Canned cktail 'Gay Water' aims to sh on Bud Light's mistak

Contents:

• CANNED CKTAIL ‘GAY WATER’ AIMS TO SH ON BUD LIGHT’S DYLAN MULVANEY DISASTER
• KEV MAXEN BE FIRST MALE ACH A US MEN’S PROFSNAL SPORTS LEAGUE TO PUBLICLY E OUT AS GAY
• ACTIVISTS NMN VLENCE AGAST LGBTQ MUNY ST. VCENT, WHERE GAY SEX IS ILLEGAL
• IT TAK A VILLAGE, PEOPLE: PRERVG SAN FRANCIS'S GAY DIS HISTORY
• RUDY GAY EXPECTED TO DRAW TERT OM WARRRS, LAKERS, MAVERICKS, BULLS, PELINS
• GAY CLUBS, GAY NIGHT-CLUBS AND GAY DISS BARCELONA
• 'PASSAG' DIRECTOR NOUNC 'DANGERO' NC-17 RATG ON A FILM PICTG A GAY LOVE STORY
• THE GAY DIS
• GAY DIS MIC
• JACKSONVILLE JAGUARS ASSISTANT STRENGTH ACH KEV MAXEN OUT PUBLICLY AS GAY
• THE 50 BT GAY SONGS TO CELEBRATE PRI ALL YEAR LONG
• DANCE PRI: THE GAY ORIGS OF DANCE MIC
• ULTIMATE PRI PLAYLIST: THE 50 BT GAY SONGS

CANNED CKTAIL ‘GAY WATER’ AIMS TO SH ON BUD LIGHT’S DYLAN MULVANEY DISASTER

An entreprenr lnched a nned cktail this week lled “Gay Water” that’s aimed at LGBTQ drkers — and said he’s lookg to palize on Bud Light’s mistak.

But “Gay Water” — which adopts a moniker the gay muny has long given to the simple vodka and soda cktail — has been spired by the dtup to bee even bolr about the dience ’s targetg, founr and CEO Spencer Hodson told The Post. Gay Water — a nned cktail brand that plays on the gay muny’s lloquialism for the vodka-and-soda mixed drk — lnched on Wednday and promis to unrstand s dience better than Bud Light. The 30-year-old Hodson said he is g suggtive — albe playful — msagg and imagery Gay Water’s social media and webse, cludg a provotive nod to the 12-ounce n’s 6.

KEV MAXEN BE FIRST MALE ACH A US MEN’S PROFSNAL SPORTS LEAGUE TO PUBLICLY E OUT AS GAY

“Our missn is to -stigmatize the word ‘gay’ and start to create reprentatn spac that tradnally don’t have queer-owned products, let alone products wh the word ‘gay’ their tle, ” Hodson told The Post. “When was the last time you saw the word gay at a rtrant, bar, liquor store, or grocery store? The word ‘gay’ origally was fed as happy, and we’re hopg to remd folks of that by beg prent, ” he add.

ACTIVISTS NMN VLENCE AGAST LGBTQ MUNY ST. VCENT, WHERE GAY SEX IS ILLEGAL

Founr Spencer Hodson, a gay man, says the brand is about reclaimg the word “gay” as a word that “jt means happy.

IT TAK A VILLAGE, PEOPLE: PRERVG SAN FRANCIS'S GAY DIS HISTORY

Gay Water’s brandg is full of playful, suggtive msagg. “Part of the pot of lnchg outsi of Pri month is to rerce the msage that Gay Water is here to make the LGBTQ+ muny more visible 365 days a year, not jt a sgle month, ” he said. “Straight people were clumsy and had no rhythm, whereas gay men were right on.

Manco’s crowd, which clud many gay men of lor, bellowed out the chos, refigurg the song’s addrsee as a new kd of Shore Commissn, ‘Free Man’ (1975)D. -led dance spac that were exclive to gay men — ually whe, middle-class gay men — started to open Manhattan late 1972. Valento, ‘I Was Born This Way’ (1975)The first rerd to feature lyrics about beg an out-and-proud gay man me om the mil performer Charl “Valento” Harris, who released “I Was Born This Way” as an apparently one-off release on Gaiee.

“I’m happy, I’m reee and I’m gay, ” the sger hollers over soulful stmentatn. ” “The lyrics were perfect, ” she told me Summer, ‘I Feel Love’ (1977)Gay male dance crowds were drawn to rerdgs that featured Black female volists, often intifyg wh their emotnal exprsivens and strength the face of adversy, often to the surprise of the artists, who were ually gospel-traed. A pneerg reprentative, Gloria Gaynor was crowned the first queen of dis by gay D.

