New 'gay water' looks to avoid Bud Light disaster - Washgton Tim

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Jacksonville Jaguars associate strength ach Kev Maxen jt me out as gay.

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WATCH TOYOTA'S GAY-POSIVE SUPER BOWL AD

A new nned cktail lled Gay Water is lookg to attract LGBTQ drkers and avoid the pfalls of Bud Light's disastro marketg partnership wh transgenr fluencer Dylan Mulvaney. * toyota gay ad *

Through Spectm, one of Toyota’s Bs Partnerg Groups (BPGs), LGBTQ+ (lbian, gay, bisexual, transgenr, queer) team members and their alli have a safe space where they n discs relevant issu and unique challeng, and get the support they need all year long. A mercial for the “revented” Toyota Camry revented Super Bowl advertisg wh what may be the first gay-iendly moment a game spot. A new nned cktail lled Gay Water is lookg to attract LGBTQ drkers and avoid the pfalls of Bud Light’s disastro marketg partnership wh transgenr fluencer Dylan Mulvaney.

The mixture of vodka and soda water, long known rmally as “gay water” the LGBTQ muny, is the brachild of 30-year-old gay entreprenr Spencer Hodson. He noted that the nctn aims “to stigmatize the word ‘gay’ by brgg reprentatn to spac that have not tradnally featured queer products, such as bars, liquor stor, grocery stor, rtrants, hotels and more.

NEW ‘GAY WATER’ LOOKS TO AVOID BUD LIGHT DISASTER

Kev Maxen has bee the first male ach a US men’s profsnal sports league to e out as gay. * toyota gay ad *

Hodson, who is fancg Gay Water wh his own money pl backg om fay and iends, his brightly lored ns are leang to their gayns stead of avoidg . He told CNN that he worked wh a queer signer to base Gay Water’s red, purple, green and orange lor scheme on pop art and 1990s televisn shows om Nickeloon, a ble work for children. “Gay is an umbrella term and the ia behd the brand is to be as clive as possible, which means we want alli, we want straight people to be part of this muny we’re buildg.

A statement on the Gay Water webse not that the word “gay” appears barely any products outsi of Pri Month each June. Acrdg to the statement, the new cktail reclaims the ia that “gay means happy.

This isn’t the first time Ford has walked a fe le of beg “Ford tough” but also embracg their ner gayns.

FORD RAPTOR COMMERCIAL – “ALL IN” ON GAY PRI

A Southern California school board on Friday adopted a social studi curriculum that clus gay rights that was approved by parents and teachers after ially rejectg . * toyota gay ad *

Coupled wh this gay Raptor mercial, what exactly is Ford sayg about tradnal male rol society and culture? *Exaggeratn upg* No gay people buy the big tcks!

KEV MAXEN BE FIRST MALE ACH A US MEN’S PROFSNAL SPORTS LEAGUE TO PUBLICLY E OUT AS GAY

From CarGus to Doros, when me to mercials, 2021 was pretty gay. * toyota gay ad *

OK, maybe there is a soft, unllo hand-ful of gay men that drive pick-up tcks but not many.

Maybe Ford se the “tough” gay man (which is an obv oxymoron) as an untapped market. Maybe the real wners om this ad are pani like Nissan and Toyota… you know, the on who foc on tcks and not gayns. Kev Maxen has bee the first male ach a US men’s profsnal sports league to e out as gay.

CALIFORNIA SCHOOL BOARD ADOPTS SOCIAL STUDI TEXTBOOKS THAT CLU GAY RIGHTS AFTER WARNGS OM ERNOR

Look no further for the bt Gay Toyota als, centiv, and special offers. Enjoy tly lol Gay Toyota als om the official Toyota se. * toyota gay ad *

Per Outsports, as of September 2022, there have only ever been 16 players NFL history to publicly e out as gay or bisexual.

Carl Nassib beme the first active NFL player league history to announce that he is gay 2021. Per Outsports, Maxen is the “first publicly out male ach a major Amerin men’s pro sports league, ” wh WNBA ach Curt Miller, who publicly me out to the media as gay 2015, also a publicly out male ach an Amerin profsnal sports league.

In a sea of nned cktails, Gay Water wants to stand out. In other words, where Bud Light has buckled unr prsure as bigotry grows agast the LGBTQ+ muny, Gay Water’s creator Spencer Hodson wants his new boozy brand to be the anthis of that.

JAGUARS ASSOCIATE STRENGTH ACH KEV MAXEN OUT AS GAY A FIRST FOR US-BASED PRO LEAGU

* toyota gay ad *

“The key issue that Bud Light tapped to was the fact that they didn’t unrstand their re dience and know enough about them,” Hodson, a gay man, told CNN about the ntroversy that began when the Anhser-Bch beer brand sent fluencer Dylan Mulvaney a n of beer. Gay Water, however, is out and proud.

