New 'gay water' looks to avoid Bud Light disaster - Washgton Tim

Contents:

• KEV MAXEN BE FIRST MALE ACH A US MEN’S PROFSNAL SPORTS LEAGUE TO PUBLICLY E OUT AS GAY
• SKTL / GAY TIMES / QUEER BRA / GETTY IMAG: QUEER JOY, 1
• CALIFORNIA SCHOOL BOARD ADOPTS SOCIAL STUDI TEXTBOOKS THAT CLU GAY RIGHTS AFTER WARNGS OM ERNOR
• JAGUARS ASSOCIATE STRENGTH ACH KEV MAXEN OUT AS GAY A FIRST FOR US-BASED PRO LEAGU
• NEW ‘GAY WATER’ LOOKS TO AVOID BUD LIGHT DISASTER
• SKTL WILL BE GRAY AND GAY THIS SUMMER

KEV MAXEN BE FIRST MALE ACH A US MEN’S PROFSNAL SPORTS LEAGUE TO PUBLICLY E OUT AS GAY

This June marks 51 years sce the Stonewall uprisg June 1969 New York Cy, which helped spark the morn gay rights movement. Kev Maxen has bee the first male ach a US men’s profsnal sports league to e out as gay.

Per Outsports, as of September 2022, there have only ever been 16 players NFL history to publicly e out as gay or bisexual.

Carl Nassib beme the first active NFL player league history to announce that he is gay 2021.

SKTL / GAY TIMES / QUEER BRA / GETTY IMAG: QUEER JOY, 1

Per Outsports, Maxen is the “first publicly out male ach a major Amerin men’s pro sports league, ” wh WNBA ach Curt Miller, who publicly me out to the media as gay 2015, also a publicly out male ach an Amerin profsnal sports league. In a sea of nned cktails, Gay Water wants to stand out. In other words, where Bud Light has buckled unr prsure as bigotry grows agast the LGBTQ+ muny, Gay Water’s creator Spencer Hodson wants his new boozy brand to be the anthis of that.

“The key issue that Bud Light tapped to was the fact that they didn’t unrstand their re dience and know enough about them,” Hodson, a gay man, told CNN about the ntroversy that began when the Anhser-Bch beer brand sent fluencer Dylan Mulvaney a n of beer. Gay Water, however, is out and proud. The nned cktail is named after a lloquialism given to the popular mixed drk (vodka and soda) orred at bars by the gay muny.

CALIFORNIA SCHOOL BOARD ADOPTS SOCIAL STUDI TEXTBOOKS THAT CLU GAY RIGHTS AFTER WARNGS OM ERNOR

“Puttg a product wh the word gay the tle is reprentatn self,” which he hop reclaims the word om the negativy ’s sometim associated wh. He thought of creatg Gay Water about a year ago while on a vatn wh his iend that had got a job wh the beverage dtry.

The two chatted about the limed amount of gay people wh , and wh Hodson burnt out om his tradnal day job tech, started the nned cktail. Hodson built up a strong social media followg on TikTok and Instagram durg Covid-19 and is g some of the money om that (as well as om iends and fay) to help fund Gay Water.

“Gay is an umbrella term and the ia behd the brand is to be as clive as possible, which means we want alli, we want straight people to be part of this muny we’re buildg.”. For now, Gay Water is sold largely onle (wh a few retailers) and four sugar-ee flavors — watermelon, lime, peach and grapeu — at lnch. Gay Water might not have the ep pockets pared to s petors, like Whe Claw, but “even at small sle, pani of many siz are havg succs makg spir-based seltzers and premixed cktails,” Bryan Roth, an analyst for Feel Goods Company and edor of the alhol beverage newsletter, Sightl+, told CNN.

JAGUARS ASSOCIATE STRENGTH ACH KEV MAXEN OUT AS GAY A FIRST FOR US-BASED PRO LEAGU

“There’s lots of space the spir-based seltzer tegory which Gay Water n play, pecially if the brand n offer a cultural or emotnal nnectn that will feel more excg than the prospect of another peapple-flavored vodka seltzer om natnal or ternatnal rporatns,” Roth said.

Of urse, other drks e the word “gay,” too, cludg Gay Beer and So Gay Rosé, Hodson noted, which are also tryg to reach the queer muny and offer them an alternative the straight-domated space. As part of s ongog support and work the queer muny SKITTLES has once aga joed forc wh GAY TIMES, Queer Bra and Getty Imag to lnch a brand-new exhibn lled QUEER JOY, alongsi OOH at key Pri events and social activy across GAY TIMES.

A Southern California school board on Friday adopted a social studi curriculum that clus gay rights that was approved by parents and teachers after ially rejectg . “Unr the headg ‘Protts, ’ one paragraph discs gay rights California and unr the headg ‘Court Cas, ’ there are two paragraphs that discs the urt s that allowed gay marriage California.

NEW ‘GAY WATER’ LOOKS TO AVOID BUD LIGHT DISASTER

She said a supplemental rource lists Harvey Milk, a gay rights activist and polician who was assassated 1978, along wh San Francis Mayor Gee Mosne. Milk was believed to be the first openly gay person elected to public office California. Michael Sam beme the first openly gay player to be drafted when the then-St.

Others shared they loved the semi-brand new bag, fdg a posive public relatns move on behalf of equaly for lbian, gay, bisexual and transgenr people.

A new nned cktail lled Gay Water is lookg to attract LGBTQ drkers and avoid the pfalls of Bud Light’s disastro marketg partnership wh transgenr fluencer Dylan Mulvaney. The mixture of vodka and soda water, long known rmally as “gay water” the LGBTQ muny, is the brachild of 30-year-old gay entreprenr Spencer Hodson. He noted that the nctn aims “to stigmatize the word ‘gay’ by brgg reprentatn to spac that have not tradnally featured queer products, such as bars, liquor stor, grocery stor, rtrants, hotels and more.

SKTL WILL BE GRAY AND GAY THIS SUMMER

Hodson, who is fancg Gay Water wh his own money pl backg om fay and iends, his brightly lored ns are leang to their gayns stead of avoidg .

He told CNN that he worked wh a queer signer to base Gay Water’s red, purple, green and orange lor scheme on pop art and 1990s televisn shows om Nickeloon, a ble work for children.