An onle menter lled the new Ford Raptor Ranger "gay," so Ford created the #VeryGayRaptor time for Berl's Pri celebratns.
Contents:
- FORD’S ‘VERY GAY RAPTOR’ SET TO REFE ‘TOUGH’ AT GOODWOOD
- FORD BUILDS 'VERY GAY' RANGER RAPTOR IN RPONSE TO HOMOPHOBIC COMMENT
- FORD UNVEILED A 'VERY GAY' TCK RPONSE TO A HOMOPHOBIC COMMENTER
- WATCH: FORD HAS ROLLED OUT AN LGBT ‘VERY GAY RAPTOR’ TCK
- VERY GAY RAPTOR
- FORD: VERY GAY RAPTOR
- IN RPONSE TO A HATEFUL COMMENT, FORD ROLLS OUT ‘THE VERY GAY RAPTOR’
- FORD ROLLS OUT 'VERY GAY' TCK RPONSE TO HOMOPHOBIC TROLL
- FACT CHECK: HAS FORD ROLLED OUT AN LGBT 'VERY GAY RAPTOR' TCK?
- FORD GERMANY UNVEILS ‘VERY GAY’ TCK, PATED GLTER GOLD AND RABOW LORS, EPIC RPONSE TO HOMOPHOB
- IS THE FORD 'VERY GAY RAPTOR' TCK REAL?
FORD’S ‘VERY GAY RAPTOR’ SET TO REFE ‘TOUGH’ AT GOODWOOD
“Very Gay Raptor”’ (VGR) and Next-Gen Ranger Raptor to appear at the Goodwood Ftival of Speed, reaffirmg Ford’s long-term mment to LGBTQ+ allyship * raptor r gay *
“Very Gay Raptor”’ (VGR) and Next-Gen Ranger Raptor to appear at the Goodwood Ftival of Speed, reaffirmg Ford’s long-term mment to LGBTQ+ allyship.
GOODWOOD, UK, June 21, 2022 – Ford will ntue monstratg s allyship wh the LGBTQ+ muny at the Goodwood Ftival of Speed this week, brgg “Very Gay Raptor” and the Next-Gen Ranger Raptor along for the ri.
FORD BUILDS 'VERY GAY' RANGER RAPTOR IN RPONSE TO HOMOPHOBIC COMMENT
* raptor r gay *
The appearance of “Very Gay Raptor” at the event near Chichter, UK, will be ed to further iate important discsns and aimed at drivg out discrimatn the tomotive dtry, and beyond.
As part of this, Ford will be prentg live ssns of s new “Tough Talks” seri at Goodwood om the tck bed of “Very Gay Raptor”, hosted by Welsh gby legend Gareth Thomas, the first openly-gay gby unn player.
FORD UNVEILED A 'VERY GAY' TCK RPONSE TO A HOMOPHOBIC COMMENTER
"Neal Gay's profsnal roo reer began as a nttant Atoka, Okla., 1945. Born June 25, 1926, Dallas, Gay ro bulls, saddle bronc and bareback, and wrtled steers. His nttant years have sce been overshadowed by his stock ntractg and roo productn skills. * raptor r gay *
Created 2021, “Very Gay Raptor” was born rponse to a negative ment on social media, wh Ford renrg s most badass nameplate sparklg gold adorned wh rabow graphics. In a vio teasg the appearance of “Very Gay Raptor” and Next-Gen Ranger Raptor at the event, both vehicl speed through off-road trails vered mud – at tim takg different paths, facg off, yet displayg their equally imprsive and tough abili, regardls of their differg inti. The Next-Gen Ranger Raptor, appearg for the first time as “Very Gay Raptor”, will make s European dynamic but at Goodwood, tacklg the challengg off-road track between ns up the famo hill, powered by a tw-turbo 3.
WATCH: FORD HAS ROLLED OUT AN LGBT ‘VERY GAY RAPTOR’ TCK
Is the "Very Gay Raptor" a social media hoax or a real thg om Ford Motor Co.? Here's the unsettlg answer. * raptor r gay *
0-lre EBoost V6 homologated CO2 emissns 315 g/km and homologated fuel efficiency om 13.
