Influencer Elijah Daniel Lanch the New GayBurger Cha (EXCLUSIVE)

Contents:

• WH GAY BURGER, THE POP-UP MOL GOT AN FLUENCER TWIST
• GAY CISG BURGER TOWN
• GAY BURGERS
• GAY BURGER-PUERTO RI
• MOVE OVER MR. BEAST, THERE'S A NEW — AND GAYER — BURGER CHA TOWN (EXCLUSIVE)
• ELIJAH DANIEL UNVEILS VIRTUAL FOOD BRAND ‘GAY BURGER,’ WH PROCEEDS BENEFG THE L.A. LGBT CENTER
• SD GAY GUI: RTRANTS AND BARS

WH GAY BURGER, THE POP-UP MOL GOT AN FLUENCER TWIST

“As a gay person, this is the funnit thg I have ever seen and I don’t thk I’ll ever stop lghg, ” unarnium said on Monday. In a 2018 terview wh a lol Atlanta TV statn, Chick-fil-A chairman and former CEO Dan Cathy said he did not support gay marriage, but was not anti-gay. For a brief moment Febary, an unknown food brand lled Gay Burger — which featured dish wh nam like “Beef Me Up Stty” and “Love Me Daddy” — went viral on Twter.

Gay Burger, a livery-only rtrant available on Uber Eats and DoorDash, cropped up largely out of nowhere, and didn’t have the backg of any large food pani: a YouTuber named Elijah Daniel, pl an entreprenr named Katia Ameri, had e up wh the ia a month earlier. Buoyed by Daniel’s followg of half a ln fans and a seri of “be gay, eat burger” mem, the brand briefly took over Twter. #GayBurger.

— Gay Burger (@gayburger) Febary 10, 2021. Wh a few days, Gay Burger’s viral moment passed. Ghost kchens like Gay Burger — which have the spontaney and sense of humor of an ter meme — are rare.

GAY CISG BURGER TOWN

“Gay Burger was que a succs bee there was zero marketg spend, ” said Ameri. Acrdg to Ameri, Daniel first floated the ia for Gay Burger January. Wh a few weeks of the ial joke, Gay Burger was live three ci.

Wh the lnch of Gay Burger, Ameri said she was hopg to tt whether ghost kchens uld plsibly reprent an alternate revenue stream for YouTube and TikTok creators, many of whom are lookg for ways to moize their acunts outsi of jt ads or product placements.

It isn’t hard to image why someone might buy om Gay Burger or MrBeast Burger a first time — “you have the niche on that pop-up, and people will orr and try jt bee ’s fun, ” she said. This weekend is the 15-year anniversary of the closg of Hamburger Mary’s, the trailblazg gay burger jot sce that had been a SoMa in sce 1972.

GAY BURGERS

A benef for Team Wo of the AIDS/Lifecycle, the event will recreate the old Hamburger Mary’s wh the “godfather of the gay dis unrground” Steve Fab, Toph One, vtage Hamburger Mary’s memorabilia and booze and burger specials that directly benef the AIDS/Lifecycle.

GAY BURGER-PUERTO RI

And I’ve also heard that ’s the old gay slang, you ll everybody ‘Mary’.

MOVE OVER MR. BEAST, THERE'S A NEW — AND GAYER — BURGER CHA TOWN (EXCLUSIVE)

A 1970s GAY ICON. THE ‘GAY CANCER’ EPIDEMIC. Back the early 1980s, they didn’t ll AIDS yet — they lled “GRID” (Gay-Related Immune Deficiency).

” We were readg the paper and there was an article about the ‘gay ncer’ epimic.

Hamburger Mary’s clientele weas dyg at alarmg rate, as was the clientele of all the cy’s gay tablishments.

ELIJAH DANIEL UNVEILS VIRTUAL FOOD BRAND ‘GAY BURGER,’ WH PROCEEDS BENEFG THE L.A. LGBT CENTER

When nsirg hamburgers, you may not thk about gay culture —  but try thkg aga. Elijah Daniel, a YouTuber and sger who releas mic unr the psdonym Lil Phag, has unveiled his new project lled Gay Burger.

SD GAY GUI: RTRANTS AND BARS

9, clu the Love Me Daddy (the basic burger wh a proprietary “gayoli” sce), the No Milk Daddy (the vegan burger wh a black bean patty) or the Gay Fri, which, acrdg to the menu, are sentially i “but they’re gay, y’know?”.

Gay Burger don’t have s own brick-and-mortar lotn, so for the time beg the menu is a profable si htle for Lol Kchen and We Merchant, a rtrant on 1st Street the South Beach neighborhood South of Market.