Menu</tle><path d="M8 10h16v2H8v-2zm0 5h16v2H8v-2zm0 5h16v2H8v-2z" fill-le="evenodd"></path></svg></div></button><div class="AlertWrapper-gvFATk kzwUyn" data-ttid="BookmarkAlertMobile" role="tooltip"><div aria-hidn="te" role="prentatn" class="AlertArrow-daOgye sUTIg alert-arrow"></div><div aria-hidn="te" role="prentatn" class="AlertInWrapper-iHNVmf iGkvlr"><svg class="in in-bookmark in-bookmark--activated" width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="><tle>Story Saved</tle><path class="in-bookmark-fill in-bookmark--activated-outle" d="M20 24L12.5 19.7804L5 24V3H20V24ZM12.5 18.6028L19 22.2336V3.98131H6V22.2336L12.5 18.6028Z" fill="black"></path><path class="in-bookmark-fill in-bookmark--activated-checkmark" d="M11.5541 13.7033L9 11.2033L9.66216 10.5552L11.5541 12.407L15.3378 8.70331L16 9.35146L11.5541 13.7033Z" fill="black"></path></svg></div><div class="BaseWrap-sc-gjQpdd BaseText-ewhhUZ AlertMsage-jgAjgo bVCFRm bGlCJj hOUjyY alert-msage"><p>To revis this article, vis 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data-ttid="navigatn__list-em"><a class="NavigatnInternalLk-cWEaeo knabMb navigatn__lk" href="/tags/gq-hero" data-ttid="navigatn__ternal-lk" role="lk">GQ Hero</a></li></ul></nav><span class="NavigatnDivir-fEDnwq ixXXMs navigatn__divir"></span></div><div class="StackedNavigatnBottom-dpkX bIeNbx"><div class="StackedNavigatnDrawer-jtJcEj jydqIN"><button class="BaseButton-bLlsy ButtonWrapper-xCepQ AoBt eegVhC button button--utily StackedNavigatnDrawerToggle-cycUFN kObYXS" data-event-click="{"element":"Button"}" data-ttid="Button" role="button" type="button"><span class="ButtonLabel-cjAuJN bBWXSg button__label">Open Navigatn Menu</span><div class="ButtonInWrapper-gFdzAL bPDyTT button__in-ntaer"><svg class="ButtonIn-YqaGo iwlhuX button-in in in-menu" focable="false" viewBox="0 0 32 32" width="32" height="32" xmlns="><tle>Menu</tle><path d="M8 10h16v2H8v-2zm0 5h16v2H8v-2zm0 5h16v2H8v-2z" fill-le="evenodd"></path></svg></div></button><div class="AlertWrapper-gvFATk kzwUyn" data-ttid="BookmarkAlertMobile" role="tooltip"><div aria-hidn="te" role="prentatn" class="AlertArrow-daOgye sUTIg alert-arrow"></div><div aria-hidn="te" role="prentatn" class="AlertInWrapper-iHNVmf iGkvlr"><svg class="in in-bookmark in-bookmark--activated" width="24" height="24" viewBox="0 0 24 24" fill="none" xmlns="><tle>Story Saved</tle><path class="in-bookmark-fill in-bookmark--activated-outle" d="M20 24L12.5 19.7804L5 24V3H20V24ZM12.5 18.6028L19 22.2336V3.98131H6V22.2336L12.5 18.6028Z" fill="black"></path><path class="in-bookmark-fill in-bookmark--activated-checkmark" d="M11.5541 13.7033L9 11.2033L9.66216 10.5552L11.5541 12.407L15.3378 8.70331L16 9.35146L11.5541 13.7033Z" fill="black"></path></svg></div><div class="BaseWrap-sc-gjQpdd BaseText-ewhhUZ AlertMsage-jgAjgo bVCFRm bGlCJj hOUjyY alert-msage"><p>To revis this article, vis My Profile, then<!-- --> <a href="/acunt/saved">View saved stori</a></p></div><button class="BaseButton-bLlsy ButtonWrapper-xCepQ AoBt eegVhC button 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class="external-lk BaseWrap-sc-gjQpdd BaseText-ewhhUZ BaseLk-eNWuiM LkBannerMarqueeImageLk-jEcbrw iUEiRd fhQbnq cMfLUy" data-event-click="{"element":"ExternalLk","outgogURL":"" href=" rel="nofollow noopener" target="_blank"><span class="SpanWrapper-umhxW jvZaPI rponsive-asset NavImage-ccASQf LkBannerMarqueeImage-bABopo ezIUjt kSuFTS"><picture class="RponsiveImagePicture-cWuUZO dUOtEa NavImage-ccASQf LkBannerMarqueeImage-bABopo ezIUjt kSuFTS rponsive-image"><source media="(max-width: 767px)" srcSet=" 100w" siz="100vw"/><source media="(m-width: 768px)" srcSet=" 120w" siz="100vw"/><img alt="lk banner logo" class="RponsiveImageContaer-eybHBd fptoWY rponsive-image__image" src="></picture></span></a><div data-ttid="LkBannerMarqueeMobileCompactView" class="LkBannerMarqueeMobileCompactView-csscYp kndGsC"><span data-ttid="LkBannerMarqueeHed" class="BaseWrap-sc-gjQpdd BaseText-ewhhUZ LkBannerMarqueeHed-bUKDRi iUEiRd DoxmL hjrzgx">Get the magaze pl an exclive gift om L'Oreal</span><a class="external-lk BaseWrap-sc-gjQpdd BaseText-ewhhUZ BaseLk-eNWuiM LkBannerMarqueeLk-jQiCdH iUEiRd fhQbnq ipzvlg buzQYT" data-event-click="{"element":"ExternalLk","outgogURL":"" href=" rel="nofollow noopener" target="_blank">SUBSCRIBE NOW</a></div></div></sectn></hear><div role="dialog" aria-modal="te" aria-label="Overlay Navigatn" class="SeHearStickyWrapper-kjoINF OverlayNavigatnWrapper-kDSKXC sxXW cAaWfL"><div tabx="0" class="OverlayNavigatnBottom-erllG jdGTQo"><nav aria-label="Primary"><ul class="OverlayNavigatnUtilyLks-jcmSIO OverlayNavigatnPrimaryLks-ikmmxq fZRyha eJjgVF"><li class="OverlayNavigatnUtilyListItem-fgJYjG OverlayNavigatnPrimaryListItem-hUnGEG koszUm"><a href="/fashn" class="BaseWrap-sc-gjQpdd BaseText-ewhhUZ BaseLk-eNWuiM OverlayNavigatnUtilyLk-jFSPNN OverlayNavigatnPrimaryLk-kizmap iUEiRd fhQbnq QIss fdBWLH fAaUtQ">Fashn</a></li><li class="OverlayNavigatnUtilyListItem-fgJYjG OverlayNavigatnPrimaryListItem-hUnGEG koszUm"><a href="/groomg" class="BaseWrap-sc-gjQpdd 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class="OverlayNavigatnUtilyListItem-fgJYjG OverlayNavigatnPrimaryListItem-hUnGEG koszUm"><a href="/liftyle" class="BaseWrap-sc-gjQpdd BaseText-ewhhUZ BaseLk-eNWuiM OverlayNavigatnUtilyLk-jFSPNN OverlayNavigatnPrimaryLk-kizmap iUEiRd fhQbnq QIss fdBWLH fAaUtQ">Liftyle</a></li><li class="OverlayNavigatnUtilyListItem-fgJYjG OverlayNavigatnPrimaryListItem-hUnGEG koszUm"><a href="/sport" class="BaseWrap-sc-gjQpdd BaseText-ewhhUZ BaseLk-eNWuiM OverlayNavigatnUtilyLk-jFSPNN OverlayNavigatnPrimaryLk-kizmap iUEiRd fhQbnq QIss fdBWLH fAaUtQ">GQ Sports</a></li><li class="OverlayNavigatnUtilyListItem-fgJYjG OverlayNavigatnPrimaryListItem-hUnGEG koszUm"><a href="/fns" class="BaseWrap-sc-gjQpdd BaseText-ewhhUZ BaseLk-eNWuiM OverlayNavigatnUtilyLk-jFSPNN OverlayNavigatnPrimaryLk-kizmap iUEiRd fhQbnq QIss fdBWLH fAaUtQ">Fns</a></li><li class="OverlayNavigatnUtilyListItem-fgJYjG OverlayNavigatnPrimaryListItem-hUnGEG koszUm"><a href="/tags/gq-hero" class="BaseWrap-sc-gjQpdd BaseText-ewhhUZ BaseLk-eNWuiM 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data-ttid="socialInslist" class="SocialInsList-cHVTIA ivmblD social-ins__list"><li class="SocialInsListItem-mbhR fxaFQj social-ins__list-em social-ins__list-em--facebook social-ins__list-em--standard"><a aria-label="Follow on Facebook" class="external-lk SocialInExternalLk-huuzOU cLGRzS social-ins__lk social-ins__lk--facebook" data-event-click="{"element":"ExternalLk","outgogURL":"" href=" rel="nofollow noopener" target="_blank"><div class="SocialInContaer-huXzUC pMzVC social-ins__in-ntaer"><svg class="SocialInNetworkInComponent-cZaKGz dlOAhZ in in-facebook" focable="false" viewBox="0 0 32 