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Contents:
- STRAIGHT TALK ON GAY DM
- ELLT PAGE: ‘A—HOLE’ A-LIST ACTOR SAID HE’D ‘F—K’ ME TO MAKE ME ‘REALIZE’ I WASN’T GAY
STRAIGHT TALK ON GAY DM
Compani target the market too good to rist When Sean Stb sold Metamorphics Media LLC, the gay and lbian list brokerage and nsultancy he found * gay dm *
Now I want you to know I'm not gay or anythg. It's important to note that the athlete has never intified as gay or bisexual and has 5 children wh multiple women. Compani target the market too good to rist When Sean Stb sold Metamorphics Media LLC, the gay and lbian list brokerage and nsultancy he found some 15 years ago, symbolized that the market that dared not speak s name had bee the market that marketers dare not ignore.
Dunn might have add that ’s a market that has e of age, one heavily sought after by Fortune 500 pani., Ameri Onle, Amerin Exprs, Johnson & Johnson, SmhKle Beecham, Suba and are but a handful of the firms targetg lbians and gay men.
ELLT PAGE: ‘A—HOLE’ A-LIST ACTOR SAID HE’D ‘F—K’ ME TO MAKE ME ‘REALIZE’ I WASN’T GAY
* gay dm *
And wh good reason: Gay and lbian nsumers are classic Sks (sgle e, no kids), and Dks (double e, no kids). Rearch nducted by Greenfield Onle dit that 78% of lbian and gay e-shoppers prefer to buy om pani that advertise directly to them. Onle or offle, direct marketers should ctomize their offers for gays and lbians, experts say.
Ray scribed his firm as a multimedia pany; GayWired is s 5-year-old lbian and gay Inter portal. Bis news and entertament ntent that chang daily – Ray likens the se to a “Gay USA Today” – there are a variety of advertisg and e-merce ponents. One out of 10 bee members of GayWired, and 48% turn to ctomers.