VERY GAY RAPTOR
It was also created due to a specific, negative social media menter that lled the Raptor's origal lor of Performance Blue "very gay. " As such, Ford specifilly named this pickup the Very Gay Raptor. Gallery: Ctom 'Very Gay' Ford Ranger Raptor Regnizg the discrimatory tone of the ment, the tomaker rpond wh an over-the-top image of a rabow Ranger to make the pany's posn very clear.
Addnally, Ford's GLOBE (Gay, Lbian, or Bisexual Employe) work celebrat s 25th anniversary this year, supportg LGBTQ+ employe and diversy the workplace.
The Very Gay Raptor will be on display Cologne through Augt 28 and partake the annual ColognePri 2021 para on Sunday. While the practice is, luckily, beg more and more a thg of the past, there are sadly still people out there who will e the term "gay" as a pejorative.
FORD: VERY GAY RAPTOR
That kd of sual, everyday homophobia is ls socially acceptable than ed to be— part due to the fact that now people are more cled to ll out when they see or hear .
One menter om Germany, however, scribed the choice of blue lor as "very gay.
IN RPONSE TO A HATEFUL COMMENT, FORD ROLLS OUT ‘THE VERY GAY RAPTOR’
The marketg team at Ford adopted a slightly different approach, and stead took the ment as a challenge: What would a "very gay" versn of their tck look like?
" Enter the #VeryGayRaptor: a sparkly gold Ranger cked out the lors of the rabow flag.
“Neal Gay’s profsnal roo reer began as a nttant Atoka, Okla., 1945.
FORD ROLLS OUT 'VERY GAY' TCK RPONSE TO HOMOPHOBIC TROLL
Born June 25, 1926, Dallas, Gay ro bulls, saddle bronc, and bareback, and wrtled steers.
“In May 1958, Gay put Mque, Texas, on the map wh the openg of the Mque Champnship Roo partnership wh several other wboys, Gay as Managg Director. Gay’s roo ntemporari pot to his early experience the productn and fancg of small roos Texas as an excellent example of what small muni n do. “Jim Gay serv as the General Manager of the Rafter G Roo Company.
“Pete Gay is a 3x qualifier to the Wrangler Natnal Fals the bull ridg.
FACT CHECK: HAS FORD ROLLED OUT AN LGBT 'VERY GAY RAPTOR' TCK?
“For nearly 40 years, Rafter G has been brgg Kay Gay’s signature Palomo hors and pageantry to lns of roo fans. But one person mented that the Performance Blue lour of the r was ‘Very Gay’ and suggted should be pated ‘BlackNGold’ stead. After garnerg a large global rponse, the real-life Very Gay Raptor buted at Cologne Pri and ntu s missn to fight discrimatn...
Ford: Very Gay Raptor. But unfortunately, that ‘tough’ culture n sometim e wh an unrcurrent of toxic masculy, wh discrimatn and homophobia creepg to everyday nversatns. This me to light when Ford lnched s most ‘badass’ nameplate, the Ranger Raptor via film on YouTube – one menter remarked that the lour was “Very Gay… pat ‘BlackNGold’ stead”.
FORD GERMANY UNVEILS ‘VERY GAY’ TCK, PATED GLTER GOLD AND RABOW LORS, EPIC RPONSE TO HOMOPHOB
The rponse phenomenal but mixed, wh many llg for Ford to make the ‘Very Gay’ Raptor real, and others exprsg disgt, and threateng to boytt the brand.
IS THE FORD 'VERY GAY RAPTOR' TCK REAL?
As a brand wh a long-term mment to LGBTQ+ allyship and a passnate LGBTQ+ employee base, the rponse to Very Gay Raptor spired Ford to go even further. Our Ia:The ia behd Very Gay Raptor was simple: Ford believ that beg ‘tough’ clus beg unaaid to challenge discrimatn, so they began a missn to ‘refe tough’ - even at the risk of alienatg s own first step ‘refg tough’ began as social clapback to a homophobic ment – the Very Gay Raptor appeared wh s digal pat job, emblazong the vehicle wh a gltery rabow pat job, and the msage ‘very gay was a pliment, right?