This article explor a cril moment of gog bareback the reer of arguably the biggt gay porn performer of the 2010s, Johnny Rapid. The analysis
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GOG BAREBACK: TIME AND AGG A GAY-FOR-PAY PORN CAREER
* rapid video gay *
Footnote 1 He was also named as the send most searched for gay porn star Pornhub’s 2017 “Year Review” annual analytics report (beaten to the top spot by relative new-er William Seed, also a Men exclive)Footnote 2 and was the 2017 recipient of Str8UpGayPorn’s Bt Gay-4-Pay Performer award. Through reflectn, I arrive at the ncln that the time was right for an agg twk performer to be hened-up by a transn to bareback; siar transns of which have bee wispread across the gay porn landspe the years that have ticked over sce the 2015 Johnny Rapid Go Bareback event and our prent day (see Brennan, 2020a)—due to the wispread mastreamg of bareback mercial gay porn, which has been buoyed no small part by advancements HIV preventn technologi. Johnny Rapid’s bareback but served as the lnch event for Bromo; a se that shared a parent pany (MdGeek) wh Sean Cody and Men, the latter two s that 2018 held the distctn of beg the first and send most equented sourc of gay porn on the web, rpectively (Brennan, 2018).
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I observe that while Rapid’s first-time bareback performance is marketed as a up for viewers, the general nsens among Str8UpGayPorn’s rearship is more my readg of the disurse will show, the largt proportn of those mentg on the mpaign exprsed a cidly negative viewpot. Especially as this trend relat to the Johnny Rapid Go Bareback Barebackg CoupAnalysis of viewer receptivens to the Johnny Rapid Go Bareback mpaign offers particular sights to the functn of ‘bareback event marketg, ’ and wh the impact that the movement towards a “state of ndomlsns” (Brennan, 2020a, 131) gay porn has had on dience expectatns around what nstut a newsworthy performance—together wh dience views on the ethics of ndomls promotn self. Jt as the 2010s hered the equent prentatns of acts that would have been nsired extreme pornography a earlier—such as anal creampi—on s that are generally nsired “vanilla” gay porn (Kiss Nielsen & Kiss, 2015, 132), Morris has himself been forced to gravate towards more extreme portrayals orr to mata his radil reputatn.
This hook is employed pecially by gay-for-pay (see Mercer, 2011) s such as Broke Straight Boys and Ba B, together wh virgal twk properti such as Boys First Time (which is among Rapid’s first creds). The ‘hook’ the se of Bromo’s lnch (and Morris’ attempts at ntued relevance an era where ndomls gay porn is the norm once more) is to be able to make some claim that what viewers are seeg is new. The novelty of the Johnny Rapid Go Bareback mpaign, therefore, through the prentatn of a sue of scen pictg a prolific, yet still young, gay-for-pay performer beg perated ‘raw, ’ and perhaps ‘seed’ for the first time on screen.