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Now, ge anizatns are begng to follow su, and certa bs may be the biggt Thursday, the LGBT Foundatn, a Hong Kong-based non-prof aimed at supportg gay, lbian, bisexual, and transgenr dividuals globally, announced that would lnch s own digal token on the blockcha.

Wtig, who is also the founr and CEO of the San Francis-based gay social work Hor, not that his pany will be the first to accept the token as pensatn om s more than 25 ln members, who pay a monthly or annual subscriptn fee.

"Merchants unrstand very ltle of the purchasg power of this muny, " the entreprenr tells Inc., notg that wh annual spendg nearg $1 trilln, gay nsumers rival other mory groups wh their disposable e.

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