Contents:
- THIS 1994 IKEA AD WAS TV'S FIRST-EVER AD WH A GAY COUPLE
- IKEA’S “DG ROOM” FEATUR FIRST OPENLY GAY COUPLE COMMERCIAL
- IKEA’S INIC “DG ROOM”: THE FIRST MERCIAL TO SHOW A GAY UPLE
- THIS IKEA AD WAS THE FIRST MASTREAM TV COMMERCIAL TO FEATURE GAY PEOPLE
THIS 1994 IKEA AD WAS TV'S FIRST-EVER AD WH A GAY COUPLE
Never one to shy away om a sndal, ntroversy or unorthodox marketg scheme, 1994, Ikea aired a mercial featurg two men shoppg for a dg room table, the first major natnal TV ad to portray a gay uple, well, ever. Tim article, Fred Danzig, then-edor of Advertisg Age said, "It is one small step for Madison Avenue, but is one giant leap for the gay muny.
IKEA’S “DG ROOM” FEATUR FIRST OPENLY GAY COUPLE COMMERCIAL
Tim that the ad showed "an aspect of gay life that people never see: our daily liv.
Instead of showg gays and lbians marchg at gay rights ralli or sufferg om AIDS, the Ikea ad humaniz . S., Ikea's pro-gay stance is still fflg feathers elsewhere; was only a uple of years ago that Ikea's pro-gay ads ced wrath Italy, after all. · Ikea's Groundbreakg 1994 Commercial [Buzz Feed]· TV Commercial Featurg Gay Couple Creat a Madison Avenue Uproar [L.
IKEA’S INIC “DG ROOM”: THE FIRST MERCIAL TO SHOW A GAY UPLE
Dtsch’s 1994 ad “Dg Room” for Ikea marked a pivotal moment advertisg as the spot shar TV’s first gay uple.
THIS IKEA AD WAS THE FIRST MASTREAM TV COMMERCIAL TO FEATURE GAY PEOPLE
And this go back to 1994, well before beg openly gay was monplace.