Sure, the two men uld be brothers. But once someone suggts that the male bondg subtext isn't straightforward, sudnly the whole thg looks ... totally gay.
Contents:
- THE GAY COUNTRY STAR FROM CMT'S NASHVILLE LANDS A (FICTNAL) BUDWEISER AD PROGRSIVE INTEGRATN
- IS THIS BUDWEISER AD GAY?
- BUDWEISER SHOULD KEEP QUIET ABOUT ITS GAY SOLDIER AD
- BUDWEISER'S 'GAY SOLDIER' AD
THE GAY COUNTRY STAR FROM CMT'S NASHVILLE LANDS A (FICTNAL) BUDWEISER AD PROGRSIVE INTEGRATN
Some folks thk this ary-themed Budweiser mercial has a gay vibe, which would put at odds wh most of the brewer's lunk-headly hetero mass-media advertisg. It seems unlikely that any subtle gay subtext was tend. * gay guy budweiser commercial *
Budweiser is celebratg LGBT Pri Month a groundbreakg way: by signg an openly gay untry star to appear a new spot for the brand as “the pnacle of masculy. ” Or at least, that’s occurrg on CMT’s Nashville, which kicks off a multi-episo tegratn wh Budweiser begng wh tonight’s the storyle—which spng part om a CMT and Budweiser al durg last year’s uponts—the show’s openly gay untry sger, Will Lexgton (played by Chris Carmack), is wooed by Budweiser to bee a brand spokman. '"Analyzg the ad on s webse, the Gay & Lbian Alliance Agast Defamatn (GLAAD) said the mercial was more of a play on the edy at the time.
"This Budweiser ad isn't meant to parody transgenred persons or gays, plays on the Ms. Harvey Milk, the first openly gay man to be elected to public office California, brokered a al wh owners of gay bars San Francis to not stock Coors, and soon, Bud Light beme the choice queer beer. The advertisement, which has already began rotatn on works like ABC, NBC, CBS, FOX, and Newsmax televisn lasts for 30 sends, and shows var apparently gay dividuals enjoyg Bud Light at var venu.
They’ll be super gay. Gay ogs.
IS THIS BUDWEISER AD GAY?
Some folks thk this ary-themed Budweiser mercial has a gay vibe, which would put at odds wh most of the brewer's lunk-headly hetero mass-media advertisg.
BUDWEISER SHOULD KEEP QUIET ABOUT ITS GAY SOLDIER AD
It seems unlikely that any subtle gay subtext was tend. Anhserâ€"Bch InBev (BUD) is an unual posn for a marketer at the center of a ntroversy: All needs to do is keep s mouth shut about whether one of s new ads for Budweiser featur a gay soldier and everybody ws (vio below). The ad l up the web April 25 when wrer Michael Jensen on the After Elton gay culture blog suggted the mercial -- which featur a soldier g home to a surprise party a barn -- had a "gay vibe":So the first person our soldier lls is this other guy.
In fact the ad ntas no overt signal that anyone is gay.
BUDWEISER'S 'GAY SOLDIER' AD
But once someone suggts that the male bondg subtext isn't straightforward, sudnly the whole thg looks, well, totally gay. If ni the two men are gay, that would be homophobic.
If nfirms they are gay, that will anger nservativ who are the beer's base. If says nothg, then liberals n enjoy the way Budweiser has slipped an unstereotypilly normal (for advertisg) gay relatnship to a mastream ad and nservativ n jt ignore . Bon pots: If you remember that Miller Le ma an overtly gay themed ad 2001.