Hey Bud Light Boytters, Prottg Beer Is Actually Really Gay | Bon Appét

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HEY BUD LIGHT BOYTTERS, PROTTG BEER IS ACTUALLY REALLY GAY

'” Coors Light: “The f*** you are, ” wh pictur of both Bud Light’s special Pri edn and Coors Light’s history of backg the LGBTQ+ media advocy anizatn GLAAD has scribed Coors as “among the most progrsive for s employee polici toward gays” and noted that the pany has been advertisg gay papers sce the also claims to be the first brewer to adopt a non-discrimatn policy on sexual orientatn back Irony of Boyttg Bud LightSome people are tellg others to stop drkg Bud Light and start drkg Coors Light bee they thk Bud Light supports transgenr rights. Amid 2023’s wave of anti-trans hate, right-wg beer drkers are llg for a boytt of Bud Light—a beer that gay people fely love—over s recent brand partnership wh transgenr actrs Dylan Mulvaney. For starters, the mob’s only plat seems to be that Mulvaney is a trans woman—a crime I m every day—but the current movement agast Bud Light don’t seem to know that, historilly speakg, boyttg beer is one of the gayt thgs you n do.

On the heels of the Lavenr Sre, when gay and lbian ernment employe were forced om their jobs 1950, protectns for queer people the workplace were virtually nonexistent (the first statewi protectns for LGBT workers me 1982, shout out Wisns).

The vibe of gay panic ntued well to the 60s and 70s, when the Coors Brewg Company ed polygraph tts to screen job ndidat for what scribed as “potential troublemakers. Bee of the pany’s reputatn for homophobic hirg practic, unn print Allan Baird reached out to iend and LGBT muny anizer Harvey Milk to help grow the boytt.

COORS COURTS GAYS

Milk—who later beme the first publicly gay elected official the Uned Stat—put out an impassned ll his Bay Area Reporter lumn wh the headle “Teamsters Seek Gay Help. They avoid buyg Coors products, while lol advocy groups like Bay Area Gay Liberatn rallied gay nightlife hubs, nvcg bar owners to stop sellg the beer.

Throughout the Coors boytts, protts of the pany beme so synonymo wh gay rights that signs prottg the brewery uld often be seen alongsi other lls for gay rights at pri events. The protts grew across the untry over the next , eventually reachg all the way to Massachsetts—where Harvard stunts chanted, “Racist, sexist, anti-gay!

LGBTQ+ media advocy anizatn GLAAD scribed Coors as "among the most progrsive for s employee polici toward gays" and had been advertisg gay publitns sce the has claimed was the first brewer to troduce a non-discrimatn policy on sexual orientatn 1975. The stggle agast Coors Beer, embodied the Coors Beer Boytt that began 1977 and ntued through the Reagan years and beyond, is an important example of workg class uny that took up the banner of LGBTQ rights through an unshakable alliance of gay activists and anizatns, labor unns, immigrant rights groups and other anti-racist sectors, settg the basis for the uny that the movements share today.

AT COORS, A BREWING DILEMMA OVER GAY RIGHTS

Part of the anti-unn mpaign was to fire whout e workers spected of beg lbian, gay, bisexual, trans, or queer om s Colorado-based brewery.

Workers who applied for posns at Coors unrwent lie tector tts which they were asked their opns about llective bargag and if they were homosexual. Along wh the Dghters of Bilis, a lbian rights anizatn, Mattache was one of the first gay rights anizatn the U. But perhaps, Kight was bt known his role for lkg the LGBTQ rights movement at the time wh the larger people’s unter offensive agast the right-wg, when he lled a powerful monstratn at Outft, a gay and lbian film ftival, 1977, after anizers for the LGBTQ social event accepted fundg om Coors Beer.

Although other anizatns later lled an end to the boytt of Coors Beer, the boytt ntu until today, where is virtually impossible to fd a gay bar sellg Coors Beer. He had a romantic relatnship wh Harvey Milk, the first openly gay elected official the Uned Stat, who won a seat on the San Francis Cy Council 1977. Smh brought the Coors Boytt to Harvey Milk’s attentn, who ed his posn as an openly gay elected official to ph forward the labor/LGBTQ/immigrant alliance that was formg the Bay Area at the time through the ancy of the Coors Boytt.

COORS BREWG COMPANY NAMED ONE OF THE NATN'S 'BT PLAC TO WORK' BY HUMAN RIGHTS CAMPAIGN FOUNDATN; HONOR REGNIZ COORS' CONTUED SUPPORT OF THE GAY, LBIAN, BISEXUAL AND TRANSGENR COMMUNY THE WORKPLACEFACEBOOKTWTERLKEDSUBSCRIBEFACEBOOKTWTERLKEDHOME/NEWS/COORS BREWG COMPANY NAMED ONE OF THE NATN'S 'BT PLAC TO WORK' BY HUMAN RIGHTS CAMPAIGN FOUNDATN; HONOR REGNIZ COORS' CONTUED SUPPORT OF THE GAY, LBIAN, BISEXUAL AND TRANSGENR COMMUNY THE WORKPLACESTAABILYCOORS BREWG COMPANY NAMED ONE OF THE NATN'S 'BT PLAC TO WORK' BY HUMAN RIGHTS CAMPAIGN FOUNDATN; HONOR REGNIZ COORS' CONTUED SUPPORT OF THE GAY, LBIAN, BISEXUAL AND TRANSGENR COMMUNY THE WORKPLACE

Gay activists at the time secured full agreement of gay tablishments not to sell Coors Beer, dramatilly dumpg Coors beers down the dra and to the streets. There were many others the LGBTQ movement who played key rol, such as Howard Wallace, an openly gay Teamster who helped tablish the the labor-LGBTQ alliance; and of urse, and the untold number of rank and file muny members who would not support any tablishment that served Coors Beer or any of their products.

GLAAD, an LGBTQ+ media advocy anizatn, has scribed Coors as "among the most progrsive for s employee polici toward gays.

Send, crics charged that Coors hirg practic discrimated agast Hispanics, Ain-Amerins, women, and gays and lbians.

*BEAR-MAGAZINE.COM* COORS GAY CAMPAIGN

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