Watch Toyota's gay-posive Super Bowl ad - Outsports

toyota gay pride ad

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TOYOTA DEALER DEBUTS GROUNDBREAKG AD FEATURG GAY COUPLE: {FONT:NORMAL 800 1.2REM/1.2 "D BOLD",SANS-SERIF;TEXT-TRANSFORM:NORMAL;LOR:HER;DISPLAY:LE-BLOCK;PADDG-BOTTOM:6PX;POSN:RELATIVE;TEXT-TRANSFORM:UPPERSE;}{BACKGROUND:#89308A;BOTTOM:0;NTENT:'';DISPLAY:BLOCK;HEIGHT:2PX;LEFT:0;POSN:ABSOLUTE;RIGHT:0;-WEBK-TRANSN:ALL 0.2S EASE;TRANSN:ALL 0.2S EASE;WIDTH:100%;}{LEFT:51%;RIGHT:51%;WIDTH:0;}{FONT:NORMAL 800 1.2REM/1.2 "D BOLD",SANS-SERIF;TEXT-TRANSFORM:NORMAL;LOR:HER;DISPLAY:LE-BLOCK;PADDG-BOTTOM:6PX;POSN:RELATIVE;TEXT-TRANSFORM:UPPERSE;}{BACKGROUND:#89308A;BOTTOM:0;NTENT:'';DISPLAY:BLOCK;HEIGHT:2PX;LEFT:0;POSN:ABSOLUTE;RIGHT:0;-WEBK-TRANSN:ALL 0.2S EASE;TRANSN:ALL 0.2S EASE;WIDTH:100%;}{LEFT:51%;RIGHT:51%;WIDTH:0;}LIFEBY LTER FABIAN BRATHWAEMAY 9, 2014/12:59 PMBY LTER FABIAN BRATHWAEMAY 9, 2014 / 12:59 PM{"@NTEXT":","@TYPE":"NEWSARTICLE","HEADLE":"TOYOTA DEALER DEBUTS GROUNDBREAKG AD FEATURG GAY COUPLE: WATCH","DATEPUBLISHED":"2014-05-09T16:59:34.000+0000","DATEMODIFIED":"2014-05-09T16:59:34.000+0000","IMAGE":{"@NTEXT":","@TYPE":"IMAGEOBJECT","WIDTH":1920,"HEIGHT":1080},"URL":","THOR":{"@TYPE":"ORGANIZATN","NAME":"LOGO TV"},"MAENTYOFPAGE":{"@TYPE":"WEBPAGE","@ID":"},"PUBLISHER":{"@TYPE":"ORGANIZATN","@ID":","NAME":"LOGO TV","URL":","LOGO":{"@TYPE":"IMAGEOBJECT"}},"CREATOR":"LTER FABIAN BRATHWAE","ARTICLESECTN":"LIFE"}{BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}{BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}AN OAKLAND, CALIFORNIA, TOYOTA ALERSHIP HAS PRODUCED WHAT MAY BE THE FIRST R MERCIAL TO EXCLIVELY FEATURE A SAME-SEX {BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}"AS FAR AS I KNOW—AND I SPECIALIZE TOMOTIVE ADVERTISG—NO ONE HAS EVER SEEN A LOL ADVERTISEMENT THAT HAS A SAME-SEX UPLE ," HANDCRAFTED MEDIA'S DAVID PIPPENGER TOLD SF GATE. A NATNAL MPAIGN SPONSORED BY CHEVROLET CLUD SAME-SEX FAI DURG THE SUPER BOWL, BUT THEY WERE NOT THE SOLE {BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}THE MERCIAL, PRODUCED BY ONE TOYOTA OF OAKLAND, HAS BEEN QUIETLY NNG FOR MORE THAN A WEEK, BUT STILL MANAGED TO E A STIR, WH ONE YOUTUBE MENTER PLAG: "KEEP YOUR POLICS OUT OF ADS, TOYOTA. KIDS WATCH TV AND DON'T NEED TO SEE THIS CRAP."{BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}ONE TOYOTA'S OWNER BRIAN MCCAFFERTY IS NOT STANDG FOR ANY OF THAT CRAP: "THIS IS NORTHERN CALIFORNIA, NOT ALABAMA," HE SAID. "I DON'T KNOW IF ANYONE HAS CHECKED, BUT 'S 2014."{BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}AMEN. FASTEN YOUR SEATBELTS AND TAKE A RI THE TOYOTA AD BELOW:{BOX-SIZG:BORR-BOX;DISPLAY:-WEBK-BOX;DISPLAY:-WEBK-FLEX;DISPLAY:-MS-FLEXBOX;DISPLAY:FLEX;-WEBK-BOX-PACK:CENTER;-WEBK-JTIFY-NTENT:CENTER;-MS-FLEX-PACK:CENTER;JTIFY-NTENT:CENTER;POSN:RELATIVE;PADDG-BOTTOM:56.49999999999999%;} .TWTER-TWEET-RENRED, {M-WIDTH:65%;WIDTH:TO !IMPORTANT;} {WIDTH:100%;} {MARG-LEFT:TO !IMPORTANT;MARG-RIGHT:TO !IMPORTANT;} IMG{MAX-WIDTH:100%;WIDTH:100%;} > IAME{BORR:NONE;MAX-WIDTH:100%;} > *{MAX-WIDTH:NONE !IMPORTANT;POSN:ABSOLUTE;HEIGHT:100% !IMPORTANT;WIDTH:100% !IMPORTANT;}{BOX-SIZG:BORR-BOX;CLEAR:BOTH;}{BOX-SIZG:BORR-BOX;MARG:0 TO;WIDTH:90%;M-WIDTH:288PX;MAX-WIDTH:1440PX;M-HEIGHT:194PX;}LATT NEWS

