New 'gay water' looks to avoid Bud Light disaster - Washgton Tim

Contents:

• IS TROYE SIVAN’S ‘RH’ SEXY FUN OR GAY DETR?
• IS TROYE SIVAN’S ‘RH’ SEXY FUN OR GAY DETR?
• NEW ‘GAY WATER’ LOOKS TO AVOID BUD LIGHT DISASTER
• 55 BT GAY SONGS OF ALL TIME (LGBTQ+ PRI SONGS)
• KEV MAXEN BE FIRST MALE ACH A US MEN’S PROFSNAL SPORTS LEAGUE TO PUBLICLY E OUT AS GAY
• JACKSONVILLE JAGUARS ASSISTANT COACH KEV MAXEN MAK HISTORY AFTER COMG OUT AS GAY
• JAGUARS ACH OUT AS GAY A FIRST FOR U.S.-BASED PRO LEAGU

IS TROYE SIVAN’S ‘RH’ SEXY FUN OR GAY DETR?

In a sea of nned cktails, Gay Water wants to stand out. In other words, where Bud Light has buckled unr prsure as bigotry grows agast the LGBTQ+ muny, Gay Water’s creator Spencer Hodson wants his new boozy brand to be the anthis of that.

“The key issue that Bud Light tapped to was the fact that they didn’t unrstand their re dience and know enough about them,” Hodson, a gay man, told CNN about the ntroversy that began when the Anhser-Bch beer brand sent fluencer Dylan Mulvaney a n of beer. Gay Water, however, is out and proud. The nned cktail is named after a lloquialism given to the popular mixed drk (vodka and soda) orred at bars by the gay muny.

“Puttg a product wh the word gay the tle is reprentatn self,” which he hop reclaims the word om the negativy ’s sometim associated wh. He thought of creatg Gay Water about a year ago while on a vatn wh his iend that had got a job wh the beverage dtry. The two chatted about the limed amount of gay people wh , and wh Hodson burnt out om his tradnal day job tech, started the nned cktail.

IS TROYE SIVAN’S ‘RH’ SEXY FUN OR GAY DETR?

Hodson built up a strong social media followg on TikTok and Instagram durg Covid-19 and is g some of the money om that (as well as om iends and fay) to help fund Gay Water.

“Gay is an umbrella term and the ia behd the brand is to be as clive as possible, which means we want alli, we want straight people to be part of this muny we’re buildg.”.

For now, Gay Water is sold largely onle (wh a few retailers) and four sugar-ee flavors — watermelon, lime, peach and grapeu — at lnch. Gay Water might not have the ep pockets pared to s petors, like Whe Claw, but “even at small sle, pani of many siz are havg succs makg spir-based seltzers and premixed cktails,” Bryan Roth, an analyst for Feel Goods Company and edor of the alhol beverage newsletter, Sightl+, told CNN. “There’s lots of space the spir-based seltzer tegory which Gay Water n play, pecially if the brand n offer a cultural or emotnal nnectn that will feel more excg than the prospect of another peapple-flavored vodka seltzer om natnal or ternatnal rporatns,” Roth said.

NEW ‘GAY WATER’ LOOKS TO AVOID BUD LIGHT DISASTER

Of urse, other drks e the word “gay,” too, cludg Gay Beer and So Gay Rosé, Hodson noted, which are also tryg to reach the queer muny and offer them an alternative the straight-domated space. Frh off shock-llar torture on The Idol, Troye Sivan has jt released his new song “Rh, ” a tle meant to voke both the feelg of poppers and dancg wh someone hot, along wh an acpanyg mic vio burstg wh gay smut.

So we cid to get one gay who remembers the release of Kylie Mogue’s “Lootn” and another gay who is too young to remember the release of “Can’t Get You Out of My Head” to bate whether this track is actually a Bop or Flop.

Y, has a Village People qualy to , but I also thk ’s tertg to see what happens when you streamle the mp of our gay tracks of yore and rce them down to one sgular emotn (horny). It’s a return to body fascism and emaciatn — two gay tast that actually never went out of style. It feels like part of the reason Troye miss out on the spotlight is bee he’s gay and unwillg to create the kd of watered-down mp that his queer peers are g to ga attentn (hi, Sam Smh).

55 BT GAY SONGS OF ALL TIME (LGBTQ+ PRI SONGS)

If he’s never gog to be an arena artist, he might as well make thgs gayer, sexier, and weirr than they would. It was a gayer time even though all of you are gay now. Is Troye Sivan’s ‘Rh’ Sexy Fun or Gay Detr?

You are young people, and I’m sure a lot of you are gay and progrsive.

The sger add that the 1975 nsired droppg out of the show due to Malaysia’s anti-gay laws.

KEV MAXEN BE FIRST MALE ACH A US MEN’S PROFSNAL SPORTS LEAGUE TO PUBLICLY E OUT AS GAY

The 1975 bassist Ross MacDonald then walked over to Healy and the two engaged a prolonged kiss on the mouth, prott to Malaysia’s anti-gay legislatn.

Beg gay the UAE n land rints up to 15 years prison. A new nned cktail lled Gay Water is lookg to attract LGBTQ drkers and avoid the pfalls of Bud Light’s disastro marketg partnership wh transgenr fluencer Dylan Mulvaney.

JACKSONVILLE JAGUARS ASSISTANT COACH KEV MAXEN MAK HISTORY AFTER COMG OUT AS GAY

The mixture of vodka and soda water, long known rmally as “gay water” the LGBTQ muny, is the brachild of 30-year-old gay entreprenr Spencer Hodson. He noted that the nctn aims “to stigmatize the word ‘gay’ by brgg reprentatn to spac that have not tradnally featured queer products, such as bars, liquor stor, grocery stor, rtrants, hotels and more. Hodson, who is fancg Gay Water wh his own money pl backg om fay and iends, his brightly lored ns are leang to their gayns stead of avoidg .

He told CNN that he worked wh a queer signer to base Gay Water’s red, purple, green and orange lor scheme on pop art and 1990s televisn shows om Nickeloon, a ble work for children.

JAGUARS ACH OUT AS GAY A FIRST FOR U.S.-BASED PRO LEAGU

“Gay is an umbrella term and the ia behd the brand is to be as clive as possible, which means we want alli, we want straight people to be part of this muny we’re buildg.

A statement on the Gay Water webse not that the word “gay” appears barely any products outsi of Pri Month each June. Acrdg to the statement, the new cktail reclaims the ia that “gay means happy.