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Mount Gay, Black Barrel tak the lead

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MOUNT GAY

/PRNewswire/ -- Mount Gay, the world's olst nng m distillery tablished 1703, unveils a new chapter for the brand 2020. Harnsg over 300... * mount gay logo *

If you’ve ever spent time around a mara, chanc are you’re faiar wh Mount Gay, a m that striv to mata a ep relatnship wh the sailg muny. Whether you’re faiar wh Mount Gay or not, here’s everythg you need to know about a brand that’s been distillg m for more than three centuri.

The spirs world lov s superlativ, and Mount Gay n claim one of the most veted. 20, 1703, Mount Gay is the olst ntuoly operatg mercial m producer the world. The team at Mount Gay strongly spects productn was gog on even earlier, and has recently unvered a ed om 1654 that might seal the se.

MOUNT GAY UNVEILS A NEW CHAPTER FOR THE BRAND IN 2020

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Today, Mount Gay produc the majory of Barbadian m that is exported globally. Back 1747, John Sober purchased the plantatn and distillery that would e to be known as Mount Gay.

That name me om Sober’s iend, Sir John Gay Alleyne, who would eventually manage the m bs. That means the island has lots of unrground water, a key element what mak Mount Gay unique and why the Brish cid to foc sugarne and m productn here the 17th century.

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Hundreds of years ago, Mount Gay uld rely on the molass om lol sugar ne for all of s needs, but that’s no longer the se as there simply isn’t enough available land anymore. The proprietary yeast stra is based off a ptured wild yeast, which Mount Gay’s team then bred for nsistency.

Mount Gay has been closely lked to the world of sailg for s, as symbolized by s red (often worn-out pk) logo-bearg hat.

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Mount Gay’s current master distiller, Tdiann Branker, is the first woman to n thgs the distillery’s history. Followg a five-year apprentichip unr Mount Gay’s prev master distiller, she took on her current role. Clean and clear Mount Gay Silver is the brand’s entry-level m, but grab while you n, bee ’s beg removed om the Amerin market.

Like all tropilly produced spirs, Mount Gay ag nearly three tim as quickly as spirs barrel-aged oler climat.

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LUCY, Barbados, March 11, 2020 /PRNewswire/ -- Mount Gay, the world's olst nng m distillery tablished 1703, unveils a new chapter for the brand 2020. Harnsg over 300 years of experience, Mount Gay will ret the brand to pay homage to s rich herage of passg down craft and expertise Barbados, the birthplace of m.

In dog so, Mount Gay will embrace more transparency, providg an -pth look to the brand and s m, and will look to the future ensurg ntued novatn and growth honorg the genue m tradn of Barbados. Wh the troductn of Master Blenr Tdiann Branker April 2019, the distillery's and Barbados' first female master blenr, Mount Gay began a new chapter for the distillery's rich history.

MOUNT GAY UNVEILS A NEW CHAPTER FOR THE BRAND

An terview wh Mount Gay's ambassador Miguel Smh about the origs of the m and why 's secrets will keep at the top for a very long time... * mount gay logo *

In her new role, Branker revised Mount Gay's re blends whilst simultaneoly nsirg the discerng palate of the high-end brown spir enthiasts and appreciatg Mount Gay's steadfast brand loyalty.

As a rult, Branker has created a new blend for Mount Gay Black Barrel and an enhanced blend for Mount Gay XO, both of which she is thrilled to but to global markets this year.

Mount Gay Black Barrel benefs om an olr selectn of ms beg ed for the blend, movg to a blend of three to seven-year-old ms as opposed to the prev two to seven years, wh a higher ntent of double distilled pot still ms.

THE SECRET OF SUCCS: A HISTORY OF MOUNT GAY

Steeped history and tradn, Mount Gay Rum has been around sce 1703 - and keeps evolvg wh chagng tim. * mount gay logo *

In addn to the work that she has done on Black Barrel, Branker revised Mount Gay XO where she enriched the blend.

