Canned cktail 'Gay Water' aims to sh on Bud Light's mistak

gay bars to

Jacksonville Jaguars ach Kev Maxen, who joed the team last year, me out publicly as gay an terview wh Outsports published on Thursday, beg the first ach a U.S. men’s profsnal league to do so" emprop="scriptn

Contents:

CANNED CKTAIL ‘GAY WATER’ AIMS TO SH ON BUD LIGHT’S DYLAN MULVANEY DISASTER

Kev Maxen has bee the first male ach a US men’s profsnal sports league to e out as gay. * gay bars to *

An entreprenr lnched a nned cktail this week lled “Gay Water” that’s aimed at LGBTQ drkers — and said he’s lookg to palize on Bud Light’s mistak. But “Gay Water” — which adopts a moniker the gay muny has long given to the simple vodka and soda cktail — has been spired by the dtup to bee even bolr about the dience ’s targetg, founr and CEO Spencer Hodson told The Post. Gay Water — a nned cktail brand that plays on the gay muny’s lloquialism for the vodka-and-soda mixed drk — lnched on Wednday and promis to unrstand s dience better than Bud Light.

The 30-year-old Hodson said he is g suggtive — albe playful — msagg and imagery Gay Water’s social media and webse, cludg a provotive nod to the 12-ounce n’s 6. “Our missn is to -stigmatize the word ‘gay’ and start to create reprentatn spac that tradnally don’t have queer-owned products, let alone products wh the word ‘gay’ their tle, ” Hodson told The Post.

KEV MAXEN BE FIRST MALE ACH A US MEN’S PROFSNAL SPORTS LEAGUE TO PUBLICLY E OUT AS GAY

“When was the last time you saw the word gay at a rtrant, bar, liquor store, or grocery store? The word ‘gay’ origally was fed as happy, and we’re hopg to remd folks of that by beg prent, ” he add.

JACKSONVILLE JAGUARS' KEV MAXEN BE FIRST MALE COACH TO COME OUT AS GAY MAJOR U.S. SPORTS

Founr Spencer Hodson, a gay man, says the brand is about reclaimg the word “gay” as a word that “jt means happy.

Gay Water’s brandg is full of playful, suggtive msagg.

*BEAR-MAGAZINE.COM* GAY BARS TO

Kev Maxen be first male ach a US men’s pro sports league to publicly e out as gay | CNN .

TOP