32" width="32" height="32" fill="none" xmlns="><tle>Facebook</tle><path d="M13.621 11.099V13.302H12V15.995H13.621V24H16.951V15.995H19.186C19.186 15.995 19.395 14.704 19.496 13.292H16.964V11.45C16.964 11.175 17.327 10.804 17.686 10.804H19.5V8H17.033C13.539 8 13.621 10.696 13.621 11.099Z" fill="black"></path></svg></div></a></li><li class="SocialInsListItem-mbhR fxaFQj social-ins__list-em 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class="ArticlePageLeBackground-EufvU tFsh"><hear class="ContentHearWrapper-clujbs ekNygm ntent-hear article__ntent-hear"><div data-ttid="ContentHearContaer" class="ContentHearContaer-cGKRbE knDxNq"><div class="ContentHearHedAccredatnWrapper-GFiQf cDNVlV"><div data-ttid="ContentHearTleBlockWrapper" class="ContentHearTleBlockWrapper-cjmSKp cCntXd"><div data-ttid="ContentHearRubric" class="ContentHearRubricBlock-LmpbT eRFpQc"><div data-ttid="ContentHearRubricDateBlock" class="ContentHearRubricDateBlock-kAQcZP fTFWxD"><div class="RubricWrapper-dKmCNX kpuNXj bric ContentHearRubricContaer-eTudtt iRsSlw"><a class="RubricLk-gRWSOU fTtYjx bric__lk" href="/liftyle"><span class="RubricName-fVtemz cLxcNi">Liftyle</span></a></div></div></div><h1 data-ttid="ContentHearHed" class="BaseWrap-sc-gjQpdd BaseText-ewhhUZ ContentHearHed-NCyCC iUEiRd jPOabC BjYFU">The Merces Benz Visn One-Eleven is the madst ncept r of 2023 and beyond</h1></div><div class="ContentHearAccredatn-lfctVB etVsnJ ntent-hear__accredatn" data-ttid="ContentHearAccredatn"><div class="ContentHearDek-bIqFFZ eASNBN">The Merces Benz chief sign officer Gorn Wagener talks through his visn for the brand's latt ncept r</div><div class="ContentHearByle-kmPyCa emiglw"><div class="ContentHearByleContent-dpPmNn DRFq"><div data-ttid="BylWrapper" class="BylWrapper-KIudk irTIfE byl ContentHearByl-cZqgyJ bHLeKI"><p class="ByleWrapper-jWHrLH gtxxjM byle byl__byle" data-ttid="ByleWrapper" emProp="thor" emType="><span emProp="name" class="ByleNamWrapper-jbHncj fuDQVo"><span data-ttid="ByleName" class="ByleName-kwmrLn cYaBaU byle__name"><span class="BaseWrap-sc-gjQpdd BaseText-ewhhUZ BylePreamble-iJolpQ iUEiRd dlWgVJ gnILss byle__preamble">By </span><a class="BaseWrap-sc-gjQpdd BaseText-ewhhUZ BaseLk-eNWuiM ByleLk-gEnFiw iUEiRd fhQbnq dzFUnH eErqIx byle__name-lk button" href="/profile/jason-barlow">Jason Barlow</a></span></span></p></div><time data-ttid="ContentHearPublishDate" dateTime="2023-06-15T15:00:00+01:00" class="BaseWrap-sc-gjQpdd BaseText-ewhhUZ ContentHearPublishDate-eIBicG iUEiRd ivrQAn cZpOSL">15 June 2023</time></div></div><div class="SocialInsWrapper-hKMEXV bqESvf social-ins social-ins--standard ContentHearAccredatnSocialIns-jorO eYcyYU ntent-hear__social-share"><ul data-ttid="socialInslist" class="SocialInsList-cHVTIA ivmblD social-ins__list"></ul></div></div></div><div class="ContentHearLeadAsset-hGbumP dDDxdb lead-asset ContentHearLeadAssetWrapper-hfXHEc Grck lead-asset--width-grid" data-ttid="ContentHearLeadAsset"><figure class="ContentHearLeadAssetContent-kOfYSG dRGWbI"><div class="ContentHearLeadAssetContentMedia-bLEIpi hgDTU lead-asset__ntent__photo"><span class="SpanWrapper-umhxW jvZaPI rponsive-asset ContentHearRponsiveAsset-bREgIb hONbnm"><div data-tt="aspect-rat-ntaer" class="AspectRatContaer-bJHpJz ccdiSo"><div class="aspect-rat--overlay-ntaer"><picture class="RponsiveImagePicture-cWuUZO dUOtEa ContentHearRponsiveAsset-bREgIb hONbnm rponsive-image"><source media="(max-width: 767px)" srcSet=" 120w, 240w, 320w, 640w, 960w" siz="100vw"/><source media="(m-width: 768px)" srcSet=" 120w, 240w, 320w, 640w, 960w, 1280w, 1600w, 1920w, 2240w" siz="100vw"/><img alt="The Merces Benz Visn OneEleven is the madst ncept r of 2023 and beyond" class="RponsiveImageContaer-eybHBd fptoWY rponsive-image__image" src="></picture></div></div></span></div></figure></div></div></hear></div><div data-attribute-verso-pattern="article-body" class="ArticlePageContentBackGround-cNiFNN kAwnHf article-body__ntent"><div class="ArticlePageChunksContent-etcMtP eRxRjL"><div data-ttid="ArticlePageChunks" class="ArticlePageChunks-fLyCVG eOdfIs"><div class="GridWrapper-cAzTTK kHBDeH grid grid-margs grid-ems-2 ArticlePageChunksGrid-hfxa bjczjj grid-layout--adrail narrow wi-adrail"><div class="GridItem-buujkM stRKV grid--em grid-layout__ntent"><div class="BodyWrapper-kufPGa edvONh body body__ntaer article__body" data-journey-hook="client-ntent" data-ttid="BodyWrapper"><div class="body__ner-ntaer"><p>Based on current stock market valuatns, the world’s big-shot vtors are more fired up by bright-eyed <a href=">EV</a> start-up tech bros than pani like <a href=">Merces Benz</a> that have actually been makg <a href=">rs</a> for a while. Beware the smoke and mirrors, people.</p><div class="Contaer-bkChBi byNLHx"></div><p>Consirg Merces Benz vented the r 1885, you n five them for regardg s back talogue as kda important. But given that retro is a dirty word the days the tomotive sign muny, what should we make of the new Visn One-Eleven?</p><div class="AdWrapper-dQtivb fZrssQ ad ad---ntent"><div class="ad__slot ad__slot---ntent" data-no-id="1cwdpl"></div></div><p>Nerdy r fans will immediately regnise the bt ow to a <a href=">1969 ncept r lled the C111</a>. This was a lissom, space-age projectile that saw Merces’ sign team loosen the shackl. Check the pper-fed over black lour scheme and the gullwg doors, themselv a reprise of a nfiguratn Merces Benz ma s own wh the 1954 300 SL.</p><figure class="AssetEmbedWrapper-eVDQiB byBkf asset-embed"><div class="AssetEmbedAssetContaer-eJxoAx dBHGoQ asset-embed__asset-ntaer"><span class="SpanWrapper-umhxW kGxnNB rponsive-asset AssetEmbedRponsiveAsset-cXBNxi eCxVQK asset-embed__rponsive-asset"><picture class="RponsiveImagePicture-cWuUZO dUOtEa AssetEmbedRponsiveAsset-cXBNxi eCxVQK asset-embed__rponsive-asset rponsive-image"><noscript><img alt="M m MercesBenz Visn OneEleven präsentiert MercesBenz ee ne Sportwagenstudie die ee höchst dynamische..." class="RponsiveImageContaer-eybHBd fptoWY rponsive-image__image" src=" srcSet=" 120w, 240w, 320w, 640w, 960w, 1280w, 1600w" siz="100vw"/></noscript></picture></span></div><div class="CaptnWrapper-jSZdqE dVZQpq ptn AssetEmbedCaptn-fNQBPI cugSjO asset-embed__ptn"><span class="BaseWrap-sc-gjQpdd BaseText-ewhhUZ CaptnText-bHjzlu iUEiRd fgkCnW iXWezO ptn__text">M m Merces-Benz Visn One-Eleven präsentiert Merces-Benz ee ne Sportwagenstudie, die ee höchst dynamische Formensprache m novativer, vollelektrischer Antriebstechnologie kombiert. // Merces-Benz prents a new sports r study. The Visn One-Eleven b a highly dynamic sign language wh novative all-electric powertra technology.