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Kev Maxen, assistant ach of the Jacksonville Jaguars, is the first openly gay ach of a U.S. men’s profsnal league sport

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JACKSONVILLE JAGUARS ASSISTANT STRENGTH ACH KEV MAXEN OUT PUBLICLY AS GAY

LGBTQ people are flockg to Florida this weekend to take part Gay Days, Disney's Pri celebratn. * gay florida kik *

In a sea of nned cktails, Gay Water wants to stand out. In other words, where Bud Light has buckled unr prsure as bigotry grows agast the LGBTQ+ muny, Gay Water’s creator Spencer Hodson wants his new boozy brand to be the anthis of that.

“The key issue that Bud Light tapped to was the fact that they didn’t unrstand their re dience and know enough about them,” Hodson, a gay man, told CNN about the ntroversy that began when the Anhser-Bch beer brand sent fluencer Dylan Mulvaney a n of beer. Gay Water, however, is out and proud.

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The nned cktail is named after a lloquialism given to the popular mixed drk (vodka and soda) orred at bars by the gay muny.

“Puttg a product wh the word gay the tle is reprentatn self,” which he hop reclaims the word om the negativy ’s sometim associated wh. He thought of creatg Gay Water about a year ago while on a vatn wh his iend that had got a job wh the beverage dtry.

JACKSONVILLE JAGUARS ASSISTANT COACH KEV MAXEN MAK HISTORY AFTER COMG OUT AS GAY

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The two chatted about the limed amount of gay people wh , and wh Hodson burnt out om his tradnal day job tech, started the nned cktail. Hodson built up a strong social media followg on TikTok and Instagram durg Covid-19 and is g some of the money om that (as well as om iends and fay) to help fund Gay Water.

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“Gay is an umbrella term and the ia behd the brand is to be as clive as possible, which means we want alli, we want straight people to be part of this muny we’re buildg.”.

For now, Gay Water is sold largely onle (wh a few retailers) and four sugar-ee flavors — watermelon, lime, peach and grapeu — at lnch. Gay Water might not have the ep pockets pared to s petors, like Whe Claw, but “even at small sle, pani of many siz are havg succs makg spir-based seltzers and premixed cktails,” Bryan Roth, an analyst for Feel Goods Company and edor of the alhol beverage newsletter, Sightl+, told CNN. “There’s lots of space the spir-based seltzer tegory which Gay Water n play, pecially if the brand n offer a cultural or emotnal nnectn that will feel more excg than the prospect of another peapple-flavored vodka seltzer om natnal or ternatnal rporatns,” Roth said.

JAGUARS STRENGTH ACH KEV MAXEN OUT AS GAY

Of urse, other drks e the word “gay,” too, cludg Gay Beer and So Gay Rosé, Hodson noted, which are also tryg to reach the queer muny and offer them an alternative the straight-domated space. In this story:Jacksonville JaguarsJaguars associate strength ach Kev Maxen beme the first publicly-known male ach Amerin men’s profsnal sports to e out as gay Thursday.Maxen spoke wh Outsports to share his journey and why he’s choosg to e out publicly.“I don’t want to feel like I have to thk about anymore,” Maxen said. I want to be vol support of people livg how they want to live, but I also want to jt live and not feel fear about how people will react.”Maxen, who has been wh his partner Nick for over two years, exprsed that the ntued support om the people around him helped him feel fortable to share his news.“It wasn’t until recently—and wh the immense love and support of my fay, my iends, lleagu and peers, and the urage and sacrifice om my partner—that I realized I have the right and rponsibily to love and be loved, and that maybe sharg this will hopefully give someone else the strength to accept their own life and take ntrol of their own story,” Maxen said.Maxen also noted that he reached out to Carl Nassib, who is the only known gay NFL player the league right now, back Feb.

JAGUARS STRENGTH COACH KEV MAXEN COM OUT AS GAY

“They’re jt ntug the fear mongerg om ssn, ” says Jon Harris Mrer, public policy director for Equaly Florida, scribg 2023 legislative chang that fall squarely to the more-of-the-same-homophobic-nonsense tegory. DeSantis support of anti-gay vio lled bad strategy, worse msage.

A provisn that would extend the famo “Don’t Say Gay” provisns to middle schools. Florida needs more public officials to fd the urage to stand up to Florida’s self-signated emperor and say “Governor, for someone so foced on ‘Don’t Say Gay, ’ you sure seem to brg up a lot. Jacksonville Jaguars assistant strength and ndng ach Kev Maxen cid on Thursday to e out publicly as gay hop of livg his life whout fear and to spire others.

‘DON’T SAY GAY’ BILL: FLORIDA SENATE PASS NTROVERSIAL LGBTQ SCHOOL MEASURE

Before jog Jacksonville’s achg staff, he was a strength ach for the football teams at Baylor and Febary 2022, Maxen reached out to NFL player Carl Nassib, who me out as gay 2021, to seek advice. -- Jaguars assistant strength and ndng ach Kev Maxen has bee the first male ach major Amerin men's profsnal sports to publicly e out as gay, tellg he ma the cisn bee he didn't want to hi who he is any longer and to possibly spire others siar suatns.It's a cisn and move that drew praise and support om owner Shad Khan, who was a vol and emphatic supporter of a cy ordance that expand protectns on the grounds of sexual orientatn, genr inty and genr exprsn."I don't want to feel like I have to thk about anymore," Maxen said the piece published Thursday afternoon. Outsi lebacker Carl Nassib beme the first active NFL player to e out as gay and to play a game 2021.The Associated Prs ntributed to this report.

— Tens of thoands of LGBTQ people are flockg to central Florida this weekend to go on theme park ris, mgle wh stumed performers, dance at all-night parti and lounge poolsi at hotels durg Gay Days, a s-long though Gov. Ron DeSantis and Florida lawmakers have champned a slew of anti-LGBTQ laws — spurrg the most proment gay rights group the U.

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Jaguars strength ach Kev Maxen out as gay .

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