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Contents:
- CANNED CKTAIL ‘GAY WATER’ AIMS TO SH ON BUD LIGHT’S DYLAN MULVANEY DISASTER
- IS ALLAN OM 'BARBIE' GAY? 5 REASONS TO THK HE MIGHT BE
- IN A FIRST FOR THE NFL, JAGUARS ACH OUT AS GAY
- I WAS TEAM DESANTIS BEFORE HIS DISGTG ANTI-GAY AD
- GAYER
- HOW TO TELL IF YOUR BOYIEND IS GAY
- GAYER THAN A THREE-DOLLAR BILL
CANNED CKTAIL ‘GAY WATER’ AIMS TO SH ON BUD LIGHT’S DYLAN MULVANEY DISASTER
Eric Bach is an openly gay broadster for the Frericksburg Natnals. He has major league aspiratns, but his path has been much lonelier than he would prefer. * he is gayer than *
An entreprenr lnched a nned cktail this week lled “Gay Water” that’s aimed at LGBTQ drkers — and said he’s lookg to palize on Bud Light’s mistak. But “Gay Water” — which adopts a moniker the gay muny has long given to the simple vodka and soda cktail — has been spired by the dtup to bee even bolr about the dience ’s targetg, founr and CEO Spencer Hodson told The Post. Gay Water — a nned cktail brand that plays on the gay muny’s lloquialism for the vodka-and-soda mixed drk — lnched on Wednday and promis to unrstand s dience better than Bud Light.
The 30-year-old Hodson said he is g suggtive — albe playful — msagg and imagery Gay Water’s social media and webse, cludg a provotive nod to the 12-ounce n’s 6. “Our missn is to -stigmatize the word ‘gay’ and start to create reprentatn spac that tradnally don’t have queer-owned products, let alone products wh the word ‘gay’ their tle, ” Hodson told The Post. “When was the last time you saw the word gay at a rtrant, bar, liquor store, or grocery store?
The word ‘gay’ origally was fed as happy, and we’re hopg to remd folks of that by beg prent, ” he add. Founr Spencer Hodson, a gay man, says the brand is about reclaimg the word “gay” as a word that “jt means happy.
IS ALLAN OM 'BARBIE' GAY? 5 REASONS TO THK HE MIGHT BE
Olr term that means extremely strange but is ually heard reference to a gay person. There never was a three dollar the rary." name="Dcriptn" property="og:scriptn * he is gayer than *
Gay Water’s brandg is full of playful, suggtive msagg. “Part of the pot of lnchg outsi of Pri month is to rerce the msage that Gay Water is here to make the LGBTQ+ muny more visible 365 days a year, not jt a sgle month, ” he said. In a sea of nned cktails, Gay Water wants to stand out.
In other words, where Bud Light has buckled unr prsure as bigotry grows agast the LGBTQ+ muny, Gay Water’s creator Spencer Hodson wants his new boozy brand to be the anthis of that. “The key issue that Bud Light tapped to was the fact that they didn’t unrstand their re dience and know enough about them,” Hodson, a gay man, told CNN about the ntroversy that began when the Anhser-Bch beer brand sent fluencer Dylan Mulvaney a n of beer. Gay Water, however, is out and proud.
The nned cktail is named after a lloquialism given to the popular mixed drk (vodka and soda) orred at bars by the gay muny. “Puttg a product wh the word gay the tle is reprentatn self,” which he hop reclaims the word om the negativy ’s sometim associated wh. He thought of creatg Gay Water about a year ago while on a vatn wh his iend that had got a job wh the beverage dtry.
IN A FIRST FOR THE NFL, JAGUARS ACH OUT AS GAY
To DeSantis, if you are gay, you are not allowed to be a part of the nservative movement. * he is gayer than *
The two chatted about the limed amount of gay people wh , and wh Hodson burnt out om his tradnal day job tech, started the nned cktail. Hodson built up a strong social media followg on TikTok and Instagram durg Covid-19 and is g some of the money om that (as well as om iends and fay) to help fund Gay Water.
I WAS TEAM DESANTIS BEFORE HIS DISGTG ANTI-GAY AD
* he is gayer than *
“Gay is an umbrella term and the ia behd the brand is to be as clive as possible, which means we want alli, we want straight people to be part of this muny we’re buildg.”. For now, Gay Water is sold largely onle (wh a few retailers) and four sugar-ee flavors — watermelon, lime, peach and grapeu — at lnch.
GAYER
If you're a woman, you may have noticed thgs about your boyiend that lead you to believe he's gay or terted men. Sexualy is highly plex and sensive, and there are a lot of accurate stereotyp out there that don't tly... * he is gayer than *
Gay Water might not have the ep pockets pared to s petors, like Whe Claw, but “even at small sle, pani of many siz are havg succs makg spir-based seltzers and premixed cktails,” Bryan Roth, an analyst for Feel Goods Company and edor of the alhol beverage newsletter, Sightl+, told CNN. “There’s lots of space the spir-based seltzer tegory which Gay Water n play, pecially if the brand n offer a cultural or emotnal nnectn that will feel more excg than the prospect of another peapple-flavored vodka seltzer om natnal or ternatnal rporatns,” Roth said.
HOW TO TELL IF YOUR BOYIEND IS GAY
Of urse, other drks e the word “gay,” too, cludg Gay Beer and So Gay Rosé, Hodson noted, which are also tryg to reach the queer muny and offer them an alternative the straight-domated space. Most prompts for gay porn, meanwhile, explibly flt to people of ambiguoly LatX scent wh an unrcut hairstyle. Is that ditive of the typ of gay porn the mols were traed on?
A gay uple, as picted by Unstable Diffn.
McCoy for The New York TimHis Sexualy Don’t Defe Him, but It Can Set Him ApartEric Bach is an openly gay broadster for the Frericksburg Natnals. Three years earlier, while he was studyg journalism at Michigan State Universy, he had publicly e out as gay an say he wrote for the time of the say, he braced for a backlash, but nothg materialized.
GAYER THAN A THREE-DOLLAR BILL
He worked his way up om ternships to full-time broadstg jobs, and while anyone wh an ter nnectn uld learn he was gay, nobody asked, and he did not say so aga publicly. It was bil and ugly, filled wh “every gay slur you uld thk of, ” Bach said.