</span><span class="BaseWrap-sc-gjQpdd BaseText-ewhhUZ CaptnCred-ejegDm iUEiRd cdsJgg fNaHcW ptn__cred">Merces-Benz AG – Communitns & Marketg</span></div></figure><p>But the Visn One-Eleven has a much bigger story to tell. It’s a flamboyant trailblazer as Merces doubl down on s luxury stat, and thsts ever further upmarket. “It’s very much about ins. Ins make the difference between mastream and luxury,” the pany’s chief sign officer <a data-offer-url=" class="external-lk" data-event-click="{"element":"ExternalLk","outgogURL":"" href=" rel="nofollow noopener" target="_blank">Gorn Wagener</a> tells <em>GQ</em>. “Whether or not a signer’s work actually be inic only be apparent wh the passage of time, but ins fe <a href=">luxury</a>. We love <a href=">sports rs</a>, we love Gullwgs, we love low rs, and we love orange rs.”</p><div><div class="ConsumerMarketgUnThemedWrapper-iUTMTf jssHut nsumer-marketg-un nsumer-marketg-un--article-mid-ntent" role="prentatn" aria-hidn="te"><div class="nsumer-marketg-un__slot nsumer-marketg-un__slot--article-mid-ntent nsumer-marketg-un__slot---ntent"></div><div class="journey-un"></div></div></div><p>The Visn One-Eleven is a fully electric showbiz statement of tent. Although looks mid-enged, as the origal C111 was, featur axial flux motors on each wheel and a big battery pack. The are supplied by a <a data-offer-url=" class="external-lk" data-event-click="{"element":"ExternalLk","outgogURL":"" href=" rel="nofollow noopener" target="_blank">Brish pany lled Yasa</a>, which Merces acquired outright 2021 for an undisclosed sum. Axial flux motors are smaller and lighter than the more wily ed radial flux on, and also more powerful. There’s work still to be done but Merces liked what saw.</p></div></div></div><div class="GridItem-buujkM fVLMby grid--em grid-layout__asi"><div class="StickyBoxWrapper-jfYB kNleGZ sticky-box"><div class="StickyBoxPrimary-dzWDWL cdhYoN sticky-box__primary"><div class="Contaer-bkChBi byNLHx"></div><div class="AdWrapper-dQtivb fZrssQ ad ad--rail"><div class="ad__slot ad__slot--rail" data-no-id="k243xn"></div></div><div class="ConsumerMarketgUnThemedWrapper-iUTMTf jssHut nsumer-marketg-un nsumer-marketg-un--display-rail" role="prentatn" aria-hidn="te"><div class="nsumer-marketg-un__slot nsumer-marketg-un__slot--display-rail"></div><div class="journey-un"></div></div></div><div class="StickyBoxPlaceholr-grPmrg dxAvXx"></div></div></div></div><div class="RowWrapper-UmqTg HEhan full-bleed-ad row-mid-ntent-ad"><div class="StickyMidContentAdWrapper-fSBzwl drzyIa ad-stickymidntent"><div class="AdWrapper-dQtivb fZrssQ ad ad--mid-ntent should-hold-space"><div class="ad__slot ad__slot--mid-ntent" data-no-id="q7d"></div></div></div></div><div class="GridWrapper-cAzTTK kHBDeH grid grid-margs grid-ems-2 ArticlePageChunksGrid-hfxa bjczjj grid-layout--adrail narrow wi-adrail"><div class="GridItem-buujkM stRKV grid--em grid-layout__ntent"><div class="BodyWrapper-kufPGa edvONh body body__ntaer article__body" data-journey-hook="client-ntent" data-ttid="BodyWrapper"><div class="body__ner-ntaer"><figure class="AssetEmbedWrapper-eVDQiB byBkf asset-embed"><div class="AssetEmbedAssetContaer-eJxoAx dBHGoQ asset-embed__asset-ntaer"><span class="SpanWrapper-umhxW kGxnNB rponsive-asset AssetEmbedRponsiveAsset-cXBNxi eCxVQK asset-embed__rponsive-asset"><picture class="RponsiveImagePicture-cWuUZO dUOtEa AssetEmbedRponsiveAsset-cXBNxi eCxVQK asset-embed__rponsive-asset rponsive-image"><noscript><img alt="M m MercesBenz Visn OneEleven präsentiert MercesBenz ee ne Sportwagenstudie die ee höchst dynamische..." class="RponsiveImageContaer-eybHBd fptoWY rponsive-image__image" src=" srcSet=" 120w, 240w, 320w, 640w, 960w, 1280w, 1600w" siz="100vw"/></noscript></picture></span></div><div class="CaptnWrapper-jSZdqE dVZQpq ptn AssetEmbedCaptn-fNQBPI cugSjO asset-embed__ptn"><span class="BaseWrap-sc-gjQpdd BaseText-ewhhUZ CaptnText-bHjzlu iUEiRd fgkCnW iXWezO ptn__text">M m Merces-Benz Visn One-Eleven präsentiert Merces-Benz ee ne Sportwagenstudie, die ee höchst dynamische Formensprache m novativer, vollelektrischer Antriebstechnologie kombiert. // Merces-Benz prents a new sports r study. The Visn One-Eleven b a highly dynamic sign language wh novative all-electric powertra technology.</span><span class="BaseWrap-sc-gjQpdd BaseText-ewhhUZ CaptnCred-ejegDm iUEiRd cdsJgg fNaHcW ptn__cred">Merces-Benz AG – Communitns & Marketg</span></div></figure><p>Wagener sums up his sign philosophy two words – ‘sensual pury’ – and the One-Eleven stays te to that by effectively beg one ntuo curve. Look at the way the roofle flows to the body and see if you n spot the jo. Only s pronounced ont and rear wheel-arch terfere wh what Merces lls a ‘one-bow’ silhouette, but they add a chunk of drama. They’re also a llback to the <em>GQ</em> r award-wng <a href=">Merces AMG One</a>.</p><div data-attr-viewport-monor="le-recirc" class="le-recirc-wrapper le-recirc-observer-target-1 viewport-monor-anchor"></div><p>The gullwg doors are huge, flh-ftg jobs, wh opaque si wdows that feature a pixellated pattern. The upper surface is unrpned by strongly graphic aerodynamic elements on the unr body. There’s a subtle ont spoiler, but thgs get more aggrsive along the si and at the rear, where a massive differ and cutaway body sectn leave a lot of visible rear tyre. Like all tomotive creativ, Wagener and his team are clearly fluenced by ‘70s and ’80s endurance racg rs. The wheels are ncept r huge and their sign is spired by the motor wdgs ed the One-Eleven’s powertra.</p><figure class="AssetEmbedWrapper-eVDQiB byBkf asset-embed"><div class="AssetEmbedAssetContaer-eJxoAx dBHGoQ asset-embed__asset-ntaer"><span class="SpanWrapper-umhxW kGxnNB rponsive-asset AssetEmbedRponsiveAsset-cXBNxi eCxVQK asset-embed__rponsive-asset"><picture class="RponsiveImagePicture-cWuUZO dUOtEa AssetEmbedRponsiveAsset-cXBNxi eCxVQK asset-embed__rponsive-asset rponsive-image"><noscript><img alt="M m MercesBenz Visn OneEleven präsentiert MercesBenz ee ne Sportwagenstudie die ee höchst dynamische..." class="RponsiveImageContaer-eybHBd fptoWY rponsive-image__image" src=" srcSet=" 120w, 240w, 320w, 640w, 960w, 1280w, 1600w" siz="100vw"/></noscript></picture></span></div><div class="CaptnWrapper-jSZdqE dVZQpq ptn AssetEmbedCaptn-fNQBPI cugSjO asset-embed__ptn"><span class="BaseWrap-sc-gjQpdd BaseText-ewhhUZ CaptnText-bHjzlu iUEiRd fgkCnW iXWezO ptn__text">M m Merces-Benz Visn One-Eleven präsentiert Merces-Benz ee ne Sportwagenstudie, die ee höchst dynamische Formensprache m novativer, vollelektrischer Antriebstechnologie kombiert. // Merces-Benz prents a new sports r study. The Visn One-Eleven b a highly dynamic sign language wh novative all-electric powertra technology.