Ford Rpond to Homophobia Wh a Very Gay Rabow Tck

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“Very Gay Raptor”’ (VGR) and Next-Gen Ranger Raptor to appear at the Goodwood Ftival of Speed, reaffirmg Ford’s long-term mment to LGBTQ+ allyship

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FORD’S ‘VERY GAY RAPTOR’ SET TO REFE ‘TOUGH’ AT GOODWOOD

* f 150 gay commercial *

A spokperson for Ford said an email to Rters, “The vio is a year old and was created and ed by the Ford team Europe for a specific purpose – to make somethg posive out of a negative onle ment that a lor of our new Ranger Raptor pickup was ‘very gay. Ford did not release a new “Very Gay Raptor” ad mpaign 2023; the onle vio dat to article was produced by the Rters Fact Check team.

“Very Gay Raptor”’ (VGR) and Next-Gen Ranger Raptor to appear at the Goodwood Ftival of Speed, reaffirmg Ford’s long-term mment to LGBTQ+ allyship.

FORD UNVEILED A 'VERY GAY' TCK RPONSE TO A HOMOPHOBIC COMMENTER

An onle menter lled the new Ford Raptor Ranger "gay," so Ford created the #VeryGayRaptor time for Berl's Pri celebratns. * f 150 gay commercial *

GOODWOOD, UK, June 21, 2022 – Ford will ntue monstratg s allyship wh the LGBTQ+ muny at the Goodwood Ftival of Speed this week, brgg “Very Gay Raptor” and the Next-Gen Ranger Raptor along for the ri. The appearance of “Very Gay Raptor” at the event near Chichter, UK, will be ed to further iate important discsns and aimed at drivg out discrimatn the tomotive dtry, and beyond.

FACT CHECK: HAS FORD ROLLED OUT AN LGBT 'VERY GAY RAPTOR' TCK?

Is the "Very Gay Raptor" a social media hoax or a real thg om Ford Motor Co.? Here's the unsettlg answer. * f 150 gay commercial *

As part of this, Ford will be prentg live ssns of s new “Tough Talks” seri at Goodwood om the tck bed of “Very Gay Raptor”, hosted by Welsh gby legend Gareth Thomas, the first openly-gay gby unn player.

Created 2021, “Very Gay Raptor” was born rponse to a negative ment on social media, wh Ford renrg s most badass nameplate sparklg gold adorned wh rabow graphics.

In a vio teasg the appearance of “Very Gay Raptor” and Next-Gen Ranger Raptor at the event, both vehicl speed through off-road trails vered mud – at tim takg different paths, facg off, yet displayg their equally imprsive and tough abili, regardls of their differg inti. The Next-Gen Ranger Raptor, appearg for the first time as “Very Gay Raptor”, will make s European dynamic but at Goodwood, tacklg the challengg off-road track between ns up the famo hill, powered by a tw-turbo 3. 0-lre EBoost V6 homologated CO2 emissns 315 g/km and homologated fuel efficiency om 13.

FORD ROLLS OUT 'VERY GAY' TCK RPONSE TO HOMOPHOBIC TROLL

Ford builds Very Gay Raptor out of a Ranger Raptor Special Edn a strong stance agast homophobia. It buts at Christopher Street Day Cologne. * f 150 gay commercial *

While the practice is, luckily, beg more and more a thg of the past, there are sadly still people out there who will e the term "gay" as a pejorative. That kd of sual, everyday homophobia is ls socially acceptable than ed to be— part due to the fact that now people are more cled to ll out when they see or hear . One menter om Germany, however, scribed the choice of blue lor as "very gay.

FORD RAPTOR COMMERCIAL – “ALL IN” ON GAY PRI

Case Study Very Gay Raptor for Ford F-150 Raptor by VMLY&R * f 150 gay commercial *

The marketg team at Ford adopted a slightly different approach, and stead took the ment as a challenge: What would a "very gay" versn of their tck look like? " Enter the #VeryGayRaptor: a sparkly gold Ranger cked out the lors of the rabow flag. It looks like the Ford executiv who uld have stopped their brand om beg the “Bud Light of Tcks” had already done the ed a year ago, when they ran the “Very Gay Raptor” — y, that is s real name — at a major motorsports event.

The ad featur the Worlds Strongt Men to nvce you how tough the new “Very Gay Raptor” really is! The ad shared by London featur Rob Kearney, the first openly gay petor the World’s Strongt Man petn, talkg up the allyship he found the event. Others also recently posted promotnal vios of the “Very Gay Raptor, ” a rabow flag-becked versn of the $56, 000-pl tw-turbo performance tck:.