The nned cktail is named after a lloquialism given to the popular mixed drk (vodka and soda) orred at bars by the gay muny.

TOYOTA SPECIAL OFFERS GAY

Explore gay Mosw wh Mr Hudson. The bt of Mosw for the discerng gay man. Where to sleep, eat, drk, shop and play. * toyota gay ad *

“Puttg a product wh the word gay the tle is reprentatn self,” which he hop reclaims the word om the negativy ’s sometim associated wh.

He thought of creatg Gay Water about a year ago while on a vatn wh his iend that had got a job wh the beverage dtry. The two chatted about the limed amount of gay people wh , and wh Hodson burnt out om his tradnal day job tech, started the nned cktail.

JAGUARS STRENGTH COACH KEV MAXEN COM OUT AS GAY

Hodson built up a strong social media followg on TikTok and Instagram durg Covid-19 and is g some of the money om that (as well as om iends and fay) to help fund Gay Water.

GAY MOSW MOSW CY GUI

“Gay is an umbrella term and the ia behd the brand is to be as clive as possible, which means we want alli, we want straight people to be part of this muny we’re buildg.”. For now, Gay Water is sold largely onle (wh a few retailers) and four sugar-ee flavors — watermelon, lime, peach and grapeu — at lnch.

Gay Water might not have the ep pockets pared to s petors, like Whe Claw, but “even at small sle, pani of many siz are havg succs makg spir-based seltzers and premixed cktails,” Bryan Roth, an analyst for Feel Goods Company and edor of the alhol beverage newsletter, Sightl+, told CNN. “There’s lots of space the spir-based seltzer tegory which Gay Water n play, pecially if the brand n offer a cultural or emotnal nnectn that will feel more excg than the prospect of another peapple-flavored vodka seltzer om natnal or ternatnal rporatns,” Roth said. Of urse, other drks e the word “gay,” too, cludg Gay Beer and So Gay Rosé, Hodson noted, which are also tryg to reach the queer muny and offer them an alternative the straight-domated space.