</span><span class="BaseWrap-sc-gjQpdd BaseText-ewhhUZ CaptnCred-ejegDm iUEiRd cdsJgg fNaHcW ptn__cred">Merces-Benz AG – Communitns & Marketg</span></div></figure></div></div></div><div class="GridItem-buujkM fVLMby grid--em grid-layout__asi"><div class="StickyBoxWrapper-jfYB jxBcTH sticky-box"><div class="StickyBoxPrimary-dzWDWL cdhYoN sticky-box__primary"><div class="AdWrapper-dQtivb fZrssQ ad ad--rail"><div class="ad__slot ad__slot--rail" data-no-id="vjenbk"></div></div><div class="ConsumerMarketgUnThemedWrapper-iUTMTf jssHut nsumer-marketg-un nsumer-marketg-un--display-rail" role="prentatn" aria-hidn="te"><div class="nsumer-marketg-un__slot nsumer-marketg-un__slot--display-rail"></div><div class="journey-un"></div></div><div data-attr-viewport-monor="" class="RecircMostPopularWrapper-bRuGTi jkTTgR recirc-most-popular-wrapper viewport-monor-anchor"><div class="RecircMostPopularConter-jiViNn ktrplG recirc-most-popular-sparrow-trackg hi-asi-ad" data-most-popular-id="mod-most-popular-54"><div class="RecircMostPopularHeadg-iVzhzt cKAPsp">Most Popular</div><ul class="RecircMostPopularItems-dCAajf gqcRrp"><li><div class="SummaryItemWrapper-iwvBff iSmCzE summary-em summary-em--has-borr summary-em--has-mobile-borr summary-em--ARTICLE summary-em--no-in summary-em--text-align-left summary-em--layout-placement-si-by-si summary-em--layout-posn-image-left summary-em--layout-proportns-33-66 summary-em--si-by-si-align-top summary-em--si-by-si-image-right-mobile-false summary-em--standard RecircMostPopularSummaryItem-jQxxiw gjFFSE" role="button" tabx="0"><div class="SummaryItemAssetContaer-gwhFFH VOyg summary-em__asset-ntaer"><a class="SummaryItemImageLk-dshqxb cPpCwE summary-em__image-lk summary-em-trackg__image-lk" href=" aria-hidn="te" tabx="-1" data-ponent-type="recirc-river" data-recirc-id="em-image-1" data-recirc-pattern="summary-em" target="_self"><span class="SpanWrapper-umhxW kGxnNB rponsive-asset SummaryItemRponsiveAsset-hjGIGg egpoQR summary-em__image"><div data-tt="aspect-rat-ntaer" class="AspectRatContaer-bJHpJz hlQxkn"><div class="aspect-rat--overlay-ntaer"><picture class="RponsiveImagePicture-cWuUZO dUOtEa SummaryItemRponsiveAsset-hjGIGg egpoQR summary-em__image rponsive-image"><noscript><source media="(max-width: 767px)" srcSet="" siz="100vw"/><source media="(m-width: 768px)" srcSet="" siz="100vw"/><img alt="Insi Starfield: How Bethda's “NASA punk” epic beme the biggt Xbox game a " class="RponsiveImageContaer-eybHBd fptoWY rponsive-image__image" src="></noscript></picture></div></div></span></a></div><div class="SummaryItemContent-eiDYMl XMZX summary-em__ntent"><div class="RubricWrapper-dKmCNX kpuNXj bric SummaryItemRubric-dguGKN lapGFj summary-em__bric"><span class="RubricName-fVtemz cLxcNi">Culture</span></div><a class="SummaryItemHedLk-civM fFPekr summary-em-trackg__hed-lk summary-em__hed-lk" data-ponent-type="recirc-river" data-recirc-id="em-hed-1" data-recirc-pattern="summary-em" href=" target="_self"><div data-ttid="ClampWrapper" class="ClampWrapper-kZxfkB hTTNGO clamp SummaryItemHedBase-hiFYpQ ejPNRQ summary-em__hed"><div class="ClampContent-hilPkr jVhSBH"><div class="SummaryItemHedTag-TWblf dipRRs" data-ttid="SummaryItemHed">Insi <em>Starfield</em>: How Bethda's “NASA punk” epic beme the biggt Xbox game a </div></div></div></a><div class="SummaryItemByleWrapper-boCfbi cuRXdL summary-em__byle-date-in"><div class="SummaryItemBaseByle-fFbXkY jbnRem summary-em__byle"><div class="summary-em__byle__ntent"><div data-ttid="BylWrapper" class="BylWrapper-KIudk irTIfE byl"><p class="ByleWrapper-jWHrLH bfGBQB byle byl__byle" data-ttid="ByleWrapper" emProp="thor" emType="><span emProp="name" class="ByleNamWrapper-jbHncj fuDQVo"><span data-ttid="ByleName" class="ByleName-kwmrLn cYaBaU byle__name"><span class="BaseWrap-sc-gjQpdd BaseText-ewhhUZ BylePreamble-iJolpQ iUEiRd dlWgVJ gnILss byle__preamble">By </span>Sam Whe</span></span></p></div></div></div></div></div></div></li><li><div class="SummaryItemWrapper-iwvBff iSmCzE summary-em summary-em--has-borr summary-em--has-mobile-borr summary-em--ARTICLE summary-em--no-in summary-em--text-align-left summary-em--layout-placement-si-by-si summary-em--layout-posn-image-left summary-em--layout-proportns-33-66 summary-em--si-by-si-align-top summary-em--si-by-si-image-right-mobile-false summary-em--standard RecircMostPopularSummaryItem-jQxxiw gjFFSE" role="button" tabx="0"><div class="SummaryItemAssetContaer-gwhFFH VOyg summary-em__asset-ntaer"><a class="SummaryItemImageLk-dshqxb cPpCwE summary-em__image-lk summary-em-trackg__image-lk" href=" aria-hidn="te" tabx="-1" data-ponent-type="recirc-river" data-recirc-id="em-image-2" data-recirc-pattern="summary-em" target="_self"><span class="SpanWrapper-umhxW kGxnNB rponsive-asset SummaryItemRponsiveAsset-hjGIGg egpoQR summary-em__image"><div data-tt="aspect-rat-ntaer" class="AspectRatContaer-bJHpJz hlQxkn"><div class="aspect-rat--overlay-ntaer"><picture class="RponsiveImagePicture-cWuUZO dUOtEa SummaryItemRponsiveAsset-hjGIGg egpoQR summary-em__image rponsive-image"><noscript><source media="(max-width: 767px)" srcSet="" siz="100vw"/><source media="(m-width: 768px)" srcSet="" siz="100vw"/><img alt="Rememberg, yearngly, the sexy AI film wave of 2013" class="RponsiveImageContaer-eybHBd fptoWY rponsive-image__image" src="></noscript></picture></div></div></span></a></div><div class="SummaryItemContent-eiDYMl XMZX summary-em__ntent"><div class="RubricWrapper-dKmCNX kpuNXj bric SummaryItemRubric-dguGKN lapGFj summary-em__bric"><span class="RubricName-fVtemz cLxcNi">Culture</span></div><a class="SummaryItemHedLk-civM fFPekr summary-em-trackg__hed-lk summary-em__hed-lk" data-ponent-type="recirc-river" data-recirc-id="em-hed-2" data-recirc-pattern="summary-em" href=" target="_self"><div data-ttid="ClampWrapper" class="ClampWrapper-kZxfkB hTTNGO clamp SummaryItemHedBase-hiFYpQ ejPNRQ summary-em__hed"><div class="ClampContent-hilPkr jVhSBH"><div class="SummaryItemHedTag-TWblf dipRRs" data-ttid="SummaryItemHed">Rememberg, yearngly, the sexy AI film wave of 2013</div></div></div></a><div class="SummaryItemByleWrapper-boCfbi cuRXdL summary-em__byle-date-in"><div class="SummaryItemBaseByle-fFbXkY jbnRem summary-em__byle"><div class="summary-em__byle__ntent"><div data-ttid="BylWrapper" class="BylWrapper-KIudk irTIfE byl"><p class="ByleWrapper-jWHrLH bfGBQB byle byl__byle" data-ttid="ByleWrapper" emProp="thor" emType="><span emProp="name" class="ByleNamWrapper-jbHncj fuDQVo"><span data-ttid="ByleName" class="ByleName-kwmrLn cYaBaU byle__name"><span class="BaseWrap-sc-gjQpdd BaseText-ewhhUZ BylePreamble-iJolpQ iUEiRd dlWgVJ gnILss byle__preamble">By </span>Daisy Jon</span></span></p></div></div></div></div></div></div></li><li><div class="SummaryItemWrapper-iwvBff iSmCzE summary-em summary-em--has-borr summary-em--has-mobile-borr summary-em--ARTICLE summary-em--no-in summary-em--text-align-left summary-em--layout-placement-si-by-si summary-em--layout-posn-image-left summary-em--layout-proportns-33-66 summary-em--si-by-si-align-top summary-em--si-by-si-image-right-mobile-false summary-em--standard