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Contents:
- ENTREPRENR SAYS BUD LIGHT GOT ALL WRONG, LOOKS TO SH ON FIAS WH ‘GAY WATER’
- NEW ‘GAY WATER’ LOOKS TO AVOID BUD LIGHT DISASTER
- IT’S HERE, IT’S QUEER: INTRODUCG GAY WATER, A LGBTQIA+ CANNED VODKA SODA BRAND AIMG TO DTIGMATIZE THE WORD GAY
- ‘WHAT IS OUR WATER SUPPLY?’: GREAT, WATER IS GAY NOW TOO?
- GAY WATER
- WILL YOU BUY GAY WATER?
- GAY WATER, A NEW NNED CKTAIL, WANTS TO BE THE ANTI-BUD LIGHT
- DESANTIS DISNEY APPOTEE SAID TAP WATER MIGHT BE TURNG PEOPLE GAY
ENTREPRENR SAYS BUD LIGHT GOT ALL WRONG, LOOKS TO SH ON FIAS WH ‘GAY WATER’
“Our missn is to -stigmatize the word ‘gay’ and create reprentatn spac that tradnally don’t have queer-owned products." * what is a water gay *
In a sea of nned cktails, Gay Water wants to stand out.
In other words, where Bud Light has buckled unr prsure as bigotry grows agast the LGBTQ+ muny, Gay Water’s creator Spencer Hodson wants his new boozy brand to be the anthis of that.
NEW ‘GAY WATER’ LOOKS TO AVOID BUD LIGHT DISASTER
A new nned cktail lled Gay Water is lookg to attract LGBTQ drkers and avoid the pfalls of Bud Light's disastro marketg partnership wh transgenr fluencer Dylan Mulvaney. * what is a water gay *
“The key issue that Bud Light tapped to was the fact that they didn’t unrstand their re dience and know enough about them,” Hodson, a gay man, told CNN about the ntroversy that began when the Anhser-Bch beer brand sent fluencer Dylan Mulvaney a n of beer. Gay Water, however, is out and proud. The nned cktail is named after a lloquialism given to the popular mixed drk (vodka and soda) orred at bars by the gay muny.
“Puttg a product wh the word gay the tle is reprentatn self,” which he hop reclaims the word om the negativy ’s sometim associated wh. He thought of creatg Gay Water about a year ago while on a vatn wh his iend that had got a job wh the beverage dtry.
The two chatted about the limed amount of gay people wh , and wh Hodson burnt out om his tradnal day job tech, started the nned cktail. Hodson built up a strong social media followg on TikTok and Instagram durg Covid-19 and is g some of the money om that (as well as om iends and fay) to help fund Gay Water.
IT’S HERE, IT’S QUEER: INTRODUCG GAY WATER, A LGBTQIA+ CANNED VODKA SODA BRAND AIMG TO DTIGMATIZE THE WORD GAY
Today marks the release of a new ready-to-drk (RTD) brand, Gay Water, has arrived and ’s found and ground the LGBTQ+ muny. * what is a water gay *
“Gay is an umbrella term and the ia behd the brand is to be as clive as possible, which means we want alli, we want straight people to be part of this muny we’re buildg.”. For now, Gay Water is sold largely onle (wh a few retailers) and four sugar-ee flavors — watermelon, lime, peach and grapeu — at lnch. Gay Water might not have the ep pockets pared to s petors, like Whe Claw, but “even at small sle, pani of many siz are havg succs makg spir-based seltzers and premixed cktails,” Bryan Roth, an analyst for Feel Goods Company and edor of the alhol beverage newsletter, Sightl+, told CNN.
