In what is believed to be the first gay iendly mpaign, a son out over microwaved pasta
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IN COUNTRY'S FIRST GAY-FRIENDLY AD, SON COM OUT OVER PASTA ITALY
After chairman Guido Barilla rebed gay fai on natnal rad, his CEO spent five years cleang up the pany’s reputatn. * gay pasta *
“I would never do a mercial wh a homosexual fay, not for lack of rpect, but bee we don’t agree wh them, ” Barilla said on Italy’s bt-known rad talk show.
6 SCMPT PRO-GAY PASTAS
* gay pasta *
If gay ctomers didn’t like that, they uld go buy another brand of pasta, he said. The chairman, who turned 60 last year and has five children, further clarified that he opposed adoptn by gay parents.
Fd, a ozen food pany, produced what is believed to be the first gay-iendly ad the European untry. The ad ne months after the chairman of Italian pasta maker Barilla me unr fire for sayg that he would never e a gay fay his ads.
Here are some tasty optns for those wantg to follow Barilla's antigay chairman's advice and 'eat someone else's pasta.' * gay pasta *
” Gay activists Europe praised the vio for showsg the simplicy and the daily life of a gay uple. “It’s a posive step forward when different typ of fai are portrayed ads, as they ronate wh parts of society that are ually margalized, ” said Juris Lavrikovs, the munitns manager of ILGA, Europe’s Internatnal Lbian, Gay, Bisexual, Trans & Intersex Associatn.