The only thg that’s wrong about the statements is that the “Very Gay Raptor” isn’t somethg new. “Ford will ntue monstratg s allyship wh the LGBTQ+ muny at the Goodwood Ftival of Speed this week, brgg ‘Very Gay Raptor’ and the Next-Gen Ranger Raptor along for the ri, ” Ford said a news release last June, clarg that the tck would “refe ‘tough. “Created 2021, ‘Very Gay Raptor’ was born rponse to a negative ment on social media, wh Ford renrg s most bada** nameplate sparklg gold adorned wh rabow graphics, ” the news release said.

FORD ACTUALLY BUILT A 'VERY GAY RAPTOR' RPONSE TO AN TER TROLL

‘Very Gay’ was a pliment, right? ✨? #VeryGayRaptor.

FORD F-150 RAPTOR - "VERY GAY RAPTOR"

Footage of the “Very Gay Raptor” also featur promently a rep of Ford’s numero petn rs and productn specials at Goodwood last year:. Whereas prevly an ostentatly woke mpaign specifilly targetg nsumer products that are cidly unwoke would fly unr the radar for most people, the “Very Gay Raptor” sudnly seems like a “Very Bad Ia” — particularly for a pany stgglg other areas at prent that has to sell the Ford Ranger Raptor to a mostly male, generally nservative clientele that’s not nsirg a sendhand Nissan Leaf the Raptor’s stead. (Before Mulvaney), ’ll be cur to see what Ford do wh the “Very Gay Raptor” and what kd of publicy gets over the next few months.

Advertisg, Automobile, Boytt, bs and pani, Culture, Homosexual Agenda, inty polics, LGBT, social media, Transgenr, Tweet, vio, wokens.

Ford’s “Very Gay” Raptor adopted a gltery gold body adorned wh a wave of rabow nng om the ont si of the r to the back. The Pri-themed Raptor was rponse to a homophobic ment about a Ranger Raptor vio that was shared 2021. Conservativ react to Very Gay Raptor.

FORD CREATED A RABOW 'VERY GAY' RANGER RAPTOR IN RPONSE TO AN ONLE TROLL

Introducg the Very Gay Raptor was a follow-up to the “Tough Talks” vio seri prented by the pany featurg Gareth Thomas, a former Welsh Rugby player. Gareth is the first gby unn player who is openly gay.

