#BBCtrendg vtigat a Co-Cola webse that prohibs the word "gay".
Contents:
- #BBCTRENDG: CO-COLA V GAY RIGHTS
- HOW DIET COKE HELPED ME EMBRACE MY GAY INTY
- CO-COLA ADVERTISEMENTS FEATURG GAY UPL CREATE STIR HUNGARY
- CO-COLA FEATURED GAY UPL KISSG A HUNGARIAN AD. PEOPLE ARE FUR
- “IT’S ONE OF THE BETTER DGS TO USE”: PERCEPTNS OF COE USE AMONG GAY AND BISEXUAL ASIAN AMERIN MEN
#BBCTRENDG: CO-COLA V GAY RIGHTS
“The key issue that Bud Light tapped to was the fact that they didn’t unrstand their re dience and know enough about them,” Hodson, a gay man, told CNN about the ntroversy that began when the Anhser-Bch beer brand sent fluencer Dylan Mulvaney a n of beer. Gay Water might not have the ep pockets pared to s petors, like Whe Claw, but “even at small sle, pani of many siz are havg succs makg spir-based seltzers and premixed cktails,” Bryan Roth, an analyst for Feel Goods Company and edor of the alhol beverage newsletter, Sightl+, told CNN.
HOW DIET COKE HELPED ME EMBRACE MY GAY INTY
“There’s lots of space the spir-based seltzer tegory which Gay Water n play, pecially if the brand n offer a cultural or emotnal nnectn that will feel more excg than the prospect of another peapple-flavored vodka seltzer om natnal or ternatnal rporatns,” Roth said. Of urse, other drks e the word “gay,” too, cludg Gay Beer and So Gay Rosé, Hodson noted, which are also tryg to reach the queer muny and offer them an alternative the straight-domated space.
Co-Cola sponsor the Sochi Wter Olympics Rsia, and many Olympic sponsors are beg cricised by gay rights activists who oppose a Rsian law that impos f for providg "propaganda" about homosexualy to mors. Bernatt Szabo/Rters"Promotg homosexualy is not acceptable a suatn when Hungarian populatn is already agg and creasg, and we as a natn are threatened by foreign migrant vasn, ” Agn Kovacs, 78, a retired Budapt acuntant, told ABC News.
”Although Orban himself has not spoken publicly agast homosexualy, he prevly lled Mlim refuge “vars, ” and built a razor-wire fence plac along Hungary’s borr, warng of a dwdlg Christian 2018, a theater productn of "Billy Ellt" Budapt was nceled soon after a op-ed was published accg the play of beg "gay propaganda.
CO-COLA ADVERTISEMENTS FEATURG GAY UPL CREATE STIR HUNGARY
In 2017, a survey by the Internatnal Lbian, Gay, Bisexual, Trans and Intersex Associatn found that more than 60% of the untry's rints believe equal rights should be afford to everyone, regardls of sexual upl Hungary are allowed to register their partnerships and enjoy some of the benefs of married upl. “We have a feelg ernment is ttg people this subject, ” Tomas Dombos, a board member of Hatter, Hungary’s olst gay rights group, told ABC said that while the Fisz-led ernment has prevly been foced on an anti-migrant platform, seems to be directg more energy towards LGBTQ issu. We will see if this is a new polil strategy or jt an herent real homophobe gettg mad at somethg like Coke’s mpaign, ” he has fend s mpaign Hungary, statg that is a “long-standg supporter of the LGBTQ muny.
BERLIN — Co-Cola is facg tense cricism Hungary over an ad mpaign featurg same-sex upl, the latt stance of a vol anti-gay backlash across parts of post-munist central over the pany’s “Love Is Love” mpaign emerged immediately after the ads began showg up on Thursday, wh right-wg media outlets, onle petns and policians om the untry’s lg party llg for the mercials to be pulled and for a boytt of Co-Cola.
