Contents:
- WHY HALLOWEEN IS 'GAY CHRISTMAS' TO MANY LGBTQ AMERINS
- SALTY AND SWEET: RZ CRACKERS FEATUR GAY UPLE HEARTWARMG HOLIDAY AD
WHY HALLOWEEN IS 'GAY CHRISTMAS' TO MANY LGBTQ AMERINS
A new holiday-themed mercial om Rz crackers featur a gay uple as part of a msage about the bety of chosen fai. Released this week, "Where There's Love, There's Fay" opens wh a seri of vigt of people yearng for nnectn — a young gay man textg his mother to ask “Can we talk?, " a child stayg a homels shelter over Christmas, and a grandmother unable to celebrate the holidays wh her the ad ntu, a person wh a beard appli lipstick before welg the young gay man om the openg vigte to a ftive gatherg wh other LGBTQ partygoers.
Produced by Virgia-based advertisg firm The Mart Agency, the spot is clive s stg, as well — featurg two gay men of lor and transgenr and nonbary extras.
SALTY AND SWEET: RZ CRACKERS FEATUR GAY UPLE HEARTWARMG HOLIDAY AD
"Durg stg, beme apparent to how closely lked the actors' personal experienc were to those they were portrayg, makg our msage about cln and belongg that much more palpable and powerful, " Sara Kuhs, creative director of The Mart Agency, said a part of s "Where There's Love, There's Fay" mpaign, Monlēz is donatg $50, 000 to the It Gets Better Project, a global movement to imbue LGBTQ youth wh hope; the homels advocy group Invisible People; and Hispanic Star, which shows the Lato muny’s ntributns to the Uned ’s not the first time Monlēz, which owns Nabis, has crafted an clive mpaign for one of s snack brands: Last month, a limed-edn rabow-lored Oreo pack was released partnership wh Parents, Fai and Friends of Lbians and Gays.
One of the spots Etsy’s new “Gift Like You Mean It” mpaign featur a Black gay uple visg fay for Christmas and receivg a personalized ornament for their year, hair re brand Pantene and LGBTQ media advocy group GLAAD released “Comg Home Should Be BEAUTIFULGBTQ, ” wh members of the Trans Chos of Los Angel sgg “I’ll be Home for Christmas.