Simply put, Ken isn’t ol — and Mattel isn’t havg . The children’s answers, likely rmed by media (some would later ce Madonna’s background dancers) and club-culture trends, spire Ken’s new look and what would bee an famo nightmare for Mattel. The doll was lled Earrg Magic Ken, which is the absolute bt name for an accintally gay doll.
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THE TE STORY OF MATTEL ACCINTALLY RELEASG A SUPER GAY KEN DOLL
” — only a whole lot Cyle Suz for In The KnowThe doll was lled Earrg Magic Ken, which is the absolute bt name for an accintally gay doll. Te to his name, his ear is pierced on the left si, which was largely nsired to be “the gay ear” to pierce at the time and a vert way of ditg queerns. And that’s not all to mentn, his necklace was almost cidly moled after a sexual accsory trend of leathers and club-kids the doll’s 1993 release, activist and wrer Dan Savage, who at the time was workg for queer-foced newspaper The Stranger, wrote a piece about the doll’s cidly “gay” look.
“New Ken, ” as he was termed, was officially “Gay Ken. Even before Earrg Magic Ken, gay jok surround fashn-lovg Ken for his sat sus and affiliatn wh the hyper-feme world of unlike the jok about Ken’s sexualy, Earrg Magic Ken was the first time queer people weren’t the butt of the “gay Ken” joke. In fact, that year, 44 percent of the natn believed “gay relatnships” — not marriage, simply datg someone of the oppose genr — should be 1993, Mattel (or any other brand, for that matter) would have never knowgly released a product for queer people bee would alienate the brand’s re nsumer: nservative married moms middle Ameri who are buyg Barbie for their Katie Dupere for In The KnowEarrg Magic Ken likely stck such a chord wh gay men and queer people bee was reprentatn when no one wanted to reprent .
The toy giant now sells Creatable World dolls which allow for genr exploratn and Ken dolls that, let’s face , are gayer than Earrg Magic Ken ever was.