For the lbian, gay, bisexual, transgenr and queer (LGBTQ+) muny, that space clus Spectm, a bs partnerg group (BPG) where they n embrace their inty, share thoughts on relevant issu and seek support.

A spokperson for Ford said an email to Rters, “The vio is a year old and was created and ed by the Ford team Europe for a specific purpose – to make somethg posive out of a negative onle ment that a lor of our new Ranger Raptor pickup was ‘very gay. Ford did not release a new “Very Gay Raptor” ad mpaign 2023; the onle vio dat to article was produced by the Rters Fact Check team. A mercial for the “revented” Toyota Camry revented Super Bowl advertisg wh what may be the first gay-iendly moment a game spot.

WATCH TOYOTA'S GAY-POSIVE SUPER BOWL AD

Through Spectm, one of Toyota’s Bs Partnerg Groups (BPGs), LGBTQ+ (lbian, gay, bisexual, transgenr, queer) team members and their alli have a safe space where they n discs relevant issu and unique challeng, and get the support they need all year long.

Employe are also enuraged to jo one of the pany’s multiple LGBTQ Employee Rource Groups (ERGs), cludg GL@D (Gay Lbian Bisexual Transgenr at Daimler), Spectm, and Equal. They celebrate the Internatnal Day Agast Homophobia, Biphobia, and Transphobia every year to stand up for the human rights of dividuals those muni. In fact, Land O’ Lak is the first Fortune 500 firm to hire an openly gay woman as CEO.

Employers that support the Equaly Act, and also matas membership wh lol affiliat of the Natnal Gay & Lbian Chamber of Commerce, the largt advocy anizatn dited to expandg enomic opportuni and advancements for LGBT people. Progrsive offers a number of employee rource groups wh over 18, 000 members total, cludg their Lbian, Gay, Bisexual, Transgenr Pl Network, which provis personal and profsnal support to members and serv as a rource for the anizatn. The pany has proudly participated the Internatnal Day Agast Homophobia, Transphobia, and Biphobia (May 17th) for five years, ially celebratg the day ternally wh employe drsg up support of each other.

*BEAR-MAGAZINE.COM* TOYOTA GAY PRIDE AD

Watch Toyota's gay-posive Super Bowl ad - Outsports.

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