*BEAR-MAGAZINE.COM* F 150 GAY COMMERCIAL

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i{paddg-right:0.3125rem;}</style><h1 class="css-sgwfvb exadjwu10"><span aria-hidn="te" class="css-0 eagam8p0"></span>Ford Unveiled a 'Very Gay' Tck Rponse to a Homophobic Commenter<span aria-hidn="te" class="css-0 eagam8p1"></span></h1><style data-emotn="css gpc83z">{lor:#595959;font-fay:GraphikBold,GraphikBold-fallback,Helveti,Arial,Sans-serif;font-weight:normal;marg-bottom:0.625rem;marg-top:0.625rem;text-align:center;}@media(max-width: 48rem){{font-size:1.125rem;le-height:1.2;}}@media(m-width: 48rem){{font-size:1.125rem;le-height:1.2;}} a{-webk-text-ratn:unrle;text-ratn:unrle;text-ratn-thickns:0.0625rem;text-ratn-lor:her;text-unrle-offset:0.25rem;lor:her;-webk-transn:all 0.3s ease--out;transn:all 0.3s ease--out;} a:hover{lor:#d2232e;text-ratn-lor:borr-lk-body-hover;}</style><div class="css-gpc83z exadjwu8"><p>An onle menter lled the new Raptor Ranger "gay," and Ford took that as a challenge.</p></div><style data-emotn="css 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1rxc7sd">{lor:#6F6F6F;display:le;font-fay:GraphikBold,GraphikBold-fallback,Helveti,Arial,Sans-serif;font-weight:bold;letter-spacg:0.03rem;paddg-right:0.3125rem;text-transform:upperse;}@media(max-width: 48rem){{font-size:0.71434rem;le-height:1.2;}}@media(m-width: 48rem){{font-size:0.72308rem;le-height:1.2;}}</style><span class="css-1rxc7sd ehvvd9m1"><style data-emotn="css 1sa04t">{borr-radi:50%;vertil-align:middle;marg-right:0.3125rem;object-f:ver;}</style><img src="" alt="Headshot of Philip Ellis" tle="Headshot of Philip Ellis" width="40" height="40" dg="async" fetchPrry="high" class=" css-1sa04t ehvvd9m0" />By <style data-emotn="css 1nlla76">{-webk-text-ratn:unrle;text-ratn:unrle;text-ratn-thickns:0.0625rem;text-ratn-lor:her;text-unrle-offset:0.25rem;lor:her;-webk-transn:all 0.3s ease--out;transn:all 0.3s ease--out;}{lor:#d2232e;text-ratn-lor:borr-lk-body-hover;}</style><a href="/thor/222571/philip-ellis/" class="css-1nlla76 e1c1bym14">Philip Ellis</a></span><style data-emotn="css w0ebia">{display:le-block;text-transform:upperse;marg-left:0.625rem;}</style><time class="css-w0ebia exadjwu6">Published: Sep 3, 2021</time></addrs></div><style data-emotn="css wkpw2c">{display:-webk-box;display:-webk-flex;display:-ms-flexbox;display:flex;-webk-flex-directn:lumn;-ms-flex-directn:lumn;flex-directn:lumn;-webk-box-pack:center;-ms-flex-pack:center;-webk-jtify-ntent:center;jtify-ntent:center;-webk-align-ems:center;-webk-box-align:center;-ms-flex-align:center;align-ems:center;}</style><div class="no-prt css-wkpw2c exadjwu15"><style data-emotn="css 1hpjtwr">{display:-webk-box;display:-webk-flex;display:-ms-flexbox;display:flex;posn:relative;marg-top:0.9375rem;}</style><div class="ntent-hear-actns css-1hpjtwr exadjwu14"><style data-emotn="css 1ws6gao">{-webk-align-ems:center;-webk-box-align:center;-ms-flex-align:center;align-ems:center;background-lor:#d2232e;borr:th solid 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.e152u5os0{width:100vw;marg-left:lc(-1 * 1rem);}}@media(m-width: 48rem) and (max-width: 61.25rem){{marg-left:to;marg-right:to;} .e152u5os0{width:100vw;marg-left:lc((100vw - (lc(20.625rem * 2 - 1rem) - 2 * 1rem)) / -2);}}@media(m-width: 61.25rem) and (max-width: 90rem){{max-width:lc(20.625rem * 2 - 1rem);marg-left:lc((100vw - lc(20.625rem * 2 - 1rem) - 1rem - 20.625rem) / 2);paddg-left:1rem;paddg-right:1rem;} .e152u5os0{width:100vw;marg-left:lc(lc((100vw - lc(20.625rem * 2 - 1rem) - 1rem - 20.625rem) / -2) - 1rem);}}@media(m-width: 90rem){{marg-left:lc((100vw - lc(20.625rem * 2 - 1rem)) / 2);max-width:lc(20.625rem * 2 - 1rem);paddg-left:1rem;paddg-right:1rem;} .e152u5os0{width:100vw;marg-left:lc(lc((100vw - lc(20.625rem * 2 + 1rem)) / -2) - lc(2 * 1rem));}[data-has-sponsor] {marg-left:lc((100vw - lc(20.625rem * 2 - 1rem)) / 4);marg-right:lc((100vw - lc(20.625rem * 2 - 1rem)) / 4);}}</style><div class="standard-ntaer ntent-ntaer article-ntaer css-7ce51e ewisyje3"><style data-emotn="css trzem2">{jtify-self:center;posn:relative;}@media(max-width: 48rem){{marg-left:-50vw;marg-right:-50vw;width:100vw;left:50%;right:50%;}}</style><div class="ntent-lead css-trzem2 ewisyje6"><style data-emotn="css sm2oir">{height:to;}@media(max-width: 48rem){{marg:to lc(50% - 50vw);}}@media(m-width: 48rem){{marg:to;}}</style><div class="ntent-lead-image css-sm2oir e5f9kgu2"><style data-emotn="css eag3eq">{posn:relative;height:to;}</style><div class="css-eag3eq e5f9kgu1"><style data-emotn="css 335qep">{posn:relative;width:100%;height:100%;object-f:ver;vertil-align:top;}</style><img fetchPrry="high" alt="ford, ford raptor, pri, verygayraptor" tle="ford, ford raptor, pri, verygayraptor" width="1049" height="590" dg="async" data-nimg="1" style="lor: transparent; width: 100%; height: to;" siz="100vw" srcSet=" 640w, 980w, 1120w, 1200w, 1920w" src="" class="css-335qep exi4f7p0" /></div><style data-emotn="css 285vyd">{le-height:1;}@media(max-width: 73.75rem){{paddg-left:0.9375rem;}}@media(m-width: 64rem){{paddg-left:0;}}</style><figptn class="css-285vyd enfs9c50"><style data-emotn="css 11z3u4d">{lor:#6F6F6F;font-fay:GraphikBold,GraphikBold-fallback,Helveti,Arial,Sans-serif;font-weight:bold;letter-spacg:0.03rem;paddg-right:0.3125rem;text-transform:upperse;}@media(max-width: 48rem){{font-size:0.71434rem;le-height:1.2;}}@media(m-width: 48rem){{font-size:0.72308rem;le-height:1.2;}}</style><span class="css-11z3u4d e6iqd2">Ford</span></figptn></div></div><style data-emotn="css z6i669">{font-fay:Charter,Geia,Tim,Serif;font-size:1.1875rem;le-height:1.6;paddg-left:0rem;paddg-right:0rem;posn:relative;}@media(m-width: 48rem){{paddg-left:3.5rem;paddg-right:3.5rem;}}@media(m-width: 48rem) and (max-width: 61.25rem){{max-width:45.25rem;marg-left:to;marg-right:to;}}@media(m-width: 61.25rem){{paddg-left:0rem;paddg-right:0rem;}}@media(m-width: 73.75rem) and (max-width: 100rem){{paddg-left:0rem;paddg-right:0rem;}}@media(m-width: 90rem){{paddg-left:0rem;paddg-right:0rem;}} em{font-fay:Charter,Geia,Tim,Serif;font-style:alic;} strong{font-fay:Charter,Geia,Tim,Serif;font-weight:bold;}{clear:both;ntent:" ";display:block;font-size:0.7rem;le-height:1.5rem;height:0rem;visibily:hidn;}</style><div class="article-body-ntent article-body standard-body-ntent css-z6i669 ewisyje7"><style data-emotn="css 18vfmjb">{font-fay:Charter,Geia,Tim,Serif;font-size:1.1875rem;le-height:1.6;} em{font-fay:Charter,Geia,Tim,Serif;font-style:alic;} strong{font-fay:Charter,Geia,Tim,Serif;font-weight:bold;}</style><p data-no-id="0" class="css-18vfmjb et3p2gv0">While the practice is, luckily, beg more and more a thg of the past, there are sadly still people out there who will e the term "gay" as a pejorative. That kd of sual, everyday homophobia is ls socially acceptable than ed to be— part due to the fact that now people are more cled to ll out when they see or hear . And that clus r manufacturer Ford.</p><p data-no-id="1" class="css-18vfmjb et3p2gv0">The European divisn of the to giant recently released a mercial advertisg the new special edn <style data-emotn="css 38knzi">{-webk-text-ratn:unrle;text-ratn:unrle;text-ratn-thickns:0.125rem;text-ratn-lor:#d2232e;text-unrle-offset:0.25rem;lor:her;-webk-transn:all 0.3s ease--out;transn:all 0.3s ease--out;}{lor:#000;text-ratn-lor:borr-lk-body-hover;background-lor:#F3B032;-webk-transn:all 0.3s ease--out;transn:all 0.3s ease--out;}</style><a href=" target="_blank" data-vars-ga-outbound-lk=" data-vars-ga-ux-element="Hyperlk" data-vars-ga-ll-to-actn="Ford Ranger Raptor" class="body-lk css-38knzi et3p2gv0">Ford Ranger Raptor</a>, showsg the vehicle's quali a Wtern-spired vio entled <em>The Good, the Bad and the Bad-R.S.E.