So You Want To Know Who From Classic TV Was Gay? – The Niche

gay niches

Men’s unrwear and swimwear targetg gay men is nothg new the Wt, but now newers based Asia like Tight Tams and U-Touch are makg forays to this niche dtry wh often darg and lourful signs.

Contents:

MARKETG TO GAYS EVOLV TO NICHE GROUPS

* gay niches *

The Gaily Grd is a LGBTQ news magaze, reportg on the latt LGBTQ news, entertament and topics of great importance wh the lbian, gay,, and transgenr Facebook 356KTwter 13.

SO YOU WANT TO KNOW WHO FROM CLASSIC TV WAS GAY?

The days, may not be enough for those the hospaly dtry to simply attempt to broadly market to gay tourists. It’s more plited than that bee of the var niche groups wh the lbian, gay, bisexual and transgenr muni. * gay niches *

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For although marketers and journalists refer to “the gay market” and, more recently, “the GLBT market” to enpass all members of this “class” of non-heterosexual people, their tert and vtment are maly foced on affluent gay men.

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Marketers ocsnally acknowledge bisexuals and transgenr people their nsiratns of the gay market, but most believe the groups to be too small to warrant marketg attentn. In jt a uple of s, all this has changed to the pot where media directed to gay men have expand nsirably and are supported large part by the paid advertisg of well known brands like Budweiser, Uned Airl, Nike, Ralph Lren, and the like.

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Gay nsumers now nstute what marketers refer to as a niche market, that is, a special market segment wh s own characteristic profile that is large enough size and affluent enough to warrant special nsiratn.

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In addn to gay nsumers, other important niche markets clu Ain Amerins and Latos—both of which also nstute sizeable and affluent sets of nsumers that garner the attentn of marketers. Although difficult to terme actual numbers of gays the populatn, many marketers simply followed the one-to-ten number proposed by Aled Ksey the 1940s6 timatg the size of the gay populatn.

WHAT ABOUT THE GUYS WHO DO F THE 'GAY STEREOTYPE'?

Once major marketg pani began examg the gay niche market more systematilly, however, beme clear that not all gays and lbians earned more than their heterosexual unterparts.

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