Eric Bach is an openly gay broadster for the Frericksburg Natnals. He has major league aspiratns, but his path has been much lonelier than he would prefer.
Contents:
- GEE W. BH'S FOTTEN GAY-RIGHTS HISTORY
- GAY GUYS WHO DIG BH
- GAYS AND LBIANS OWE THANKS TO PRINT GEE W. BH AND JTICE SLIA
- TURNS OUT, BARBIELAND ISN'T AS GAY AS S QUEER FANS HAD HOPED
GEE W. BH'S FOTTEN GAY-RIGHTS HISTORY
What was like to be gay and Republin at a time of gay-bashg polics? * gay bush can *
In other words, where Bud Light has buckled unr prsure as bigotry grows agast the LGBTQ+ muny, Gay Water’s creator Spencer Hodson wants his new boozy brand to be the anthis of that. “The key issue that Bud Light tapped to was the fact that they didn’t unrstand their re dience and know enough about them,” Hodson, a gay man, told CNN about the ntroversy that began when the Anhser-Bch beer brand sent fluencer Dylan Mulvaney a n of beer.
GAY GUYS WHO DIG BH
* gay bush can *
Hodson built up a strong social media followg on TikTok and Instagram durg Covid-19 and is g some of the money om that (as well as om iends and fay) to help fund Gay Water. “Gay is an umbrella term and the ia behd the brand is to be as clive as possible, which means we want alli, we want straight people to be part of this muny we’re buildg.”.
Gay Water might not have the ep pockets pared to s petors, like Whe Claw, but “even at small sle, pani of many siz are havg succs makg spir-based seltzers and premixed cktails,” Bryan Roth, an analyst for Feel Goods Company and edor of the alhol beverage newsletter, Sightl+, told CNN.
GAYS AND LBIANS OWE THANKS TO PRINT GEE W. BH AND JTICE SLIA
“There’s lots of space the spir-based seltzer tegory which Gay Water n play, pecially if the brand n offer a cultural or emotnal nnectn that will feel more excg than the prospect of another peapple-flavored vodka seltzer om natnal or ternatnal rporatns,” Roth said.
Of urse, other drks e the word “gay,” too, cludg Gay Beer and So Gay Rosé, Hodson noted, which are also tryg to reach the queer muny and offer them an alternative the straight-domated space. Like dozens of other gay lleagu the Bh Whe Hoe, many of them closeted, Leve had been sure that Bh himself was personally tolerant even if the GOP was not—and unfortable wh gay-bashg as a way to w electns. But this was also the print who had ma batg AIDS Ai a personal e (later, at Leve’s urgg, he would even rate the Whe Hoe North Porti wh a giant red ribbon to mark World AIDS Day), who had met wh prevly ostracized gay Republin lears and whose hard-le nservative vice print had an openly gay dghter.
Evertz says Bh’s polil gu, Karl Rove, for a time would only give him clearance for public appearanc if he promised not to be billed as the first openly gay appotee a Republin admistratn. In recent months, I’ve reported extensively on life the closet of the Bh Whe Hoe, and a number of his former ais are quoted on the rerd this story for the first time about their experienc as gay Republins an admistratn that was perhaps the last of the era when stutnalized discrimatn agast gays and lbians was still legal, if creasgly owned upon. At the time, seemed to be great polics for Bh: Comg out agast gay marriage, as Rove bragged his 2010 book, Courage and Consequence: My Life as a Conservative the Fight, “benefed my ndidate” and “helped reelect him” 2004.
TURNS OUT, BARBIELAND ISN'T AS GAY AS S QUEER FANS HAD HOPED
But sce a Supreme Court cisn last year, 19 stat and the District of Columbia have legalized gay marriage, jt the oute that Bh and his team fought to prevent, and a clear majory of Amerins—a rerd high of 55 percent this year—now tell pollsters they support this right.
In retirement Texas, Bh himself has remaed largely silent about this polil sea change—even as his wife, Lra, exprsed support for same-sex marriage a televisn terview, his dghter Barbara taped a vio support of legalizg gay marriage New York and even his father, the first Print Bh, served as a wns at a same-sex marriage.
For some of his gay ais, was a stggle to rencile the cency they ually saw up close wh the equent remrs, both large and small, that theirs was a party very publicly mted to the view that they were not entled to the same legal protectns as other Amerins. Mehlman me out publicly 2010 and renounced his past work agast gay marriage; he went on to help the group that sponsored one of last year’s gay rights s the Supreme Court. But for all his public regrets, there rema many gay Republins who rent Mehlman’s failure, as the hight-rankg gay person the Bh Whe Hoe, to speak out at the time he uld have ma a difference.