How Gay Bob, the World's First Openly Gay Doll, Came to Be

Contents:

• WHAT ABOUT GAY BOB?
• MEET GAY BOB, THE 1977 DOLL THAT URGED PEOPLE TO COME OUT OF THE CLOSET
• THE STORY BEHD GAY BOB, THE WORLD’S FIRST OUT-AND-PROUD DOLL
• MEET GAY BOB, THE OUT AND PROUD ANATOMILLY CORRECT DIS-ERA DOLL
• 1977 ORIGAL GAY BOB DOLL - RARE - ANATOMILLY RRECT
• OUT AND PROUD: GAY BOB DOLLS AND THEIR PLACE HISTORY
• HOW GAY BOB, THE WORLD’S FIRST OPENLY GAY DOLL, CAME TO BE
• TAG ARCHIV: GAY BOB

WHAT ABOUT GAY BOB?

Thirteen ch tall and plastic, Gay Bob was marketed as the first openly gay doll and ma his retail but mail-orr talogs. At face value, Gay Bob’s msage about the mers of g out seems earnt, pog the valu of urage, honty, and livg thentilly; however, the brandg and sign of the Gay Bob doll are brash.

We had somethg to learn om the gay movement, jt like we did om the black civil rights movement, and the women’s movement and that is havg the urage to stand up and say, ‘I have a right to be what I am. While Rosenberg did not intify as gay, he stated that he had created the doll to liberate men om tradnal sexual rol. Acrdg to Rosenberg, regardls of a person’s sexualy, Gay Bob uld serve as an example for havg the urage to “e out of the closet” and be your te, thentic self.

Durg a prs blz for the doll’s release, Rosenberg also dited that Gay Bob was a spoof of other “amorpho, sexls dolls, ” which was undoubtedly a reference to Mattel’s KenTM and BarbieTM. He had plans to release addnal dolls that would have ma up the rt of Gay Bob’s fay (a mother, father, and two brothers); however, the other dolls were never produced.

MEET GAY BOB, THE 1977 DOLL THAT URGED PEOPLE TO COME OUT OF THE CLOSET

Gay Bob dolls were sold via mail-orr advertisements gay magaz and a few boutique shops New York Cy and San Francis. Consequently, ten thoand more dolls were produced, and Gay Bob was btowed wh Esquire magaze's "Dub Achievement Award" 1978. A handsome and mascule doll, Gay Bob had a short feathery blon crew cut and was signed to look like a cross between Pl Newman and Robert Redford.

He had a preprogrammed voice rerdg that played the earnt msage, “Gay people are no different than straight people… if everyone me ‘out of their closets, ’ there wouldn’t be so many angry, trated, ightened people. ” This reerated msagg om his fashn talog that fed “g out of the closet” as what uld be scribed as Gay Bob’s manifto—be urageo by g out of your closet and livg hontly, like Gay Bob!

THE STORY BEHD GAY BOB, THE WORLD’S FIRST OUT-AND-PROUD DOLL

But Gay Bob was more than jt clever packagg; he also promoted the ia that g out of the closet, beg open and hont wh the people your life, was a powerful and urageo act.

“It’s a real giggle and kd of fun, ” said Bce Voeller, executive director of the Natnal Gay Task Force said at the time, “I thk we should al wh lightly and enjoy . Many nsir Stonewall, a New York Cy uprisg to prottg police harassment at the Stonewall Inn, as the start of the Gay Rights movement the Uned Stat. The rtrictive anti-gay Hays Co, which forba and then limed the way LGBTQ+ characters uld be seen on film, was disband the early 1960s.

MEET GAY BOB, THE OUT AND PROUD ANATOMILLY CORRECT DIS-ERA DOLL

Gay Rights and Gay Inty had entered more mon areas the cultural nversatn, but LGBTQ+ people were still discrimated agast, stigmatized, and legislated agast on large and small sl.

1977 ORIGAL GAY BOB DOLL - RARE - ANATOMILLY RRECT

At the same time Gay Bob h the mail-orr adult-centric talogs (and a uple of biastal boutique shelv) sger and anti-gay rights activist Ana Bryant found Save Our Children, Inc, which opposed the gay rights movement. When Da County, Florida, passed a gay-rights ordance protectg gay civil rights passed early 1977, Save Our Children rpond wh a mpaign to repeal the ordance. Bryant’s fear-mongerg rhetoric gaed tractn, and June 1977, the Da County gay rights ordance was repealed and would rema until the 1990s.

Rowe lled the Gay Bob dolls, “evince of the speratn of the homosexual mpaign has reached s effort to put the homosexual liftyle, which is a athstyle, across to the Amerin people. I n only hope that the children who are given the Gay Bob dolls will not prehend the meang and tent of the mpaign that is behd their manufacture and distributn. That changed 1997 wh Totem Internatnal’s troductn of the Billy doll who claimed to be the first “Out and Proud Gay Doll”—although that distctn clearly belongs to Gay Bob.

While Gay Bob was built for the adult dience, today, we see doll manufacturers bridge the LBGTQ+ muny wh tentnaly for the younger generatn. While fans celebrated the cln of Mamie and Lyte as reprentatn and clivy, also led to homophobic backlash straight out of Ana Bryant’s book several s after Save the Children began.

OUT AND PROUD: GAY BOB DOLLS AND THEIR PLACE HISTORY

It would be easy to look at the story of Gay Bob and thk was simply a novelty em that got ught up the polics of the time for a brief moment and is now largely fotten. Jun 12, 2020Failed to save articlePlease try agaThis article is more than 3 years 1860s Germany, Karl Herich Ulrichs urged other gay people to publicly reveal their sexual orientatn.

HOW GAY BOB, THE WORLD’S FIRST OPENLY GAY DOLL, CAME TO BE

And while Milk was urgg his iends and muny to e out of the closet, the “World’s First Gay Doll” was dog the exact same thg.

TAG ARCHIV: GAY BOB

Digned to look like a batn of Pl Newman and Robert Redford and packed to his own rdboard closet, Gay Bob was the brachild of former advertisg executive Harvey Rosenberg. Rosenberg wanted Gay Bob to normalize the g out procs, while also actg as a fun accsory for those who were already out and proud. In an terview to promote Gay Bob, Rosenberg once said, “Bob’s perfect for an executive’s sk, dash board ornament, the attache se, the bathtub rim, a health club gym bag.