Ocsnal crossovers like "Brokeback Mounta" notwhstandg, gay-themed movi occupy a lonely niche, GREGG KILDAY wr.
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HERE! PROVIS ‘SHELTER’ FOR GAY-THEMED MOVI
* shelter gay themed movie *
When to niche markets, gay-themed movi occupy one of the nichit of the nich.
On ocsn, a gay movie — generally one backed by a stud or stud specialty divisn — breaks out: In 1996, edy “The Birdge” climbed to $124. But most die gay movi reach a actn of those dienc.
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In 2006, for example, “The Mostly Unfabulo Social Life of Ethan Green” picked up jt $153, 122 s domtic release, while the gay horror movie “Hellbent” picked up a parable $183, 066.
Films, the work’s theatril distributn arm, is lnchg “Shelter, ” the first project has ma unr a new pennt film iative to fund projects by and for the gay and lbian muny. “I wanted to fd a different settg for a gay genre film, ” Markowz says.