RecircMostPopularSummaryItem-jQxxiw gjFFSE" role="button" tabx="0"><div class="SummaryItemAssetContaer-gwhFFH VOyg summary-em__asset-ntaer"><a class="SummaryItemImageLk-dshqxb cPpCwE summary-em__image-lk summary-em-trackg__image-lk" href=" aria-hidn="te" tabx="-1" data-ponent-type="recirc-river" data-recirc-id="em-image-3" data-recirc-pattern="summary-em" target="_self"><span class="SpanWrapper-umhxW kGxnNB rponsive-asset SummaryItemRponsiveAsset-hjGIGg egpoQR summary-em__image"><div data-tt="aspect-rat-ntaer" class="AspectRatContaer-bJHpJz hlQxkn"><div class="aspect-rat--overlay-ntaer"><picture class="RponsiveImagePicture-cWuUZO dUOtEa SummaryItemRponsiveAsset-hjGIGg egpoQR summary-em__image rponsive-image"><noscript><source media="(max-width: 767px)" srcSet="" siz="100vw"/><source media="(m-width: 768px)" srcSet="" siz="100vw"/><img alt="Embrace slow nng, the only way to improve your pace" class="RponsiveImageContaer-eybHBd fptoWY rponsive-image__image" src="></noscript></picture></div></div></span></a></div><div class="SummaryItemContent-eiDYMl XMZX summary-em__ntent"><div class="RubricWrapper-dKmCNX kpuNXj bric SummaryItemRubric-dguGKN lapGFj summary-em__bric"><span class="RubricName-fVtemz cLxcNi">Fns</span></div><a class="SummaryItemHedLk-civM fFPekr summary-em-trackg__hed-lk summary-em__hed-lk" data-ponent-type="recirc-river" data-recirc-id="em-hed-3" data-recirc-pattern="summary-em" href=" target="_self"><div data-ttid="ClampWrapper" class="ClampWrapper-kZxfkB hTTNGO clamp SummaryItemHedBase-hiFYpQ ejPNRQ summary-em__hed"><div class="ClampContent-hilPkr jVhSBH"><div class="SummaryItemHedTag-TWblf dipRRs" data-ttid="SummaryItemHed">Embrace slow nng, the only way to improve your pace</div></div></div></a><div class="SummaryItemByleWrapper-boCfbi cuRXdL summary-em__byle-date-in"><div class="SummaryItemBaseByle-fFbXkY jbnRem summary-em__byle"><div class="summary-em__byle__ntent"><div data-ttid="BylWrapper" class="BylWrapper-KIudk irTIfE byl"><p class="ByleWrapper-jWHrLH bfGBQB byle byl__byle" data-ttid="ByleWrapper" emProp="thor" emType="><span emProp="name" class="ByleNamWrapper-jbHncj fuDQVo"><span data-ttid="ByleName" class="ByleName-kwmrLn cYaBaU byle__name"><span class="BaseWrap-sc-gjQpdd BaseText-ewhhUZ BylePreamble-iJolpQ iUEiRd dlWgVJ gnILss byle__preamble">By </span>Phil Hilton</span></span></p></div></div></div></div></div></div></li><li><div class="AdWrapper-dQtivb fZrssQ RecircMostPopularSummaryItem-jQxxiw dacLSS ad ad--asi"><div class="ad__slot ad__slot--asi" data-no-id="xsnxv"></div></div></li></ul><div class="RecircMostPopularFooter-enPjgs joBAUg"></div></div></div></div><div class="StickyBoxPlaceholr-grPmrg dxAvXx"></div></div></div></div><div class="RowWrapper-UmqTg HEhan full-bleed-ad row-mid-ntent-ad"><div class="StickyMidContentAdWrapper-fSBzwl drzyIa ad-stickymidntent"><div class="AdWrapper-dQtivb fZrssQ ad ad--mid-ntent should-hold-space"><div class="ad__slot ad__slot--mid-ntent" data-no-id="srscme"></div></div></div></div><div class="GridWrapper-cAzTTK kHBDeH grid grid-margs grid-ems-2 ArticlePageChunksGrid-hfxa bjczjj grid-layout--adrail narrow wi-adrail"><div class="GridItem-buujkM stRKV grid--em grid-layout__ntent"><div class="BodyWrapper-kufPGa edvONh body body__ntaer article__body" data-journey-hook="client-ntent" data-ttid="BodyWrapper"><div class="body__ner-ntaer"><p>The ‘60s/’80s cross-cultural terface creas si. The dashboard is upholstered a whe fabric ma of 100 per cent recycled polyter. Eye-poppg orange leather vers the armrts on the sills, the centre nsole, and stretch across the rear to the luggage partment. The leather has been staably procsed and tanned g ffee bean hks. The seats are tegrated to the chassis, and the driver and passenger s almost horizontally. The seats are fished a silver fabric, and the whole thg has a distct <em>Barbarella</em>/<em>A Clockwork Orange</em> vibe.</p><p>The One-Eleven also plays wh the ‘lounge’ ia that’s sted to ga tractn as tonomo drivg ch ever closer to realy. There’s room to serly party here. An oblong alumium and leather steerg wheel has drive mo buttons set wh , a small touchscreen bi handlg the nnectivy and media. A full-length pixellated dashboard displays rmatn and a Magic Leap gmented realy head-set tak the occupants further to the future. Fun has clearly been had.</p><figure class="AssetEmbedWrapper-eVDQiB byBkf asset-embed"><div class="AssetEmbedAssetContaer-eJxoAx dBHGoQ asset-embed__asset-ntaer"><span class="SpanWrapper-umhxW kGxnNB rponsive-asset AssetEmbedRponsiveAsset-cXBNxi eCxVQK asset-embed__rponsive-asset"><picture class="RponsiveImagePicture-cWuUZO dUOtEa AssetEmbedRponsiveAsset-cXBNxi eCxVQK asset-embed__rponsive-asset rponsive-image"><noscript><img alt="M m MercesBenz Visn OneEleven präsentiert MercesBenz ee ne Sportwagenstudie die ee höchst dynamische..." class="RponsiveImageContaer-eybHBd fptoWY rponsive-image__image" src=" srcSet=" 120w, 240w, 320w, 640w, 960w, 1280w, 1600w" siz="100vw"/></noscript></picture></span></div><div class="CaptnWrapper-jSZdqE dVZQpq ptn AssetEmbedCaptn-fNQBPI cugSjO asset-embed__ptn"><span class="BaseWrap-sc-gjQpdd BaseText-ewhhUZ CaptnText-bHjzlu iUEiRd fgkCnW iXWezO ptn__text">M m Merces-Benz Visn One-Eleven präsentiert Merces-Benz ee ne Sportwagenstudie, die ee höchst dynamische Formensprache m novativer, vollelektrischer Antriebstechnologie kombiert. // Merces-Benz prents a new sports r study. The Visn One-Eleven b a highly dynamic sign language wh novative all-electric powertra technology.</span><span class="BaseWrap-sc-gjQpdd BaseText-ewhhUZ CaptnCred-ejegDm iUEiRd cdsJgg fNaHcW ptn__cred">Merces-Benz AG – Communitns & Marketg</span></div></figure><p>“It’s a b of a spachip,” Wagener adms. “But emotn always first, right? As wh every luxury pany, the difference through the sign. Retro is py and paste, herage tak the dna and reterprets . The surfac on this thg trigger your buttons stantly. We’re the tech dtry but we have to brg a certa X factor wh that. The Visn One-Eleven is about digal luxury. The base level livers functnaly. The send layer is style. At the top of the pyramid are inic moments, creatg thgs that surprise you.”</p><p>To which end the Visn One-Eleven is more of an entertament than a r isolatn. In that rpect follows on om the recent <a href=">Merces x Moncler G-wagen</a>. The bigger picture clus creatg <a href=">NFTs live</a> on se at Merces’ California sign stud, workg wh digal artist Harm van n Dorpel and others to create the ‘Masche’ llectn. On top of that is a ‘liftyle llectn’ lled ‘Limed edn 1 of 111’ that enpass five dividual accsori. The clu a weekenr holdall silver, orange and black, sunglass, and a hoodie. It’s all the service of Merces’ ‘inic luxury’.