TOYOTA DEALER DEBUTS GROUNDBREAKG AD FEATURG GAY COUPLE: {FONT:NORMAL 800 1.2REM/1.2 "D BOLD",SANS-SERIF;TEXT-TRANSFORM:NORMAL;LOR:HER;DISPLAY:LE-BLOCK;PADDG-BOTTOM:6PX;POSN:RELATIVE;TEXT-TRANSFORM:UPPERSE;}{BACKGROUND:#89308A;BOTTOM:0;NTENT:'';DISPLAY:BLOCK;HEIGHT:2PX;LEFT:0;POSN:ABSOLUTE;RIGHT:0;-WEBK-TRANSN:ALL 0.2S EASE;TRANSN:ALL 0.2S EASE;WIDTH:100%;}{LEFT:51%;RIGHT:51%;WIDTH:0;}{FONT:NORMAL 800 1.2REM/1.2 "D BOLD",SANS-SERIF;TEXT-TRANSFORM:NORMAL;LOR:HER;DISPLAY:LE-BLOCK;PADDG-BOTTOM:6PX;POSN:RELATIVE;TEXT-TRANSFORM:UPPERSE;}{BACKGROUND:#89308A;BOTTOM:0;NTENT:'';DISPLAY:BLOCK;HEIGHT:2PX;LEFT:0;POSN:ABSOLUTE;RIGHT:0;-WEBK-TRANSN:ALL 0.2S EASE;TRANSN:ALL 0.2S EASE;WIDTH:100%;}{LEFT:51%;RIGHT:51%;WIDTH:0;}LIFEBY LTER FABIAN BRATHWAEMAY 9, 2014/12:59 PMBY LTER FABIAN BRATHWAEMAY 9, 2014 / 12:59 PM{"@NTEXT":","@TYPE":"NEWSARTICLE","HEADLE":"TOYOTA DEALER DEBUTS GROUNDBREAKG AD FEATURG GAY COUPLE: WATCH","DATEPUBLISHED":"2014-05-09T16:59:34.000+0000","DATEMODIFIED":"2014-05-09T16:59:34.000+0000","IMAGE":{"@NTEXT":","@TYPE":"IMAGEOBJECT","WIDTH":1920,"HEIGHT":1080},"URL":","THOR":{"@TYPE":"ORGANIZATN","NAME":"LOGO TV"},"MAENTYOFPAGE":{"@TYPE":"WEBPAGE","@ID":"},"PUBLISHER":{"@TYPE":"ORGANIZATN","@ID":","NAME":"LOGO TV","URL":","LOGO":{"@TYPE":"IMAGEOBJECT"}},"CREATOR":"LTER FABIAN BRATHWAE","ARTICLESECTN":"LIFE"}{BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}{BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}AN OAKLAND, CALIFORNIA, TOYOTA ALERSHIP HAS PRODUCED WHAT MAY BE THE FIRST R MERCIAL TO EXCLIVELY FEATURE A SAME-SEX {BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}"AS FAR AS I KNOW—AND I SPECIALIZE TOMOTIVE ADVERTISG—NO ONE HAS EVER SEEN A LOL ADVERTISEMENT THAT HAS A SAME-SEX UPLE ," HANDCRAFTED MEDIA'S DAVID PIPPENGER TOLD SF GATE. A NATNAL MPAIGN SPONSORED BY CHEVROLET CLUD SAME-SEX FAI DURG THE SUPER BOWL, BUT THEY WERE NOT THE SOLE {BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}THE MERCIAL, PRODUCED BY ONE TOYOTA OF OAKLAND, HAS BEEN QUIETLY NNG FOR MORE THAN A WEEK, BUT STILL MANAGED TO E A STIR, WH ONE YOUTUBE MENTER PLAG: "KEEP YOUR POLICS OUT OF ADS, TOYOTA. KIDS WATCH TV AND DON'T NEED TO SEE THIS CRAP."{BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}ONE TOYOTA'S OWNER BRIAN MCCAFFERTY IS NOT STANDG FOR ANY OF THAT CRAP: "THIS IS NORTHERN CALIFORNIA, NOT ALABAMA," HE SAID. "I DON'T KNOW IF ANYONE HAS CHECKED, BUT 'S 2014."{BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}AMEN. FASTEN YOUR SEATBELTS AND TAKE A RI THE TOYOTA AD BELOW:{BOX-SIZG:BORR-BOX;DISPLAY:-WEBK-BOX;DISPLAY:-WEBK-FLEX;DISPLAY:-MS-FLEXBOX;DISPLAY:FLEX;-WEBK-BOX-PACK:CENTER;-WEBK-JTIFY-NTENT:CENTER;-MS-FLEX-PACK:CENTER;JTIFY-NTENT:CENTER;POSN:RELATIVE;PADDG-BOTTOM:56.49999999999999%;} .TWTER-TWEET-RENRED, {M-WIDTH:65%;WIDTH:TO !IMPORTANT;} {WIDTH:100%;} {MARG-LEFT:TO !IMPORTANT;MARG-RIGHT:TO !IMPORTANT;} IMG{MAX-WIDTH:100%;WIDTH:100%;} > IAME{BORR:NONE;MAX-WIDTH:100%;} > *{MAX-WIDTH:NONE !IMPORTANT;POSN:ABSOLUTE;HEIGHT:100% !IMPORTANT;WIDTH:100% !IMPORTANT;}{BOX-SIZG:BORR-BOX;CLEAR:BOTH;}{BOX-SIZG:BORR-BOX;MARG:0 TO;WIDTH:90%;M-WIDTH:288PX;MAX-WIDTH:1440PX;M-HEIGHT:194PX;}LATT NEWS

A Southern California school board on Friday adopted a social studi curriculum that clus gay rights that was approved by parents and teachers after ially rejectg . “Unr the headg ‘Protts, ’ one paragraph discs gay rights California and unr the headg ‘Court Cas, ’ there are two paragraphs that discs the urt s that allowed gay marriage California. She said a supplemental rource lists Harvey Milk, a gay rights activist and polician who was assassated 1978, along wh San Francis Mayor Gee Mosne.

Milk was believed to be the first openly gay person elected to public office California.

Michael Sam beme the first openly gay player to be drafted when the then-St. LGBTQ sex lumnist Dan Savage noted that Earrg Magic Ken’s wardrobe rembled outfs seen at gay rav a few years prr (leave to Ken to be jt behd the tim). And to many who’d seen the doll, the rg around his neck rembled a certa sex toy popular among straight and gay men alike.

TOYOTA DEALER GAY

Even though Mattel nied that he was signed wh gay men md, he was one of the few mastream toys at the time that stck a chord wh LGBTQ nsumers. This mercial om CarGus was actually hailed “the gayt mercial of the year” by many.

The 30-send ad shows one gay man shoppg for rs onle as he clar his need to “move on” and get “more space” for his outdoor gear.

*BEAR-MAGAZINE.COM* TOYOTA GAY AD

Gay Toyota Deals & Incentiv .

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