Gay dads ad: Controversial or progrsive? - Today's Parent

progressive commercial gay couple

Here are the ten bt gay-themed mercials that serve celebratn.

Contents:

IS THERE A GAY COUPLE THAT INSURANCE AD?

Progrsive Insurance has aired this mercial as part of s robt televisn ad platform featurg Flo the shier on a variety of mastream works.  I recently saw the mercial while watchg televisn wh a iend and mented on how progrsive (pun tend) the surance pany is wh their ad mpaigns by featurg a gay uple.… * progressive commercial gay couple *

Is There a Gay Couple That Insurance Ad?

THIS AD IS BEG LLED THE “GAYT COMMERCIAL OF 2021”

* progressive commercial gay couple *

The tall guy’s speech and mannerisms seem to be trippg a lot of folks’ gaydar.

Ads featurg gay characters are exceedgly rare, borrg on nonexistent, when to mastream work televisn. (It may be ditive that GLAAD’s Commercial Closet, a reposory of gay-themed ads, clus several spots that are merely “gay vague”—for stance, this Bud ad which a guy rehears his marriage proposal while kneelg before a male iend. ) Perhaps this Progrsive ad was signed to spl the difference: subtly wkg at the gay muny while makg no five statement on the characters’ sexualy.

GAY ADVERTISEMENT #10: IS THIS PROGRSIVE INSURANCE COMMERCIAL GAY?

They’ve even done explicly gay-themed ad mpaigns the past—albe not on TV. One prt ad that ran gay publitns showed a sepia-toned photo of two men, along wh a ptn: “Generatns later, this portra reached the mantel.

So I asked Progrsive’s chief marketg officer, Larry Bloomenkranz, if the televisn ad was tend to have a gay vibe.

PROGRSIVE:GAY UPLE

“The ad was not wrten specifilly to be gay.

Bloomenkranz regnized an opportuny and started nng the ad on Logo, a ble work that targets gay and lbian viewers.

CABLE TV PROGRSIVE LIBERAL COMMERCIALS WH GAY, BLACK AND WHE COUPLE INDOCTRATN AND BLACK SUPERRYCABLE TV PROGRSIVE LIBERAL COMMERCIALS WH GAY, BLACK AND WHE COUPLE INDOCTRATN AND BLACK SUPERRY

“Seven percent of hoeholds the Uned Stat are head by gays and lbians, ” says Bloomenkranz. “There’s nothg particularly gay or straight about , ” says Bloomenkranz.

THE TOP 10 GAY-THEMED COMMERCIALS THAT SHOULD BE CELEBRATED

Intentnal or not, the ad wh the two guys succsfully walks the tightrope between gay and straight. A new ad om CarGus is beg lled "the gayt mercial of 2021"Photo: Screenshot. An ad for the CarGus webse is beg lled “the gayt mercial of 2021” onle and ’s not hard to see why.

HOW GAY UPL TV MERCIALS BEME A MASTREAM PHENOMENON

I recently saw the mercial while watchg televisn wh a iend and mented on how progrsive (pun tend) the surance pany is wh their ad mpaigns by featurg a gay uple. My straight iend retorted flatly, “They’re not gay. What about them says they’re gay?

Wh this ad, Progrsive has ed a technique first intified by journalist Michael Wilke Ad Age 1997 lled “gay vague. ” The ad appeals to gay nsumers by featurg a uple who, to homosexuals like myself, appear to be gay. As turns out, Progrsive didn’t tend for the mercial to be gay at all.

When asked about the mercial, Decher replied, “We got feedback om people who thk the characters are gay. Topic: Progrsive:gay uple Posted: 29 Mar 2009 at 7:26pm. I jt notice that the one wh the glass has the gay pri flag on his shirt.

GAY DADS AD: CONTROVERSIAL OR PROGRSIVE?

Kajeet wrote:I jt notice that the one wh the glass has the gay pri flag on his shirt. "Xbox Live is an onle homophobia club for pre-teen Tourette’s sufferers.

PROGRSIVE INSURANCE GAY AD

I spected, but wasn't sure that the guys this mercial were gay.

Cable TV Progrsive Liberal Commercials Wh Gay, Black And Whe Couple Indoctratn and Black SuperryCable TV Progrsive Liberal Commercials Wh Gay, Black And Whe Couple Indoctratn and Black SuperryMar 02, 2021#12021-03-02T05:00Nearly every major Company that is advertisg on Cable TV has now gone to almost only showg black and wh as young uple their mercials. I'm not sayg that there is anythg wrong wh Gays or black and whe upl.

”- MchMar 02, 2021#42021-03-02T05:15Runaway2da wrote: ↑Mar 02, 2021I'm not sayg that there is anythg wrong wh Gays or black and whe upl.

*BEAR-MAGAZINE.COM* PROGRESSIVE COMMERCIAL GAY COUPLE

How gay upl TV mercials beme a mastream phenomenon | CNN Bs .

TOP