Canned Cocktail Gay Water Aims To Right Bud Light's Lack Of LGBTQ+ Support

Contents:

• COMPANY GO FULL-ON BUD LIGHT WH ‘GAY WATER’ RELEASE
• NEW ‘GAY WATER’ LOOKS TO AVOID BUD LIGHT DISASTER
• MOVE OVER BUD LIGHT, GAY WATER IS HERE AND IT’S QUEER
• CANNED COCKTAIL GAY WATER AIMS TO RIGHT BUD LIGHT'S LACK OF LGBTQ+ SUPPORT

COMPANY GO FULL-ON BUD LIGHT WH ‘GAY WATER’ RELEASE

One newly lnched pany is releasg “Gay Water” a rponse to the backlash Bud Light suffered after partnerg wh transgenr TikTok star Dylan Mulvaney. Twelve ns of Gay Water n be purchased onle for a total of $36. The pany also sells “Gay Water” tumblers and tcker hats.

When you really thk about, how many products n you thk about that have ‘gay’ the tle?

NEW ‘GAY WATER’ LOOKS TO AVOID BUD LIGHT DISASTER

“gay [sic] water has always been a lloquialism for vodka soda, so surprise, that’s our re product. However, we see ourselv as a liftyle brand here to brg back the origal fn of the word gay by puttg our products everywhere – your rtrant, your bar, your liquor store, your grocery store, and your home. ” Canned cktail ‘Gay Water’ aims to sh on Bud Light’s Dylan Mulvaney disaster — New York Post (@nypost) July 21, 2023 The pany’s founr, Spencer Hodson, told the New York Post that the backlash Bud Light suffered after s cisn to partner wh Mulvaney spir him to be more unapologetic his pro-LGBT stance.

A new nned cktail lled Gay Water is lookg to attract LGBTQ drkers and avoid the pfalls of Bud Light’s disastro marketg partnership wh transgenr fluencer Dylan Mulvaney. The mixture of vodka and soda water, long known rmally as “gay water” the LGBTQ muny, is the brachild of 30-year-old gay entreprenr Spencer Hodson. He noted that the nctn aims “to stigmatize the word ‘gay’ by brgg reprentatn to spac that have not tradnally featured queer products, such as bars, liquor stor, grocery stor, rtrants, hotels and more.

Hodson, who is fancg Gay Water wh his own money pl backg om fay and iends, his brightly lored ns are leang to their gayns stead of avoidg . He told CNN that he worked wh a queer signer to base Gay Water’s red, purple, green and orange lor scheme on pop art and 1990s televisn shows om Nickeloon, a ble work for children. “Gay is an umbrella term and the ia behd the brand is to be as clive as possible, which means we want alli, we want straight people to be part of this muny we’re buildg.

MOVE OVER BUD LIGHT, GAY WATER IS HERE AND IT’S QUEER

A statement on the Gay Water webse not that the word “gay” appears barely any products outsi of Pri Month each June. Acrdg to the statement, the new cktail reclaims the ia that “gay means happy. Inrcerated Tiger Kg star Joe Exotic has wad to the ongog Bud Light fallout wh a pch to Budweiser featurg a mocked-up image of a beer n and a msage about the attractn of the "world's favore transphobic gay redneck.

"Exotic, whose real name is Joseph Allen Maldonado, 60, teased Budweiser boss wh a tweet posted by his team that hted at how s parent pany Anhser-Bch uld sell more beer as ctomers turn away om Bud tweet on Saturday, Maldonado's team said: "Budweiser-Try puttg the world's favore transphobic gay redneck on a n and get back to sellg beer. *Photo cred: Gay Water via Instagram.

Where Bud Light sks, Gay Water ris to the ocsn.

CANNED COCKTAIL GAY WATER AIMS TO RIGHT BUD LIGHT'S LACK OF LGBTQ+ SUPPORT

On Thursday, the brightly-packaged nned alholic beverage Gay Water lnched s way to happy hours. Named after the nickname given to the vodka and soda bo that’s equently orred gay bars, Gay Water wants to be the drk of choice for the queer muny.

Spencer Hodson, a gay man, created the product wh the LGBTQ+ muny md.

Hodson created Gay Water to be out, loud, and proud. And while Gay Water’s four sugar-ee flavors, watermelon, lime, peach and grapeu, n be purchased select retailers, Gay Water’s reach is expand through onle sal.