Queer Activists Vandalised a ‘Gay’ ATM Auckland

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A BANK TRANSFORMS ITS ATMS INTO GAYTMS IN HONOR OF GAY PRI

There are pla old ATMs, and then there are geo GAYTMs vered rhton, sequs, and leather–at least Sydney.

ANZ (shorthand for the Atralia and New Zealand Bankg Group Limed) missned artists to glam up ATMs loted s central Sydney bank branch celebratn of Sydney Gay and Lbian Mardi Gras. ATMs are a key touch pot between and our ctomers, so we’ve transformed the experience of gettg sh out to somethg fun and the spir of the Mardi Gras ftival, ” says Carolyn Bendall, head of Atralian marketg for creative ia was veloped by ANZ’s lead advertisg agency Whyb/TBWA Melbourne, and the agency brought The Glue Society to create the GAYTMs.

“We cid early the piece that the GAYTMs had to be as fabulo as the Mardi Gras self, both sign and executn, ” Bendall sign of the GAYTMs–a total of 10 were bejeweled by hand rhton, sequs, leather, nim, and other materials–was spired by LGBTI culture, and each one is a work of art that tells a unique story.

QUEER ACTIVISTS VANDALISED A ‘GAY’ ATM AUCKLAND

While the “Hello Sailor” GAYTM celebrat the Atralian Defence Force allowg s members to march the Mardi Gras para uniform for the first time last year, the “Pri” GAYTM reprents the rabow, a symbol of diversy. The nstctn of the GAYTMs took approximately 2, 500 hours. A notable factoid: More than 620, 000 rhton were affixed to the stallatn procs began on Febary 21, and all of the GAYTMs were up and nng by the morng of Febary 23.

”The GAYTMs will rema place their current lotns until March 5, and ANZ is currently workg on a plan to relote them to permanent lotns. People love the mach, acrdg to Bendall, who says ANZ’s Twter handle @ANZ_AU was trendg Sydney on Febary 22, and the public ntu to e hashtag #GAYTM to share msag of support on Twter, Instagram, and is donatg ATM operator fe llected om non-ANZ rdholrs who e the GAYTMs to Twenty10, a nonprof anizatn that supports people alg wh genr and sexualy issu as well as their fai and for why ANZ is so supportive of the LGBTI muny, Bendall says, “ANZ’s Pri Network promot diversy, cln, and rpect for the bank’s staff and ctomers worldwi. We want the bt people to work at our anizatn, and given how many people intify as lbian, gay, bisexual, transgenr, and tersex, we want to make sure that everyone feels wele at ANZ regardls of their sexual orientatn or genr inty.

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