It also mirrors what activists have warned is a growg anti-gay sentiment beg promoted by right-wg ernments plac like Hungary, an onle petn that lled for the posters to be removed bee “children n see” them, acrdg to the anizers, has so far garnered more than 30, 000 signatur. Both untri do not allow same-sex exprsed doubts that Hungary would mirror Poland s stance on openly gay s tight grip on the media and other stutns, Hungary has kept s public disurse had remaed foced on migrants, even though that topic has largely disappeared om ont pag elsewhere Europe, said Hadley Renk of the Central European Universy. In both untri, populist prsure has challenged those muni recent s, as right-wg parti gaed power Poland 2005 and Hungary 2010 and adopted polici directly opposed to the promotn of gay equaly.
CO-COLA FEATURED GAY UPL KISSG A HUNGARIAN AD. PEOPLE ARE FUR
Inspe of their good ratgs, like the HRC x, Coke still suffered protts for s sponsorship of the 2014 Wter Olympics Sochi, which were darkened by ntroversy, largely due to Rsia's anti-gay laws. Major sponsors Co-Cola and McDonald’s were among those who saw their promotnal efforts on social media virtually hijacked by gay rights activists who mand that they drop their support of the gam light of the unstable social suatn Rsia, as well as for the safety of g Olympic athlet of the LGBT muny.
Over 111 ln people watched , and the gay uple (wh kid) there was not noticed by many, as was clud as-a-matter-of-factly among many others suatns that reflected the diversy of Amerin society. While the mercial most European markets showed multiple imag of happy moments life, cludg a same-sex uple gettg married, the versn that was shown Ireland the gay uple was replaced by a betiful ter-racial uple.
“IT’S ONE OF THE BETTER DGS TO USE”: PERCEPTNS OF COE USE AMONG GAY AND BISEXUAL ASIAN AMERIN MEN
A 2017 poll by the Internatnal Lbian, Gay, Bisexual, Trans and Intersex Associatn found that more than 60% of the untry’s rints believe equal rights should be afford to everyone, regardls of sexual orientatn. For months rporate sponsors of the upg 2014 Sochi Olympics have been warned that their support of the Gam uld brg about the fury of lbian, gay, bisexual and transgenr activists who are outraged by Rsia's anti-gay propaganda those pani is Co-Cola, which, over the weekend, was slammed by the LGBT muny for a new social media mpaign related to the Olympics that allegedly prevented ers om typg the word "gay" on a ctomizable Coke n, but allowed the e of the word "straight. Advertisements by Co-Cola relatg to a popular mic ftival Hungary that promote gay acceptance have prompted a boytt ll om a senr member of the nservative lg posters are timed for the week-long Sziget ftival – that tak the theme of “Love Revolutn” and starts on Wednday Budapt – and show gay people and upl sg wh slogans such as “zero sugar, zero prejudice” has annoyed some supporters of Viktor Orbán’s natnalist Fisz party, which oppos same-sex marriage.
Orbán, who rails agast immigrants, promot ethnic homogeney and claims he seeks to protect Europe’s Christian tradns, oppos equal rights for same-sex upl while advotg quiet gay-straight Monday Co-Cola said that the Sziget ftival, expected to draw more than half a ln people, echo re prcipl of the US multatnal.
“We believe both hetero- and homosexuals have the right to love the person they want, the way they want, ” the pany stopped short of endorsg Boldog’s boytt ll, sayg Hungarians were ee to choose whether to drk Coke. ”Acrdg to a 2018 Háttér study, nearly two-thirds of Hungarians believe gay people should be ee to live as they please, up om ls than half rights have ed more of a stir Poland, where lg rightwg Law and Jtice (PiS) party, a Fisz ally, has lnched an anti-gay mpaign an apparent attempt to re-energise s maly ral base. One nservative magaze distributed “LGBT-ee zone” stickers and some towns have clared themselv “LGBT-ee” Hungary, the parliament speaker this year equated gay adoptn to “paedophilia a moral sense”.