Pri and Polics: Gay Beer and Marketg 'Authenticy' | VePair

gay beer companies

It’s a simple proposn: A craft beer, owned by a gay uple and marketed to the LGBT muny.

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BEER IS SO GAY

A new group of beer pani and breweri like Gay Beer and Queer Brewg are supportg LGBTQ+ muni while rvg out space the beer world for queerns * gay beer companies *

Ask what mak a gay bar gay and the answers will vary. What you’ll rarely hear, though, is that a gay bar is a gay bar bee of the drks.

WHAT MAK THIS BEER GAY?

* gay beer companies *

Gay Beer, Dyke Beer, and Queer Brewg are among the emergg group of beer producers that are centerg queer inty and queer muny, whether by highlightg queer brewers, donatg some profs to queer chari, or creatg queer third spac — munal spac distct om home and work — at a time when they’re disappearg. Instead, buyers will state clearly that they want a Gay Beer. Gay Beer was created by Jon Moore and Jason Pazmo, bs partners and boyiends, 2017.

The pair were spired while drkg at Juli’, a historic gay bar New York Cy that was the se of early “sip-” protts, where gay men would drk at bars that refed to serve homosexuals. Together, they were tryg to figure out why there wasn’t already a beer posned more for queer people, which led Moore and Pazmo to realize that gay beer was a project they uld take on themselv themselv. But of urse, had to be gay.

PRI AND POLICS: GAY BEER AND MARKETG ‘AUTHENTICY’

Consumptn of Gay Beer, they cid, would be herently tied to supportg the queer muny. They began llg Gay Beer while velopg the product and jt stuck. Growg up, they’d both heard “gay” ed as an sult or to scribe somethg pejoratively, so llg their beer Gay Beer was also a reclamatn.

*BEAR-MAGAZINE.COM* GAY BEER COMPANIES

What Mak This Beer Gay? .

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