New 'gay water' looks to avoid Bud Light disaster - Washgton Tim

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A new nned cktail lled Gay Water is lookg to attract LGBTQ drkers and avoid the pfalls of Bud Light's disastro marketg partnership wh transgenr fluencer Dylan Mulvaney.

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CANNED CKTAIL ‘GAY WATER’ AIMS TO SH ON BUD LIGHT’S DYLAN MULVANEY DISASTER

The morn unirn is everywhere. On children’s TV, on Gay Pri march and sellg bety products. Alice Fisher looks at why this magil creature has bee so popular * unicorns gay pride *

The rabow flag was created by Amerin artist Gilbert Baker 1978 as a joyo symbol of the diversy of the gay muny. It beme proment durg the gay rights protts of the 1970s and 1980s. Rabows and unirns are so trsilly lked (the associatn is also a Victorian ventn) that ’s unsurprisg that the magic creature started to appear on T-shirts and banners at Gay Pri around the world, wh slogans such as “Genr is Imagary” or “Totally Straight” emblazoned unr sparklg rabow is tertg that an animal once so tradnally male is now not only a mpaigner of gay rights but often portrayed as female.

There aren’t many creatur that have been a reprentatn of Christ, a panacea, a gay rights mpaigner and a fashn accsory. They have been a symbol of diversy and gay pri for a long time, and their varied lors are perfect to reprent a celebratn of differenc.

NEW ‘GAY WATER’ LOOKS TO AVOID BUD LIGHT DISASTER

An entreprenr lnched a nned cktail this week lled “Gay Water” that’s aimed at LGBTQ drkers — and said he’s lookg to palize on Bud Light’s mistak. But “Gay Water” — which adopts a moniker the gay muny has long given to the simple vodka and soda cktail — has been spired by the dtup to bee even bolr about the dience ’s targetg, founr and CEO Spencer Hodson told The Post. Gay Water — a nned cktail brand that plays on the gay muny’s lloquialism for the vodka-and-soda mixed drk — lnched on Wednday and promis to unrstand s dience better than Bud Light.

The 30-year-old Hodson said he is g suggtive — albe playful — msagg and imagery Gay Water’s social media and webse, cludg a provotive nod to the 12-ounce n’s 6. “Our missn is to -stigmatize the word ‘gay’ and start to create reprentatn spac that tradnally don’t have queer-owned products, let alone products wh the word ‘gay’ their tle, ” Hodson told The Post. “When was the last time you saw the word gay at a rtrant, bar, liquor store, or grocery store?

*BEAR-MAGAZINE.COM* UNICORNS GAY PRIDE

Canned cktail 'Gay Water' aims to sh on Bud Light's mistak .

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