</p><p>The pany is also expandg s Manufaktur personalisatn programme, three new Merces-Maybach Night Seri mols monstratg what’s possible. Wh the lik of <a href=">Bentley</a>, <a href=">Ferrari</a>, <a href=">Lambhi</a> and <a href=">Rolls-Royce</a> all creatg highly prized – and pricey – low-volume specials their bpoke divisns, don’t bet agast the Visn One-Eleven makg the hyperspace jump to realy…</p></div></div></div><div class="GridItem-buujkM fVLMby grid--em grid-layout__asi"><div class="StickyBoxWrapper-jfYB jxBcTH sticky-box"><div class="StickyBoxPrimary-dzWDWL cdhYoN sticky-box__primary"><div class="AdWrapper-dQtivb fZrssQ ad ad--rail"><div class="ad__slot ad__slot--rail" data-no-id="y7wxoi"></div></div><div class="ConsumerMarketgUnThemedWrapper-iUTMTf jssHut nsumer-marketg-un nsumer-marketg-un--display-rail" role="prentatn" aria-hidn="te"><div class="nsumer-marketg-un__slot nsumer-marketg-un__slot--display-rail"></div><div class="journey-un"></div></div></div><div class="StickyBoxPlaceholr-grPmrg dxAvXx"></div></div></div></div></div><div class="GridWrapper-cAzTTK kHBDeH grid grid-margs grid-ems-2 PaywallInleBarrierWhWrapperGrid-fyrGfS kLQIUk grid-layout--adrail narrow wi-adrail"><div class="GridItem-buujkM stRKV grid--em grid-layout__ntent"><div class="body body__le-barrier article__body"><div class="ntaer ntaer--body"><div class="ntaer--body-ner"><asi class="PaywallInleBarrierWrapper-iBnuqk lfXXa-D" data-ttid="PaywallInleBarrierWrapper"><div class="ConsumerMarketgUnThemedWrapper-iUTMTf jssHut nsumer-marketg-un nsumer-marketg-un--paywall-le-barrier" role="prentatn" aria-live="pole" aria-hidn="te"><div class="nsumer-marketg-un__slot nsumer-marketg-un__slot--paywall-le-barrier"></div><div class="journey-un"></div></div></asi></div></div></div></div></div></div><div class="GridWrapper-cAzTTK kHBDeH grid grid-margs grid-ems-2 ContentWrapperGrid-fvkmBv brYtrA grid-layout--adrail narrow wi-adrail"><div class="GridItem-buujkM stRKV grid--em grid-layout__ntent"><div class="body body__ntaer"><div class="ntaer ntaer--body"><div class="ntaer--body-ner"></div></div></div></div></div></div></article><div class="ContentFooterWrapper-jVNdRG dTJkpP ArticlePageContentFooterGrid-ccsXYy eMZRHU article-body__footer"><div class="RowWrapper-UmqTg HEhan"><div class="GridWrapper-cAzTTK kHBDeH grid grid-margs grid-ems-2 grid-layout--adrail narrow wi-adrail"><div class="GridItem-buujkM stRKV grid--em grid-layout__ntent"><div class="LkStackWrapper-NFLYw kgtXXB lkstack" data-ttid="LkStack"><div class="SectnTleRoot-dBGvdq klEKWz LkStackHear-lKjbE iEsSku lk-stack--headg" data-ttid="SectnTle"><h2 class="BaseWrap-sc-gjQpdd BaseText-ewhhUZ SectnTleHed-dKqZet bVCFRm cRNJgA QVDXy">More om GQ</h2></div><div class="LkStackContent-jyKicS gKnAOy"><ul class="LkStackList-gGcjdZ dnMwpz"><li class="LkStackBullet-kQRqul iQHwiG lk-stack--lk-em" data-ttid="LkStackBullet"><div><p><a href=">Munroe Bergdorf:</a> “I’m never gog to be a natnal treasure and I’m okay wh that”</p></div></li><li class="LkStackBullet-kQRqul iQHwiG lk-stack--lk-em" data-ttid="LkStackBullet"><div><p>Jack Grealish ma <a href=">Manchter Cy</a>'s soulls treble w possible to like</p></div></li><li class="LkStackBullet-kQRqul iQHwiG lk-stack--lk-em" data-ttid="LkStackBullet"><div><p>9 bt <a href=">summer watch</a> to brg out the sun</p></div></li><li class="LkStackBullet-kQRqul iQHwiG lk-stack--lk-em" data-ttid="LkStackBullet"><div><p>Matt Damon and Casey Affleck have got one last heist them wh <a href="><em>The Instigators</em></a></p></div></li><li class="LkStackBullet-kQRqul iQHwiG lk-stack--lk-em" data-ttid="LkStackBullet"><div><p><a href="><em>Arnold</em></a> director Lley Chiltt on the cricisms of her Schwarzenegger doceri</p></div></li></ul></div></div></div></div></div><div class="RowWrapper-UmqTg HEhan"><div class="GridWrapper-cAzTTK kHBDeH grid grid-margs grid-ems-2 grid-layout--adrail narrow wi-adrail"><div class="GridItem-buujkM stRKV grid--em grid-layout__ntent"><div data-ttid="TagCloudWrapper" class="TagCloudWrapper-gGgndx yDkDD ContentFooterTagCloud-krQmRG ZLGh"><span class="BaseWrap-sc-gjQpdd BaseText-ewhhUZ TagCloudSectnHear-cOforY iUEiRd dUgcfE kQQRmu">Keywords</span><a href="/tags/merces-benz-brand" class="BaseWrap-sc-gjQpdd BaseText-ewhhUZ BaseLk-eNWuiM TagCloudLk-kvjZFu iUEiRd fhQbnq iGlBER hIhJOI"><span class="BaseWrap-sc-gjQpdd BaseText-ewhhUZ TagCloudName-eAUnLd iUEiRd fdqZBT bUkXwu">Merces Benz</span></a><a href="/tags/rs" class="BaseWrap-sc-gjQpdd BaseText-ewhhUZ BaseLk-eNWuiM TagCloudLk-kvjZFu iUEiRd fhQbnq iGlBER hIhJOI"><span class="BaseWrap-sc-gjQpdd BaseText-ewhhUZ TagCloudName-eAUnLd iUEiRd fdqZBT bUkXwu">Cars</span></a></div></div></div></div><div data-ttid="ContentFooterBottom" class="ContentFooterBottom-jwWZfC kcbyiW"><div class="ntent-bottom-anchor"></div><div class="ConsumerMarketgUnThemedWrapper-iUTMTf jssHut nsumer-marketg-un nsumer-marketg-un--article-footer" role="prentatn" aria-hidn="te"><div class="nsumer-marketg-un__slot nsumer-marketg-un__slot--article-footer"></div><div class="journey-un"></div></div><div data-attr-viewport-monor="" class="recirc-list-wrapper viewport-monor-anchor"><div class="RowWrapper-UmqTg HEhan ContentFooterRelated-kEBiFe klbRCm"><div class="GridWrapper-cAzTTK eRggVV grid grid-margs grid-ems-0 SummaryCollectnGridComponent-ktyEog bdTTVU summary-llectn-grid RecircListDefltOverlaySummaryCollectnGrid-AHJhY bEaXiL recirc-list__ems summary-llectn-grid--four-lumns summary-llectn-grid--TextBelowDktopOnlyThirds"><div class="GridItem-buujkM kHPPIF grid--em"><div class="SummaryCollectnGridContent-eVUpRm gOErDJ"><div class="SectnTleRoot-dBGvdq llMakj SummaryCollectnGridSectnTle-fCmYwG izjbVn" data-ttid="SectnTle"><hear class="BaseWrap-sc-gjQpdd BaseText-ewhhUZ SectnTleHed-dKqZet bVCFRm cRNJgA QVDXy">Read More</hear></div><div class="SummaryCollectnGridItems-DZShR epMwLl hi-read-more-ad" data-ttid="SummaryCollectnGridItems"><div class="SummaryItemWrapper-iwvBff cTOQrv summary-em summary-em--has-mobile-borr summary-em--ARTICLE summary-em--no-in summary-em--text-align-left summary-em--layout-placement-text-below-sktop-only summary-em--layout-posn-image-left summary-em--layout-proportns-33-66 summary-em--si-by-si-align-top summary-em--si-by-si-image-right-mobile-false summary-em--standard SummaryCollectnGridSummaryItem-WColm hMhLgM" role="button" tabx="0"><div class="SummaryItemAssetContaer-gwhFFH VOyg summary-em__asset-ntaer"><a class="SummaryItemImageLk-dshqxb USLvL summary-em__image-lk summary-em-trackg__image-lk" href=" aria-hidn="te" tabx="-1" data-ponent-type="recirc-river" data-recirc-id="em-image-1" data-recirc-pattern="summary-em" target="_self"><span class="SpanWrapper-umhxW kGxnNB rponsive-asset SummaryItemRponsiveAsset-hjGIGg egpoQR summary-em__image"><div data-tt="aspect-rat-ntaer" class="AspectRatContaer-bJHpJz hlQxkn"><div class="aspect-rat--overlay-ntaer"><picture