Each change has been a nsc cisn to appreciate the te value of Mount Gay and honor s signifince on the spectm of high-end m. Unrpng the packagg and liquid chang is a rehed creative platform that promis to honor the genue m tradn and foc on what mak Mount Gay More than a m through tn, exploratn and disvery. Each touch pot of the platform pays homage to Mount Gay's Barbadian herage, the people who craft the m and s unrivalled terroir refully harnsed sce 1703.

MOUNT GAY VISOR CENTRE

"It is an honor to be at the foreont of the excg chang that Mount Gay will see 2020, and I'm proud not only to be the first female master blenr Barbados but to be part of the team that will take Mount Gay om strength to strength, " said Tdiann Branker, Mount Gay Master Blenr. "I am wholeheartedly mted to embracg the expertise that we have hered for over 300 years and am passnate about lookg ahead as we be both science and craft to explore what mak Mount Gay more than a m. " "This is an important step change for Mount Gay, one that will see explore and showse our roots whilst embracg what is tly important to – our people, our land and our herage, " said Raphaël Grisoni, Mount Gay Managg Director.

"We are nfint that the chang we make now will cement Mount Gay's posn as a leadg high-end m brand for many years to e. " From April 2020, Mount Gay's new Black Barrel blend and s enriched XO blend will be on shelf throughout all markets and global travel retail.

For more rmatn, vis or follow @MountGayRum on Facebook and @MountGayRumUS on Instagram. About Mount Gay: A legal ed dated om Febary 20, 1703 nfirms the existence of a "pot still hoe" on Mount Gay's sugar ne Estate Barbados, tablishg Mount Gay as the world's olst m producer.

A FAD RED P IS TOPS FOR SAVVY SAILORS STAT SYMBOL: A RED P WH THE MOUNT GAY M LOGO IS HEADY STUFF AMONG SAILORS ANNAPOLIS OR WHEREVER SAILBOAT RACERS NGREGATE.

Our distillery name honors the pneerg Sir John Gay who perfected the distctive Mount Gay style. Still today, only the ft sugar ne molass and pure water filtered through the ral heart of the island are selected to create Mount Gay ms. Perpetuatg a long-standg Barbadian tradn for more than 315 years, Mount Gay ms are handcrafted om a blend of sgle lumn and double pper pot distillat and matured toasted oak barrels, liverg aromatic, flavorful taste, body and refed character.

The Mount Gay portfol clus 1703 Master Select, XO, Black Barrel, and Eclipse.

THE ESSENTIALS OF MOUNT GAY BARBADOS RUM

Mount Gay Rum ©Please Drk Rponsibly SOURCE Mount Gay Rum Distilleri Related Lks. Fermentatn really begs when molass and filtered water om Barbados are bed wh yeast (selected exclively for Mount Gay). For over three hundred years, the distct and pure character of Mount Gay ms has e om distillatn tradnal lumn and pper pot stills.

A ground-breakg distillatn technique 1703, this procs has been ntuo e by Mount Gay ever sce. The ageg procs is particularly unpredictable the tropil Caribbean climate, and at Mount Gay, we prefer to talk about maturg. Today, Mount Gay ms are matured lightly charred Amerin oak barrels that have prevly been ed to age Amerin whiskey.

DRK OF THE WEEK: MOUNT GAY BLACK BARREL

Master Blenr2019 - todayFirst female Master Blenr at Mount Gay and Barbados, Tdiann Branker, graduate of the Siebel Instute and the Instute of Brewg and Distillg, posss a strong amic background, to which she adds over 11 years workg the spirs dtry. She joed the Mount Gay team 2014 as the Qualy Assurance Manager and followed the same path as Allen Smh wh the distillery—and she ntu to be spired by his legacy at Mount Gay.

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Mount Gay Unveils a New Chapter for the Brand | thirsty. .

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