RUDY GAY EXPECTED TO DRAW TERT OM WARRRS, LAKERS, MAVERICKS, BULLS, PELINS

Patrick Cowley, ‘Mutant Man’ (1982)Patrick Cowley fed his reputatn as one of the world’s most progrsive synthizer players durg rerdgs wh the dis pneer Sylvter, cludg “You Make Me Feel (Mighty Real), ” perhaps the ultimate gay male anthem. ”A versn of this article appears prt on, Sectn D, Page 5 of the New York edn wh the headle: Sp Some Gay Dis.

GAY CLUBS, GAY NIGHT-CLUBS AND GAY DISS BARCELONA

Kev Maxen has bee the first male ach a US men’s profsnal sports league to e out as gay. Per Outsports, as of September 2022, there have only ever been 16 players NFL history to publicly e out as gay or bisexual.

'PASSAG' DIRECTOR NOUNC 'DANGERO' NC-17 RATG ON A FILM PICTG A GAY LOVE STORY

Carl Nassib beme the first active NFL player league history to announce that he is gay 2021. Per Outsports, Maxen is the “first publicly out male ach a major Amerin men’s pro sports league, ” wh WNBA ach Curt Miller, who publicly me out to the media as gay 2015, also a publicly out male ach an Amerin profsnal sports league.

In a sea of nned cktails, Gay Water wants to stand out.

THE GAY DIS

In other words, where Bud Light has buckled unr prsure as bigotry grows agast the LGBTQ+ muny, Gay Water’s creator Spencer Hodson wants his new boozy brand to be the anthis of that. “The key issue that Bud Light tapped to was the fact that they didn’t unrstand their re dience and know enough about them,” Hodson, a gay man, told CNN about the ntroversy that began when the Anhser-Bch beer brand sent fluencer Dylan Mulvaney a n of beer.

GAY DIS MIC

Gay Water, however, is out and proud. The nned cktail is named after a lloquialism given to the popular mixed drk (vodka and soda) orred at bars by the gay muny. “Puttg a product wh the word gay the tle is reprentatn self,” which he hop reclaims the word om the negativy ’s sometim associated wh.

He thought of creatg Gay Water about a year ago while on a vatn wh his iend that had got a job wh the beverage dtry. The two chatted about the limed amount of gay people wh , and wh Hodson burnt out om his tradnal day job tech, started the nned cktail.

JACKSONVILLE JAGUARS ASSISTANT STRENGTH ACH KEV MAXEN OUT PUBLICLY AS GAY

Hodson built up a strong social media followg on TikTok and Instagram durg Covid-19 and is g some of the money om that (as well as om iends and fay) to help fund Gay Water. “Gay is an umbrella term and the ia behd the brand is to be as clive as possible, which means we want alli, we want straight people to be part of this muny we’re buildg.”.

THE 50 BT GAY SONGS TO CELEBRATE PRI ALL YEAR LONG

For now, Gay Water is sold largely onle (wh a few retailers) and four sugar-ee flavors — watermelon, lime, peach and grapeu — at lnch. Gay Water might not have the ep pockets pared to s petors, like Whe Claw, but “even at small sle, pani of many siz are havg succs makg spir-based seltzers and premixed cktails,” Bryan Roth, an analyst for Feel Goods Company and edor of the alhol beverage newsletter, Sightl+, told CNN.

“There’s lots of space the spir-based seltzer tegory which Gay Water n play, pecially if the brand n offer a cultural or emotnal nnectn that will feel more excg than the prospect of another peapple-flavored vodka seltzer om natnal or ternatnal rporatns,” Roth said. Of urse, other drks e the word “gay,” too, cludg Gay Beer and So Gay Rosé, Hodson noted, which are also tryg to reach the queer muny and offer them an alternative the straight-domated space. Among her imprsive talogue of dance-pop gems, “All The Lovers” marked the first time the sger seemed to directly addrs her gay fanbase, along wh the acpanyg vio that featur a mass of upl of all strip makg out around her.

DANCE PRI: THE GAY ORIGS OF DANCE MIC

From the song’s openg synths and Jimmy Somerville’s unmistakable falsetto, “Smalltown Boy” marked a historic moment pop mic, pecially g om an openly gay group durg the peak of the AIDS crisis. Co-wrten by Tom Robson (who gave “Glad To Be Gay”), ’s one of the rare LGBTQ songs that chews the dancefloor for a more tenr moment. Among their untls hs, their ver of Village People’s “Go Wt” stands as their most endurg gay anthem.

Emergg om London’s gay-bar circu, Culture Club and their ontman, Boy Gee, brought both genre and genr fluidy to the MTV generatn.

ULTIMATE PRI PLAYLIST: THE 50 BT GAY SONGS

While many pot to the ballroom culture-spired “Vogue” as her pivotal LGBTQ anthem, “Exprs Yourself” and s homoerotic visual was a siren ll to fans, enuragg them to have tonomy over their needs and sir. One of mic’s greatt stigators, Grace Jon was always a beloved gay in. From her strikg androgyno style to dis cred, she knew how to navigate gay club culture and brg to the mastream.