class="RponsiveImagePicture-cWuUZO dUOtEa SummaryItemRponsiveAsset-hjGIGg egpoQR summary-em__image rponsive-image"><noscript><source media="(max-width: 767px)" srcSet="" siz="100vw"/><source media="(m-width: 768px)" srcSet="" siz="100vw"/><img alt="Insi Starfield: How Bethda's “NASA punk” epic beme the biggt Xbox game a " class="RponsiveImageContaer-eybHBd fptoWY rponsive-image__image" src="></noscript></picture></div></div></span></a></div><div class="SummaryItemContent-eiDYMl eFAulD summary-em__ntent"><div class="RubricWrapper-dKmCNX kpuNXj bric SummaryItemRubric-dguGKN lapGFj summary-em__bric"><span class="RubricName-fVtemz cLxcNi">Culture</span></div><a class="SummaryItemHedLk-civM fFPekr summary-em-trackg__hed-lk summary-em__hed-lk" data-ponent-type="recirc-river" data-recirc-id="em-hed-1" data-recirc-pattern="summary-em" href=" target="_self"><div data-ttid="ClampWrapper" class="ClampWrapper-kZxfkB hTTNGO clamp SummaryItemHedBase-hiFYpQ ejPNRQ summary-em__hed"><div class="ClampContent-hilPkr jVhSBH"><div class="SummaryItemHedTag-TWblf dipRRs" data-ttid="SummaryItemHed">Insi <em>Starfield</em>: How Bethda's “NASA punk” epic beme the biggt Xbox game a </div></div></div></a><div class="BaseWrap-sc-gjQpdd BaseText-ewhhUZ SummaryItemDek-CRfsi iUEiRd flGlLZ fJbnjS summary-em__k">After buyg publisher Bethda Softworks for nearly $7.5 billn, Microsoft secured <em>Starfield</em> as an Xbox exclive. But the team behd didn’t jt build a world, they built a galaxy – one that uld turn the ti for a nsole generatn.</div><div class="SummaryItemByleWrapper-boCfbi cuRXdL summary-em__byle-date-in"><div class="SummaryItemBaseByle-fFbXkY jbnRem summary-em__byle"><div class="summary-em__byle__ntent"><div data-ttid="BylWrapper" class="BylWrapper-KIudk irTIfE byl"><p class="ByleWrapper-jWHrLH bfGBQB byle byl__byle" data-ttid="ByleWrapper" emProp="thor" emType="><span emProp="name" class="ByleNamWrapper-jbHncj fuDQVo"><span data-ttid="ByleName" class="ByleName-kwmrLn cYaBaU byle__name"><span class="BaseWrap-sc-gjQpdd BaseText-ewhhUZ BylePreamble-iJolpQ iUEiRd dlWgVJ gnILss byle__preamble">By </span>Sam Whe</span></span></p></div></div></div></div></div></div><div class="SummaryItemWrapper-iwvBff cTOQrv summary-em summary-em--has-mobile-borr summary-em--ARTICLE summary-em--no-in summary-em--text-align-left summary-em--layout-placement-text-below-sktop-only summary-em--layout-posn-image-left summary-em--layout-proportns-33-66 summary-em--si-by-si-align-top summary-em--si-by-si-image-right-mobile-false summary-em--standard SummaryCollectnGridSummaryItem-WColm hMhLgM" role="button" tabx="0"><div class="SummaryItemAssetContaer-gwhFFH VOyg summary-em__asset-ntaer"><a class="SummaryItemImageLk-dshqxb USLvL summary-em__image-lk summary-em-trackg__image-lk" href=" aria-hidn="te" tabx="-1" data-ponent-type="recirc-river" data-recirc-id="em-image-2" data-recirc-pattern="summary-em" target="_self"><span class="SpanWrapper-umhxW kGxnNB rponsive-asset SummaryItemRponsiveAsset-hjGIGg egpoQR summary-em__image"><div data-tt="aspect-rat-ntaer" class="AspectRatContaer-bJHpJz hlQxkn"><div class="aspect-rat--overlay-ntaer"><picture class="RponsiveImagePicture-cWuUZO dUOtEa SummaryItemRponsiveAsset-hjGIGg egpoQR summary-em__image rponsive-image"><noscript><source media="(max-width: 767px)" srcSet="" siz="100vw"/><source media="(m-width: 768px)" srcSet="" siz="100vw"/><img alt="Rememberg, yearngly, the sexy AI film wave of 2013" class="RponsiveImageContaer-eybHBd fptoWY rponsive-image__image" src="></noscript></picture></div></div></span></a></div><div class="SummaryItemContent-eiDYMl eFAulD summary-em__ntent"><div class="RubricWrapper-dKmCNX kpuNXj bric SummaryItemRubric-dguGKN lapGFj summary-em__bric"><span class="RubricName-fVtemz cLxcNi">Culture</span></div><a class="SummaryItemHedLk-civM fFPekr summary-em-trackg__hed-lk summary-em__hed-lk" data-ponent-type="recirc-river" data-recirc-id="em-hed-2" data-recirc-pattern="summary-em" href=" target="_self"><div data-ttid="ClampWrapper" class="ClampWrapper-kZxfkB hTTNGO clamp SummaryItemHedBase-hiFYpQ ejPNRQ summary-em__hed"><div class="ClampContent-hilPkr jVhSBH"><div class="SummaryItemHedTag-TWblf dipRRs" data-ttid="SummaryItemHed">Rememberg, yearngly, the sexy AI film wave of 2013</div></div></div></a><div class="BaseWrap-sc-gjQpdd BaseText-ewhhUZ SummaryItemDek-CRfsi iUEiRd flGlLZ fJbnjS summary-em__k"><em>Ex Macha</em> and <em>Her</em> envisned a much hotter future for AI than what has begun to unfold IRL</div><div class="SummaryItemByleWrapper-boCfbi cuRXdL summary-em__byle-date-in"><div class="SummaryItemBaseByle-fFbXkY jbnRem summary-em__byle"><div class="summary-em__byle__ntent"><div data-ttid="BylWrapper" class="BylWrapper-KIudk irTIfE byl"><p class="ByleWrapper-jWHrLH bfGBQB byle byl__byle" data-ttid="ByleWrapper" emProp="thor" emType="><span emProp="name" class="ByleNamWrapper-jbHncj fuDQVo"><span data-ttid="ByleName" class="ByleName-kwmrLn cYaBaU byle__name"><span class="BaseWrap-sc-gjQpdd BaseText-ewhhUZ BylePreamble-iJolpQ iUEiRd dlWgVJ gnILss byle__preamble">By </span>Daisy Jon</span></span></p></div></div></div></div></div></div><div class="SummaryItemWrapper-iwvBff cTOQrv summary-em summary-em--has-mobile-borr summary-em--ARTICLE summary-em--no-in summary-em--text-align-left summary-em--layout-placement-text-below-sktop-only summary-em--layout-posn-image-left summary-em--layout-proportns-33-66 summary-em--si-by-si-align-top summary-em--si-by-si-image-right-mobile-false summary-em--standard SummaryCollectnGridSummaryItem-WColm hMhLgM" role="button" tabx="0"><div class="SummaryItemAssetContaer-gwhFFH VOyg summary-em__asset-ntaer"><a class="SummaryItemImageLk-dshqxb USLvL summary-em__image-lk summary-em-trackg__image-lk" href=" aria-hidn="te" tabx="-1" data-ponent-type="recirc-river" data-recirc-id="em-image-3" data-recirc-pattern="summary-em" target="_self"><span class="SpanWrapper-umhxW kGxnNB rponsive-asset SummaryItemRponsiveAsset-hjGIGg egpoQR summary-em__image"><div data-tt="aspect-rat-ntaer" class="AspectRatContaer-bJHpJz hlQxkn"><div class="aspect-rat--overlay-ntaer"><picture class="RponsiveImagePicture-cWuUZO dUOtEa SummaryItemRponsiveAsset-hjGIGg egpoQR summary-em__image rponsive-image"><noscript><source media="(max-width: 767px)" srcSet="" siz="100vw"/><source media="(m-width: 768px)" srcSet="" siz="100vw"/><img alt="Embrace slow nng, the only way to improve your pace" class="RponsiveImageContaer-eybHBd fptoWY rponsive-image__image" src="></noscript></picture></div></div></span></a></div><div class="SummaryItemContent-eiDYMl eFAulD summary-em__ntent"><div class="RubricWrapper-dKmCNX kpuNXj bric SummaryItemRubric-dguGKN lapGFj summary-em__bric"><span class="RubricName-fVtemz cLxcNi">Fns</span></div><a class="SummaryItemHedLk-civM