Gay Tim has lnched full service agency GTX to help brands activate the LGBTQ+ space. Executive creative director Josh Fletcher says was formed to help clients “add value or start a relevant, genue nversatn”.
Contents:
- AD OF THE DAY: INHERENT GAY TIM AD AFFIRMS IMPORTANCE OF T LGBT+
- GAY TIM’ INHERENT ADS REVEAL POWERFUL MSAGE OF SUPPORT FOR THE TRANS COMMUNY
- GAY TIM LNCH GTX: ‘THE SUCCS OF LGBTQ+ MPAIGNS DOWN TO NUANCE’
- GAY TIM
- GAY TIM’ AMPLIFUND
- GAY MOSW MOSW CY GUI
- GAY MOSW · CY GUI
AD OF THE DAY: INHERENT GAY TIM AD AFFIRMS IMPORTANCE OF T LGBT+
Media brand Gay Tim and creative agency Grey London have joed forc to create a hard-htg mpaign to show their support for the transgenr muny. * gay times advertising *
Media brand Gay Tim and creative agency Grey London have joed forc to create a hard-htg mpaign to show their support for the transgenr muny.
GAY TIM’ INHERENT ADS REVEAL POWERFUL MSAGE OF SUPPORT FOR THE TRANS COMMUNY
* gay times advertising *
We’re credibly proud to have lnched this mpaign wh Gay Tim at this val time our llective history. Spanng multi-platforms, the ad is part of Gay Tim’ Amplifund philanthropic iative, which aims to fund and crease the acceptance of LGBT+ muni around the world. “We created Amplifund partnership wh the award-wng LGBTQ+ human rights chary GiveOut to amplify queer voic to global dienc and support LGBTQ+ activists around the world their mpaigng and media work, ” noted Tag Warner, chief executive officer at Gay Tim.
GAY TIM LNCH GTX: ‘THE SUCCS OF LGBTQ+ MPAIGNS DOWN TO NUANCE’
The LGBTQ+ populatn is predicted to swell to 1 billn by 2050, prentg a vast and creasgly nuanced nsumer base for brands to appreciate. Wh Pri month g, Tag Warner, CEO of GAY TIMES – a global publisher + now brand advisory group – outl key strategi for June, and beyond * gay times advertising *
Gay Tim: Inplete Whout The T by Grey London.
GAY TIM
While 64% of adults thk ’s posive for the LGBTQ+ muny to be visible advertisements, a nsirable 72% of the LGBTQ+ muny thk the way they are prented advertisg is tokenistic, acrdg to rearch missned by the Gay Tim and Karmarama. * gay times advertising *
By Gay Tim.
Gay Tim has lnched full service agency GTX to help brands activate the LGBTQ+ space. Gay Tim has lnched GTX, s very own full service agency.
GAY TIM’ AMPLIFUND
Explore gay Mosw wh Mr Hudson. The bt of Mosw for the discerng gay man. Where to sleep, eat, drk, shop and play. * gay times advertising *
Sce Gay Tim first went to prs 1974, has charted the urse (and stggl) of LGBTQ+, s new creative agency GTX looks to leverage the publisher’s expertise and diversify s e, th far pennt on a problematic ad market and s recently lnched membership product.
“We have found to be a much softer and natural approach when talent is nnected to a mpaign via a media partner like Gay Tim, as opposed to a tradnal ad agency.
“Although the agenci perhaps provi some of the ponents of our overall group package, as GTX and the wir Gay Tim we are the only on to offer our own globally regnised channels, wh the opportuny to activate projects g our -hoe creative expertise and the creatn of strategi tsted by some of the world’s biggt brands.
GAY MOSW MOSW CY GUI
The agency, and Gay Tim self, may e to pend on that; ’s well-documented how a the harsh world of morn publishg is even more of an uphill stggle for LGBTQ+ Warner, chief executive of Gay Tim, says the agency is ccial to s parent pany’s future. Gay Tim has never been more diverse both make-up and our offerg. GAY TIMES GT133 TikTok llective reterpret Calv Kle's #mylvs mpaign their image.
GAY MOSW · CY GUI
GAY TIMES / Calv Kle / Man Hill-Murphy. Acrdg to GAY TIMES analysis (g a batn IPSOS and UN Populatn data) ’s a group predicted to h 1 billn globally by 2050, wh Gallup’s 2022 study revealg 7.
Here, Tag Warner, CEO of GAY TIMES – a magaze and now media group wh a powerful brand advisory arm nourished by a soarg social media prence and a 4.