Why McDonald's Gay Ad France Pissed Off... Wa for ... Gays - CBS News

mcdonalds gay ad

It's no surprise that right-wg punds are a lather about McDonald's French ad which a gay teen and his dad de at the goln arch. But would you believe 's angered gay-rights groups as well?

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MCDONALD'S COM OUT OF THE CLOSET WH ITS BIG GAY AD (THOUGH ONLY FRENCH)

In a marketg masterstroke, McDonald's has found a way to give a welg warm fuzzy to gays and lbians whout angerg Amerin right-wgers. The pany recently began airg a tasteful ad which a gay teen viss a McDonald's wh his dad. The trick that mak the strategy work: The ad, viewable below, is only airg on French televisn -- and on YouTube, where 's bee an ternatnal sensatn and been viewed more than 1 ln tim. By stayg off U.S. televisn, McDonald's has done a reach-around to the dience wanted and an end-n around right-wgers who might e a stk over the ad. * mcdonalds gay ad *

In a marketg masterstroke, McDonald's (MCD) has found a way to give a welg warm fuzzy to gays and lbians whout angerg Amerin right-wgers.

The pany recently began airg a tasteful ad which a gay teen viss a McDonald's wh his dad.

WHY MCDONALD'S GAY AD FRANCE PISSED OFF... WA FOR ... GAYS

The Print of the Natnal Gay and Lbian Chamber of Commerce is accg McDonald’s of hypocricy after the French divisn of the rporatn aired a gay-themed mercial France. "They were lookg to portray themselv as an advote of the LGBT (lbian, gay, bisexual and transgenr) muny or an ally ... when was pletely unter to what their actns here the U.S. were," said Jt Nelson, the print and -founr of the Natnal Gay and Lbian Chamber of Commerce (NGLCC). * mcdonalds gay ad *

Msage: McDonald's is a place where you n be yourself -- even if you're gay.

The pany is a member of the Natnal Gay and Lbian Chamber of Commerce and has supported Out & Equal Workplace Advot, a natnal anizatn that helps build gay, lbian, bisexual and transgenr muny the workplace. The ad isn't a viral h jt bee 's gay-iendly -- 's partly bee 's simply a really well-executed ad that's more enjoyable to watch than a typil Amerin McDonald's ad.

*BEAR-MAGAZINE.COM* MCDONALDS GAY AD

Why McDonald's Gay Ad France Pissed Off... Wa for ... Gays - CBS News.

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