lnched a microse yterday aimed at gay and lbian travelers. A signifint prt mpaign the gay liftyle publitns such as Out,
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ORBZ LNCH GAY AND LBIAN TRAVEL SE
The mpaign’s theme song is a ver of Lley Gore’s 1964 h You Don’t Own Me by experimental Brooklyn-based gay mician Serpentwhfeet. Orbz was the first major US travel brand to lnch advertisg mpaigns featurg openly gay upl as well as drag personali wh s 2001 prt ads supportg LGBTQ+ travelers to “see the world on your terms” brand has a rich history of LGBTQ+ allyship; s advertisg and marketg efforts have not only highlighted LGBTQ+ celebri but have often mented on major social and polil moments, cludg the 2015 cisn to legalize gay marriage all 50 stat and the 50th anniversary of the Stonewall rts ’Travel As You Are’, Orbz reaffirms this allyship. Lnched a microse yterday aimed at gay and lbian travelers.
A signifint prt mpaign the gay liftyle publitns such as Out, Curve, And Baby and Passport will promote the new se, reported The Chigo Tribune. Featur will clu rmatn about ci wh major gay populatns, travel als and tips for gay and lbian parents travelg wh children. Mike Sands, chief marketg officer, told the Tribune that 41% of gays and lbians have booked travel onle, pared to 28% of other travelers.