How Diet Coke Helped Me Embrace My Gay Inty

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CO-COLA IS PROUDLY CHAMPNG GAY TIMES HONOURS 500

Soft drks maker Co-Cola Co has lnched a gay-iendly ad featurg a brother and sister vyg for the attentn of a handsome pool boy the mpaign that has won praise for diversy and cln. * gay times coca cola *

This year’s GAY TIMES Honours 500 will be proudly powered by Co-Cola. Co-Cola will be one of the ma partners for GAY TIMES Honours 500 when tak place at Magaze London on 21 November. “We’re thrilled to team up wh GAY TIMES for this year’s Honours and regnise the spirg people who have really ma a difference wh the LGBTQ+ muny, ” said Rosald Brown, Portfol Marketg Director at Co-Cola Great Bra.

This year’s GAY TIMES Honours 500 will be hosted by actor and edian Beno Skner, aka Benny Drama. To celebrate our recent landmark 500th issue as Europe’s longt-nng LGBTQ publitn, this year’s event will be named GAY TIMES Honours 500.

Co-Cola and GAY TIMES are exced to announce the lnch of Breakthrough, a new mpaign GB and Ireland, aimed at supportg pennt micians. Each selected act will also work wh the GAY TIMES creative team on a bpoke photoshoot that will be amplified across both GB&I, enablg them to build their brand and nnect wh new fans. In addn to the immediate opportuni, Co-Cola and GAY TIMES will create a long-term llaboratn wh each selected act to ensure genue impact for the talent volved the mpaign.

CO-COLA SERV UP GAY-IENDLY AD FOR ALL GENRS, GENERATNS

The GAY TIMES team joed The Co-Cola Company the Pri para this year. On board was our BREAKTHROUGH mpaign DJ Callum Crighton who kept , and the… * gay times coca cola *

Co-Cola and GAY TIMES are mted to promotg diversy, clivy, and self-exprsn, and we believe that supportg pennt micians is a val part of that. We are proud to be teamg up wh GAY TIMES, a leadg voice for the LGBTQ+ muny, to help pennt micians om all walks of life ga regnn and support.

CO-COLA ADVERTISEMENTS FEATURG GAY UPL CREATE STIR HUNGARY

Co-Cola's "It's Betiful" ad durg the Super Bowl stirred anger at foreign-language sung "Ameri the Betiful" and gay dads. * gay times coca cola *

The selected acts will receive ftival slots, profsnal-qualy photoshoots, media amplifitn, and long-term llaboratn wh GAY TIMES to further their reer. Selected acts mt also participate terviews wh GAY TIMES and wir media to promote the opportuny. The cisns of Co-Cola and GAY TIMES selectg the succsful applints will be fal and feedback will not be provid to dividual applints.

Selected acts will be required to sign a ntract wh GAY TIMES outlg the tails of their participatn the mpaign. Any personal rmatn llected durg the applitn procs will be handled acrdance wh GAY TIMES’ privacy polici.

By applyg for the Breakthrough mpaign, applints are agreeg to be bound by the terms and ndns and mt act good fah while workg wh Co-Cola and GAY TIMES.

HOW DIET COKE HELPED ME EMBRACE MY GAY INTY

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Participatn the mpaign do not guarantee any future opportuni or employment wh Co-Cola or GAY TIMES. The mpaign is subject to change whout notice, and GAY TIMES rerve the right to make chang to the terms and ndns at any time.

REUTERS/Mike Blake/File PhotoNEW YORK (Rters) - Soft drks maker Co-Cola Co has lnched a gay-iendly ad featurg a brother and sister vyg for the attentn of a handsome pool boy the mpaign that has won praise for diversy and cln. Marketg Week also gay-themed movi and televisn shows are monplace, advertisg has been slower to embrace same-sex upl, pecially among marquee ad, part of the pany’s global “Taste the Feelg” mpaign, featur a teenage girl oglg the pool boy om a downstairs wdow while her brother do the same om duo race to the reigerator and try to trip each other a bid to be the first to give the open-shirted worker an ice-ld Coke as the Italian song “Come Prima” plays the background. The GAY TIMES team joed The Co-Cola Company the Pri para this year.

COKE AD RIL HUNGARY CONSERVATIV, PART OF LARGER GAY RIGHTS BATTLE

A hundred days om the start of the Wter Olympic Gam Sochi, Rsia, none of the marquee sponsors—among them Co-Cola, Atos, Dow, General Electric, McDonald’s, Omega, Panasonic, Procter & Gamble, Samsung, and Visa—have stepped forward to aggrsively prott Rsia’s new anti-gay law. “There were early ditns that they might, ” Masha Gsen, one of Rsia’s most proment gay-rights activists, told me.

She add, “I thk they are wag for a strong threat om the gay muny the Uned Stat to force them to do somethg. ” Four months after Rsia passed a ntroversial law that bans “propaganda of nontradnal sexual relatnships to mors, ”—allowg for the crimalizatn of any talk of sexual orientatn or gay rights—that threat has not Co-Cola is schled to make an announcement about what actns, if any, has planned. Rights the Uned Stat, and received a perfect sre om the natn’s most proment gay-rights anizatn, the Human Rights Campaign (which also asked Olympic sponsors to take actn on Sochi) expected announcement has prompted some groups to renew their efforts.

CO-COLA FEATURED GAY UPL KISSG A HUNGARIAN AD. PEOPLE ARE FUR

The ternatnal gay-rights anizatn All Out is leadg an effort to get the Olympic sponsors to take a stronger stand agast the law, and has been particularly aggrsive steppg up the prsure on Coke. The group has also gathered almost a hundred and fifty thoand signatur on a petn llg for Co-Cola to formally ll for the repeal of Rsia’s anti-gay law and to donate funds to human-rights activists there.

She wr for the Tim, among other publitns, and is one of Rsia’s most visible gay cizens.

) Sce the propaganda law was passed, Gsen told me, “there has been a huge, palpable rise anti-gay vlence. In Augt, Print Obama said that, while he was “offend” by the anti-gay polici of the Rsian ernment, he did not thk was “appropriate to boytt the Olympics, ” addg, “we’ve got a bunch of Amerins out there who are trag hard who are dog everythg they n to succeed.

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” Instead, she wants other thgs to happen before the start of the Sochi, she wants the Olympic sponsors to e their marketg clout to monstrate support for gay equy. Rsian gays are ncerned not only about the propaganda law, but also about the newly proposed legislatn that would strip gay parents of their parental rights, removg their children om their hom. Even though that measure seems to have been temporarily shelved, Gsen told me that gays are now more sred than ever and are lookg for ways to leave the untry.

Along wh embeddg gay-iendly msag their ads, Gsen also wants the Olympic sponsors to provi fancial support to gay-rights groups Rsia who aid refugee-rettlement efforts. Gsen told me that the problem Rsia has more to do wh “a hate mpaign” om the Kreml than wh public homophobia: “The msage should go to the Kreml, and the way that you send a msage to the Kreml is by creatg glch, and the bt glch to create is for high-level officials not to go.

”By makg illegal to even discs equal rights for gay people, the Rsian law not only enshr discrimatn but also sanctns the ia that gay people are not worthy of rpect. Richard Soris is an attorney, polil strategist, wrer, and longtime gay-rights advote. An origal podst om GAY TIMES.

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And our petn we ask for help removg the posters as soon as possible and curbg a homosexual lobby aimed at children, fai and society as a whole, ” the petn stat.

*BEAR-MAGAZINE.COM* GAY TIMES COCA COLA

Co-Cola featured gay upl kissg a Hungarian ad. People are fur | CNN Bs .

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