“There’s lots of space the spir-based seltzer tegory which Gay Water n play, pecially if the brand n offer a cultural or emotnal nnectn that will feel more excg than the prospect of another peapple-flavored vodka seltzer om natnal or ternatnal rporatns,” Roth said. Of urse, other drks e the word “gay,” too, cludg Gay Beer and So Gay Rosé, Hodson noted, which are also tryg to reach the queer muny and offer them an alternative the straight-domated space. And while the Bud Light brand has been all but annihilated via a surprisgly effective boytt, one entreprenr is lookg to palize on the LGBTQ+ anxiety wh a nned cktail lled “Gay Water.
‘WHAT IS OUR WATER SUPPLY?’: GREAT, WATER IS GAY NOW TOO?
A vodka soda water wh lemon or lime. A gay mans perfect gateway to a good buzz and a small waistle." name="Dcriptn" property="og:scriptn * what is a water gay *
” The drk borrows om the name the gay muny has long ed for a simple vodka and soda cktail. I drk a lot of water, GAY WATER!
“Our missn is to -stigmatize the word ‘gay’ and start to create reprentatn spac that tradnally don’t have queer-owned products, let alone products wh the word ‘gay’ their tle, ” Hodson said. “When was the last time you saw the word gay at a rtrant, bar, liquor store, or grocery store? The word ‘gay’ origally was fed as happy, and we’re hopg to remd folks of that by beg prent.
GAY WATER
* what is a water gay *
We already have gay water. I ll dibs on Gayteraid©️.
WILL YOU BUY GAY WATER?
In a sea of nned cktails, Gay Water wants to stand out.Lnchg Thursday is a brightly lored nned vodka and soda beverage that proudly displays who ’s for, stead of backg off om ... * what is a water gay *
But Bud Light is the gay water.
A new nned cktail lled Gay Water is lookg to attract LGBTQ drkers and avoid the pfalls of Bud Light’s disastro marketg partnership wh transgenr fluencer Dylan Mulvaney. The mixture of vodka and soda water, long known rmally as “gay water” the LGBTQ muny, is the brachild of 30-year-old gay entreprenr Spencer Hodson. He noted that the nctn aims “to stigmatize the word ‘gay’ by brgg reprentatn to spac that have not tradnally featured queer products, such as bars, liquor stor, grocery stor, rtrants, hotels and more.
GAY WATER, A NEW NNED CKTAIL, WANTS TO BE THE ANTI-BUD LIGHT
Lnchg Thursday is a brightly lored nned vodka and soda beverage lled Gay Water that proudly displays who ’s for, stead of backg off om support for the LGBTQ+ muny like Bud Light did. * what is a water gay *
Hodson, who is fancg Gay Water wh his own money pl backg om fay and iends, his brightly lored ns are leang to their gayns stead of avoidg . He told CNN that he worked wh a queer signer to base Gay Water’s red, purple, green and orange lor scheme on pop art and 1990s televisn shows om Nickeloon, a ble work for children. “Gay is an umbrella term and the ia behd the brand is to be as clive as possible, which means we want alli, we want straight people to be part of this muny we’re buildg.
A statement on the Gay Water webse not that the word “gay” appears barely any products outsi of Pri Month each June. Acrdg to the statement, the new cktail reclaims the ia that “gay means happy. Gay Water, a new nned vodka cktail, has lnched wh a bold missn to empower the LGBTQIA muny and refe the term "gay.
Moreover, the founr of Gay Water said that by troducg the nned cktail, they also want to remove the disgraceful characterizatn of the word "gay. As per CNN Bs, the maker of the new RTD cktail brand chose to name the product "Gay Water" bee is a phrase ed to refer to a popular mixed drk of vodka and soda that is monly orred at bars by the gay muny.
DESANTIS DISNEY APPOTEE SAID TAP WATER MIGHT BE TURNG PEOPLE GAY
Ron Peri, a former pastor om Orlando, claimed last year that trogen tap water was turng people gay, CNN's KFile revealed. * what is a water gay *
Spencer Hodson found the pany that ma the Gay Water drk.
"There has been a distct lack of LGBTQ+ reprentatn the alhol dtry, but Gay Water aims to change this, " the CEO of Gay Water said a prs release.