Kev Maxen be first male ach a US men’s pro sports league to publicly e out as gay | CNN

Contents:

• FORD RAPTOR COMMERCIAL – “ALL IN” ON GAY PRI
• KEV MAXEN BE FIRST MALE ACH A US MEN’S PROFSNAL SPORTS LEAGUE TO PUBLICLY E OUT AS GAY
• CHEVY GAY PRI AD HAS ELECTRIC CAR COMG OUT OF THE CLOSET
• CHEVROLET VOLT 'COM OUT' IN NEW AD FOR DETRO'S MOTOR CY GAY PRI CELEBRATN

FORD RAPTOR COMMERCIAL – “ALL IN” ON GAY PRI

Chevrolet Volt’s full page ad Between The L’ June Pri issue has taken the blogosphere and social works by storm, receivg praise om LGBT and tomobile bloggers, gay prs and even Gee Takei. Amir Iliaifar, blogger for, wrote, “When a r pany along open support of a polarizg subject like homosexualy — as General Motors did wh s lighthearted Chevrolet Volt ad — warrants a gree of rpect and acknowledgment.

First tomaker to jo the Natnal Gay and Lbian Chamber of Commerce. Recently joed the Fair and Equal Michigan effort to amend the state’s civil rights law to ver lbian, gay, bisexual and transgenr dividuals. Pri flags have been a symbol for the LGBTQ+ muny sce 1977 when Harvey Milk, polician and gay-rights activist, challenged Gilbert Baker, a U.

Digal (certified by the Natnal Gay and Lbian Chamber of Commerce) program was paired wh ctom LGBTQ display and vio llaboratn wh Q.

KEV MAXEN BE FIRST MALE ACH A US MEN’S PROFSNAL SPORTS LEAGUE TO PUBLICLY E OUT AS GAY

The NewFt “Authentic Voic of Pri” panel and screeng was mentned Deadle, IndiWire, Advote and GayCi News. In a sea of nned cktails, Gay Water wants to stand out.

CHEVY GAY PRI AD HAS ELECTRIC CAR COMG OUT OF THE CLOSET

In other words, where Bud Light has buckled unr prsure as bigotry grows agast the LGBTQ+ muny, Gay Water’s creator Spencer Hodson wants his new boozy brand to be the anthis of that. “The key issue that Bud Light tapped to was the fact that they didn’t unrstand their re dience and know enough about them,” Hodson, a gay man, told CNN about the ntroversy that began when the Anhser-Bch beer brand sent fluencer Dylan Mulvaney a n of beer.

Gay Water, however, is out and proud. The nned cktail is named after a lloquialism given to the popular mixed drk (vodka and soda) orred at bars by the gay muny. “Puttg a product wh the word gay the tle is reprentatn self,” which he hop reclaims the word om the negativy ’s sometim associated wh.

He thought of creatg Gay Water about a year ago while on a vatn wh his iend that had got a job wh the beverage dtry. The two chatted about the limed amount of gay people wh , and wh Hodson burnt out om his tradnal day job tech, started the nned cktail. Hodson built up a strong social media followg on TikTok and Instagram durg Covid-19 and is g some of the money om that (as well as om iends and fay) to help fund Gay Water.

CHEVROLET VOLT 'COM OUT' IN NEW AD FOR DETRO'S MOTOR CY GAY PRI CELEBRATN

“Gay is an umbrella term and the ia behd the brand is to be as clive as possible, which means we want alli, we want straight people to be part of this muny we’re buildg.”. For now, Gay Water is sold largely onle (wh a few retailers) and four sugar-ee flavors — watermelon, lime, peach and grapeu — at lnch.

Gay Water might not have the ep pockets pared to s petors, like Whe Claw, but “even at small sle, pani of many siz are havg succs makg spir-based seltzers and premixed cktails,” Bryan Roth, an analyst for Feel Goods Company and edor of the alhol beverage newsletter, Sightl+, told CNN. “There’s lots of space the spir-based seltzer tegory which Gay Water n play, pecially if the brand n offer a cultural or emotnal nnectn that will feel more excg than the prospect of another peapple-flavored vodka seltzer om natnal or ternatnal rporatns,” Roth said.