</em> (a slightly clumsy pun which plays on a Brish pronunciatn of "badass"). Rponse to the ad was largely posive, and the majory of menters appeared to be imprsed wh the new Raptor. One menter om Germany, however, scribed the choice of blue lor as "very gay."</p><p data-no-id="2" class="css-18vfmjb et3p2gv0">There is an argument to be ma that when faced wh such an immature, regrsive ment, you should simply ignore , so as to ny that dividual of the attentn they are tryg to get. The marketg team at Ford adopted a slightly different approach, and stead took the ment as a challenge: What would a "very gay" versn of their tck look like?</p><div data-no-id="3" data-teractive="WatchNext-1" class="journey-unblur-ntent css-0 e10xr3vp6"><style data-emotn="css 1ujafpv">{clear:both;marg-bottom:0.9375rem;paddg:0rem;posn:relative;}@media(max-width: 48rem){{width:100%;}}@media(m-width: 40.625rem){{paddg:0rem;}}@media(m-width: 48rem){{width:25rem;float:left;marg-right:1.25rem;}}@media(m-width: 61.25rem){{marg-left:0;}}@media(m-width: 64rem){{marg-left:max(512px - 50vw, -5%);paddg:0rem;}}@media(m-width: 73.75rem){{marg-left:max(590px - 50vw, -20%);}}@media(m-width: 90rem){{marg-left:-40%;}}</style><div data-embed="watch-next" class="css-1ujafpv e10xr3vp5"><style data-emotn="css 111hc4z">{text-align:left;marg:0 to;max-width:60rem;borr:none;borr-top:th solid #CDCDCD;borr-bottom:th solid #CDCDCD;paddg-bottom:1.4rem;}</style><div class="css-111hc4z e10xr3vp4"><style data-emotn="css 4f9862">{marg-bottom:0rem;paddg:0.625rem 0;}</style><div class="css-4f9862 e10xr3vp3"><style data-emotn="css wi6o8o">{marg:0rem;font-weight:normal;font-fay:GraphikConnsed,GraphikConnsed-fallback,Helveti,Arial,Sans-serif;font-size:1.5rem;le-height:1.2;text-transform:upperse;}</style><h6 class="css-wi6o8o e10xr3vp2"><span aria-hidn="te" class="css-0 eagam8p0"></span><span class="css-0 e10xr3vp1">More From Men's Health</span><span aria-hidn="te" class="css-0 eagam8p1"></span></h6><style data-emotn="css 1juykas">{display:-webk-box;display:-webk-flex;display:-ms-flexbox;display:flex;-webk-align-ems:center;-webk-box-align:center;-ms-flex-align:center;align-ems:center;-webk-box-pack:left;-ms-flex-pack:left;-webk-jtify-ntent:left;jtify-ntent:left;marg:0rem;font-weight:normal;m-height:2.4rem;font-fay:GraphikBold,GraphikBold-fallback,Helveti,Arial,Sans-serif;font-size:1.125rem;le-height:1.3;}</style><h6 class="css-1juykas e10xr3vp0"> </h6></div><style data-emotn="css 1ui7hop">{marg-bottom:0.9375rem;--aspect-rat:56.25%;}</style><div class="__rp-ntaer css-1ui7hop e6l0f0"><style data-emotn="css 1yu8e3d">{marg-bottom:0.9375rem;width:100%;height:100%;} .__rp-ntaer{height:to;}</style><div data-embed="embed-vio" class="vio-player css-1yu8e3d e1ou1fny0"><style data-emotn="css 1uds6oo">{height:100%;width:100%;posn:relative;}</style><div class="css-1uds6oo e1f7ylgd6"><style data-emotn="css w2pm9t">{background-lor:rgba(0, 0, 0, 0.4);borr:.1875rem solid whe;borr-radi:50%;lor:#fff;cursor:poter;height:3.75rem;left:50%;posn:absolute;-webk-transform:translate(-50%,-50%);-moz-transform:translate(-50%,-50%);-ms-transform:translate(-50%,-50%);transform:translate(-50%,-50%);-webk-transn:all 0.4s;transn:all 0.4s;width:3.75rem;z-x:1;}.e1f7ylgd6:hover {background-lor:rgba(33, 150, 245, 0.8);lor:#ffffff;}@media(m-width: 20rem){{top:26%;}}@media(m-width: 30rem){{top:29.5%;}}@media(m-width: 40.625rem){{top:32.5%;}}@media(m-width: 48rem){{top:34.5%;height:5.625rem;width:5.625rem;borr:.28125rem solid whe;}}@media(m-width: 64rem){{top:35%;}}@media(m-width: 75rem){{top:35.8%;}}</style><button aria-label="Play Vio" class="css-w2pm9t e1f7ylgd1"><style data-emotn="css 1lhf7lq">{fill:#ffffff;height:1.4rem;vertil-align:middle;width:1.45rem;}@media(m-width: 48rem){{width:2.3125rem;height:3rem;}}</style><svg xmlns=" width="24" height="24" viewBox="0 0 24 24" style="fill: var(--primary, #000);" role="img" tle="Play" class="css-1lhf7lq e1f7ylgd2"><tle>play in .

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