A report on the change LGBTQ (lbian, gay, bisexual and transgenr, queer) media e among LGBTQ nsumers the Uned Stat revealed that 28 percent of rponnts said that they had creased their teractns wh LGBTQ s and blogs the 12 months leadg to the survey.
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'WE'RE NOT HIDG': GAY AND LBIAN RSIANS SAY A CULTURAL SHIFT IS UNRWAY
The crease the number of visible gay and trans people is sometim treated as a cursy or a e for ncern by crics, but ’s not a surprise. It’s normal. * lgbt marketing statistics *
Lbian, gay, bisexual, transgenr and queer populatn is projected $917 billn (Huffgton Post: Weck Communutns 2015 Study).
* lgbt marketing statistics *
Packaged Facts Report: The Gay and Lbian Market the U. Share of gay uple hoeholds the U.
Media reach among gay/bisexual men the U.
LGBT+ cln, LGBT+ diversy, ternatnal LGBT+ market lears wh LGBT2030 global market rearch, gay and lbian marketg strategy, LGBT munitns, advertisg, LGBT market statistics and latt market rearch, lbian and gay market munitns + global LGBT trag. * lgbt marketing statistics *
Banng of books wh homosexual or transgenr characters the U. On some products, Gays and Lbians spend more on travel, bety products, fashn and entertament. Studi also show that gays were more likely to nsume advertisg on mobile phon, and were more likely to rearch products on their mobile phon while watchg TV.
Gay iendly advertisg n be fluential purchasg and brand loyalty.