Why and how an Atralian bank turned ATMs to 'GAYTMs'. From PR Week
Contents:
- QUEER ACTIVISTS VANDALISED A ‘GAY’ ATM AUCKLAND
- WHY AND HOW AN ATRALIAN BANK TURNED ATMS TO 'GAYTMS'
- NEW ZEALAND BANK DEBUTS "GAYTMS"
- TAG ARCHIV: GAY ATM
- SUP? LOOKG? PARTY? A GUI TO GAY APP LGO
- DEEP WATER: WERE 30 UNSOLVED SYDNEY ATHS REALLY GAY HATE CRIM?
QUEER ACTIVISTS VANDALISED A ‘GAY’ ATM AUCKLAND
* gay atm *
Lucky for gay/bi men, there are que a number of who know exactly how that feels. It seems like every gay guy out there is a bottom, and when you thk you've met someone who's fely a He too is a bottom.
WHY AND HOW AN ATRALIAN BANK TURNED ATMS TO 'GAYTMS'
Posts about gay ATM wrten by Robert * gay atm *
Legend would have you believe that once you’ve earned your gay rd, a Harry Potter–like ceremony occurs where, stead of the Sortg Hat, a giant magil butt plug divis all gay men to two ho: tops or is clearly not the se, pecially for those people who nsir themselv versatile (HIYA). The two subdivisns have their own l, stereotyp, and -jok, and n sometim seem as if they’re at war wh each other, rather than both workg together for mutual sexual of this n make tryg different thgs dntg, pecially if you’re a baby gay venturg to this world for the first time. ”Miller argu that gay men should exame their relatnship wh power.
NEW ZEALAND BANK DEBUTS "GAYTMS"
But I believe that many gay men pick one si, stick to , and that some of those dividuals choose toppg—you’ll have seen their profil markg them as “masc dom tops” on the apps—bee of s ti to tradnal Miller explas, there are outsi forc that, datg back to the ancient Greeks, have prevented gay men om tly diggg to what sexual behavrs we might actually enjoy.
“What I mean by that, ” he says, “is that cultural forc wh the gay muny prize toppg over bottomg. “Wh bottomg there is the perceptn that you're givg up your masculy bee receivg a penis is somethg that women do, ” Miller Chris Whe, an expert health promotn and the director and prcipal vtigator of the Safe and Supportive Schools Project at the Gay-Straight Alliance Network San Francis, tak this one step further. ”To be (fucked) or not to be (fucked) shouldn’t always be the qutnAcrdg to a 2011 study by The Journal of Sexual Medice that surveyed 25, 000 gay men Ameri about their last sexual enunters, only 36 percent said they had bottomed and 34 percent said they had, realy, we’re not actually fuckg all that much.
To promote the beliefs beyond the pany walls, ANZ has been a major sponsor of the Sydney Gay and Lbian Mardi Gras (one of the world’s largt gay rights march) sce 2007.
TAG ARCHIV: GAY ATM
The agency transformed central Sydney ATMs to dazzlg GAYTMs. Ten unique GAYTMs, spired by gay and lbian culture, were stalled on Sydney’s bit streets for three weeks surroundg the Mardi Gras. Bejewelled by hand rhton, sequs, studs, leather, nim and fur, each GAYTM was a rt of lour and textur to celebrate the ftival and show ANZ’s support for diversy.
The display screens on the GAYTMs were changed to rry msag such as ‘Hello geo’ and ‘Happy Mardi Gras! The GAYTMs also dispensed rabow loured receipts wh the msage ‘Cash out and proud’.
SUP? LOOKG? PARTY? A GUI TO GAY APP LGO
And durg the mpaign, ANZ donated all GAYTM operator fe to non-prof gay and Lbian chary anisatn, Twenty10.
DEEP WATER: WERE 30 UNSOLVED SYDNEY ATHS REALLY GAY HATE CRIM?
The creatn, stallatn, and lighted public reactns to the GAYTMs beme short webfilms.
Knowg that the greatt succs wh Atralian news media would e om a surprise reveal of the GAYTMs and reactn om the public, the signs were kept unr tight wraps. An ANZ Bs Systems Analyst, who happens to be a drag queen, drsed full stume and hosted media ont of the GAYTMs, while TV and onle media terviewed passersby for their reactn. Two GAYTMs faced towards the end of the mpaign creatg outrage mastream media and a send round of earned media verage.