Gay Water, a new nned cktail, wants to be the anti-Bud Light | CNN Bs

Contents:

• JAGS' MAXEN IS FIRST MALE AMERIN PRO SPORTS ACH TO E OUT AS GAY
• GAY WATER, A NEW NNED CKTAIL, WANTS TO BE THE ANTI-BUD LIGHT
• JACKSONVILLE JAGUARS ASSISTANT STRENGTH ACH KEV MAXEN OUT PUBLICLY AS GAY

JAGS' MAXEN IS FIRST MALE AMERIN PRO SPORTS ACH TO E OUT AS GAY

-- Jaguars assistant strength and ndng ach Kev Maxen has bee the first male ach major Amerin men's profsnal sports to publicly e out as gay, tellg he ma the cisn bee he didn't want to hi who he is any longer and to possibly spire others siar 's a cisn and move that drew praise and support om owner Shad Khan, who was a vol and emphatic supporter of a cy ordance that expand protectns on the grounds of sexual orientatn, genr inty and genr exprsn.

Outsi lebacker Carl Nassib beme the first active NFL player to e out as gay and to play a game Associated Prs ntributed to this report. In a sea of nned cktails, Gay Water wants to stand out.

In other words, where Bud Light has buckled unr prsure as bigotry grows agast the LGBTQ+ muny, Gay Water’s creator Spencer Hodson wants his new boozy brand to be the anthis of that.

GAY WATER, A NEW NNED CKTAIL, WANTS TO BE THE ANTI-BUD LIGHT

“The key issue that Bud Light tapped to was the fact that they didn’t unrstand their re dience and know enough about them, ” Hodson, a gay man, told CNN about the ntroversy that began when the Anhser-Bch beer brand sent fluencer Dylan Mulvaney a n of beer.

Gay Water, however, is out and proud.

The nned cktail is named after a lloquialism given to the popular mixed drk (vodka and soda) orred at bars by the gay muny. “Puttg a product wh the word gay the tle is reprentatn self, ” which he hop reclaims the word om the negativy ’s sometim associated wh.

JACKSONVILLE JAGUARS ASSISTANT STRENGTH ACH KEV MAXEN OUT PUBLICLY AS GAY

He thought of creatg Gay Water about a year ago while on a vatn wh his iend that had got a job wh the beverage dtry.