Why is still so shockg to see gay people mastream ads? At a time when every other mographic is practilly shoehorned to marketg for the sake of diversy, gays and lbians are still all but visible the TV advertisg landspe. But while you might not have seen many yourself, gay-themed TV ads are fely out there. To close out Gay Pri Month, we tracked down 50 of them om around the world and anized them to seven tegori that seem to keep poppg up ("Lbians Are Hot," "Don't Tell Mom," etc.). Check out the llectn after the jump.
Contents:
- THE 50 GAYT ADS EVER
- PHOTOS: THE HISTORY OF GAY ADVERTISG (IT’S OLR THAN YOU THK)
- CHIGO GAY BARS STOP SELLG BUD LIGHT BEER
THE 50 GAYT ADS EVER
* gay advertising campaigns *
Lbian, gay, bisexual, transgenr and queer populatn is projected $917 billn (Huffgton Post: Weck Communutns 2015 Study). Packaged Facts Report: The Gay and Lbian Market the U. And throughout June, there were Barbie floats gay pri paras across the untry.
Why is still so shockg to see gay people mastream ads? At a time when every other mographic is practilly shoehorned to marketg for the sake of diversy, gays and lbians are still all but visible the TV advertisg landspe. But while you might not have seen many yourself, gay-themed TV ads are fely out there.
It has all: prison rape jok, stereotypil gay trop and general a failed attempt to rult funny when promotg 7Up. In the ad, a black gay protagonist gog by the name of ‘Lola’ is settg up their own bs to sell their lgerie onle – g GoDaddy, of urse.
PHOTOS: THE HISTORY OF GAY ADVERTISG (IT’S OLR THAN YOU THK)
From the gay-charged ads of the '20s and '30s to that Marky Mark Calv Kle undi ad. Click here to check them out. * gay advertising campaigns *
The ad is so stereotypil, gradg and offensive for the gay muny that broadsters were forced to pull . In 2019 (so not even that far back time), YouTube went unr heavy cricism after allowed some homophobic vios to rema on the platform, albe moised.
You won't be believe some of the homo-erotic moments that have ma to magaz over the years.
How pani got away wh such homo-charged advertisg those days, I’ll never know.
CHIGO GAY BARS STOP SELLG BUD LIGHT BEER
Several Chigo gay bars will stop sellg Anhser-Bch products to prott the pany's handlg of an anti-transgenr boytt. * gay advertising campaigns *
You n see the rt of Adweek’s llectn War II ad by gay illtrator J. 19922007Follow G Philly on Twter | Like G Philly on Facebook | Follow G Philly on InstagramHave gay news you’d like to share wh G Philly?
Compani like Nike or Starbucks n more easily create products or mpaigns around gay and transgenr issu or Pri Month bee their nsumers tend to be younger and more progrsive, said David Johnson, the chief executive of Strategic Visn PR Group Atlanta. “When they embrace the gay or transgenr muny, ’s not out of le wh their re beliefs, ” he said.