In a sea of nned cktails, Gay Water wants to stand out.
Contents:
- GAY WATER, A NEW NNED CKTAIL, WANTS TO BE THE ANTI-BUD LIGHT
- AS MAJOR BRANDS WAVER, GAY WATER AIMS FOR AUTHENTICY
- LES PAPILLES, PARIS - 30 E GAY LSAC, QUARTIER LAT - MENU & PRIC - TRIPADVISOR
- GAY WATER, A NEW NNED CKTAIL, WANTS TO BE THE ANTI-BUD LIGHT
- AS MAJOR BRANDS WAVER, GAY WATER AIMS FOR AUTHENTICY
- GAY WATER, A NEW NNED CKTAIL, WANTS TO BE THE ANTI-BUD LIGHT
GAY WATER, A NEW NNED CKTAIL, WANTS TO BE THE ANTI-BUD LIGHT
In a sea of nned cktails, Gay Water wants to stand out. * gay tire brands *
In a sea of nned cktails, Gay Water wants to stand out. In other words, where Bud Light has buckled unr prsure as bigotry grows agast the LGBTQ+ muny, Gay Water’s creator Spencer Hodson wants his new boozy brand to be the anthis of that.
AS MAJOR BRANDS WAVER, GAY WATER AIMS FOR AUTHENTICY
Growg up, Spencer Hodson said he mostly heard the term “gay” a negative ntext. Now, he wants to stigmatize the word and create reprentatn spac that tradnally don’t have LGBTQ-owned products, one Gay Water at a time. * gay tire brands *
“The key issue that Bud Light tapped to was the fact that they didn’t unrstand their re dience and know enough about them, ” Hodson, a gay man, told CNN about the ntroversy that began when the Anhser-Bch beer brand sent fluencer Dylan Mulvaney a n of beer.
LES PAPILLES, PARIS - 30 E GAY LSAC, QUARTIER LAT - MENU & PRIC - TRIPADVISOR
The LGBTQ+ populatn is predicted to swell to 1 billn by 2050, prentg a vast and creasgly nuanced nsumer base for brands to appreciate. Wh Pri month g, Tag Warner, CEO of GAY TIMES – a global publisher + now brand advisory group – outl key strategi for June, and beyond * gay tire brands *
Gay Water, however, is out and proud.
GAY WATER, A NEW NNED CKTAIL, WANTS TO BE THE ANTI-BUD LIGHT
* gay tire brands *
The nned cktail is named after a lloquialism given to the popular mixed drk (vodka and soda) orred at bars by the gay muny.
AS MAJOR BRANDS WAVER, GAY WATER AIMS FOR AUTHENTICY
Growg up, Spencer Hodson said he mostly heard the term “gay” a negative ntext. Now, he wants to stigmatize the word and create reprentatn spac that tradnally don’t have LGBTQ-owned products, one Gay Water at a time. * gay tire brands *
“Puttg a product wh the word gay the tle is reprentatn self, ” which he hop reclaims the word om the negativy ’s sometim associated wh. He thought of creatg Gay Water about a year ago while on a vatn wh his iend that had got a job wh the beverage dtry. The two chatted about the limed amount of gay people wh , and wh Hodson burnt out om his tradnal day job tech, started the nned cktail.
GAY WATER, A NEW NNED CKTAIL, WANTS TO BE THE ANTI-BUD LIGHT
Hodson built up a strong social media followg on TikTok and Instagram durg Covid-19 and is g some of the money om that (as well as om iends and fay) to help fund Gay Water.