fFPekr summary-em-trackg__hed-lk summary-em__hed-lk" data-ponent-type="recirc-river" data-recirc-id="em-hed-3" data-recirc-pattern="summary-em" href=" target="_self"><div data-ttid="ClampWrapper" class="ClampWrapper-kZxfkB hTTNGO clamp SummaryItemHedBase-hiFYpQ ejPNRQ summary-em__hed"><div class="ClampContent-hilPkr jVhSBH"><div class="SummaryItemHedTag-TWblf dipRRs" data-ttid="SummaryItemHed">Embrace slow nng, the only way to improve your pace</div></div></div></a><div class="BaseWrap-sc-gjQpdd BaseText-ewhhUZ SummaryItemDek-CRfsi iUEiRd flGlLZ fJbnjS summary-em__k">‘Stop nng too fast, get your sexy pace on’ is the msage we're gettg om the experts when – listen up and learn stead of riskg jury</div><div class="SummaryItemByleWrapper-boCfbi cuRXdL summary-em__byle-date-in"><div class="SummaryItemBaseByle-fFbXkY jbnRem summary-em__byle"><div class="summary-em__byle__ntent"><div data-ttid="BylWrapper" class="BylWrapper-KIudk irTIfE byl"><p class="ByleWrapper-jWHrLH bfGBQB byle byl__byle" data-ttid="ByleWrapper" emProp="thor" emType="><span emProp="name" class="ByleNamWrapper-jbHncj fuDQVo"><span data-ttid="ByleName" class="ByleName-kwmrLn cYaBaU byle__name"><span class="BaseWrap-sc-gjQpdd BaseText-ewhhUZ BylePreamble-iJolpQ iUEiRd dlWgVJ gnILss byle__preamble">By </span>Phil Hilton</span></span></p></div></div></div></div></div></div><div class="AdWrapper-dQtivb fZrssQ SummaryCollectnGridSummaryItem-WColm hMhLgM ad ad--read-more"><div class="ad__slot ad__slot--read-more" data-no-id="8foxwr"></div></div><div class="SummaryItemWrapper-iwvBff cTOQrv summary-em summary-em--has-mobile-borr summary-em--ARTICLE summary-em--no-in summary-em--text-align-left summary-em--layout-placement-text-below-sktop-only summary-em--layout-posn-image-left summary-em--layout-proportns-33-66 summary-em--si-by-si-align-top summary-em--si-by-si-image-right-mobile-false summary-em--standard SummaryCollectnGridSummaryItem-WColm hMhLgM" role="button" tabx="0"><div class="SummaryItemAssetContaer-gwhFFH VOyg summary-em__asset-ntaer"><a class="SummaryItemImageLk-dshqxb USLvL summary-em__image-lk summary-em-trackg__image-lk" href=" aria-hidn="te" tabx="-1" data-ponent-type="recirc-river" data-recirc-id="em-image-4" data-recirc-pattern="summary-em" target="_self"><span class="SpanWrapper-umhxW kGxnNB rponsive-asset SummaryItemRponsiveAsset-hjGIGg egpoQR summary-em__image"><div data-tt="aspect-rat-ntaer" class="AspectRatContaer-bJHpJz hlQxkn"><div class="aspect-rat--overlay-ntaer"><picture class="RponsiveImagePicture-cWuUZO dUOtEa SummaryItemRponsiveAsset-hjGIGg egpoQR summary-em__image rponsive-image"><noscript><source media="(max-width: 767px)" srcSet="" siz="100vw"/><source media="(m-width: 768px)" srcSet="" siz="100vw"/><img alt="The 10 bt Dad Movi ever ma, ranked" class="RponsiveImageContaer-eybHBd fptoWY rponsive-image__image" src="></noscript></picture></div></div></span></a></div><div class="SummaryItemContent-eiDYMl eFAulD summary-em__ntent"><div class="RubricWrapper-dKmCNX kpuNXj bric SummaryItemRubric-dguGKN lapGFj summary-em__bric"><span class="RubricName-fVtemz cLxcNi">Culture</span></div><a class="SummaryItemHedLk-civM fFPekr summary-em-trackg__hed-lk summary-em__hed-lk" data-ponent-type="recirc-river" data-recirc-id="em-hed-4" data-recirc-pattern="summary-em" href=" target="_self"><div data-ttid="ClampWrapper" class="ClampWrapper-kZxfkB hTTNGO clamp SummaryItemHedBase-hiFYpQ ejPNRQ summary-em__hed"><div class="ClampContent-hilPkr jVhSBH"><div class="SummaryItemHedTag-TWblf dipRRs" data-ttid="SummaryItemHed">The 10 bt Dad Movi ever ma, ranked</div></div></div></a><div class="BaseWrap-sc-gjQpdd BaseText-ewhhUZ SummaryItemDek-CRfsi iUEiRd flGlLZ fJbnjS summary-em__k">"Md if I take a look unr the hood there, son?"</div><div class="SummaryItemByleWrapper-boCfbi cuRXdL summary-em__byle-date-in"><div class="SummaryItemBaseByle-fFbXkY jbnRem summary-em__byle"><div class="summary-em__byle__ntent"><div data-ttid="BylWrapper" class="BylWrapper-KIudk irTIfE byl"><p class="ByleWrapper-jWHrLH bfGBQB byle byl__byle" data-ttid="ByleWrapper" emProp="thor" emType="><span emProp="name" class="ByleNamWrapper-jbHncj fuDQVo"><span data-ttid="ByleName" class="ByleName-kwmrLn cYaBaU byle__name"><span class="BaseWrap-sc-gjQpdd BaseText-ewhhUZ BylePreamble-iJolpQ iUEiRd dlWgVJ gnILss byle__preamble">By </span>Jack Kg</span></span></p></div></div></div></div></div></div><div class="SummaryItemWrapper-iwvBff cTOQrv summary-em summary-em--has-mobile-borr summary-em--ARTICLE summary-em--no-in summary-em--text-align-left summary-em--layout-placement-text-below-sktop-only summary-em--layout-posn-image-left summary-em--layout-proportns-33-66 summary-em--si-by-si-align-top summary-em--si-by-si-image-right-mobile-false summary-em--standard SummaryCollectnGridSummaryItem-WColm hMhLgM" role="button" tabx="0"><div class="SummaryItemAssetContaer-gwhFFH VOyg summary-em__asset-ntaer"><a class="SummaryItemImageLk-dshqxb USLvL summary-em__image-lk summary-em-trackg__image-lk" href=" aria-hidn="te" tabx="-1" data-ponent-type="recirc-river" data-recirc-id="em-image-5" data-recirc-pattern="summary-em" target="_self"><span class="SpanWrapper-umhxW kGxnNB rponsive-asset SummaryItemRponsiveAsset-hjGIGg egpoQR summary-em__image"><div data-tt="aspect-rat-ntaer" class="AspectRatContaer-bJHpJz hlQxkn"><div class="aspect-rat--overlay-ntaer"><picture class="RponsiveImagePicture-cWuUZO dUOtEa SummaryItemRponsiveAsset-hjGIGg egpoQR summary-em__image rponsive-image"><noscript><source media="(max-width: 767px)" srcSet="" siz="100vw"/><source media="(m-width: 768px)" srcSet="" siz="100vw"/><img alt="The Sai x Carhartt WIP Fall/Wter 2023 llectn is workwear for outer space" class="RponsiveImageContaer-eybHBd fptoWY rponsive-image__image" src="></noscript></picture></div></div></span></a></div><div class="SummaryItemContent-eiDYMl eFAulD summary-em__ntent"><div class="RubricWrapper-dKmCNX kpuNXj bric SummaryItemRubric-dguGKN lapGFj summary-em__bric"><span class="RubricName-fVtemz cLxcNi">Fashn</span></div><a class="SummaryItemHedLk-civM fFPekr summary-em-trackg__hed-lk summary-em__hed-lk" data-ponent-type="recirc-river" data-recirc-id="em-hed-5" data-recirc-pattern="summary-em" href=" target="_self"><div data-ttid="ClampWrapper" class="ClampWrapper-kZxfkB hTTNGO clamp SummaryItemHedBase-hiFYpQ ejPNRQ summary-em__hed"><div class="ClampContent-hilPkr jVhSBH"><div class="SummaryItemHedTag-TWblf dipRRs" data-ttid="SummaryItemHed">The Sai x Carhartt WIP Fall/Wter 2023 llectn is workwear for outer space</div></div></div></a><div class="BaseWrap-sc-gjQpdd BaseText-ewhhUZ SummaryItemDek-CRfsi iUEiRd flGlLZ fJbnjS summary-em__k">First teased on the nways of Paris Fashn Week</div><div class="SummaryItemByleWrapper-boCfbi cuRXdL summary-em__byle-date-in"><div class="SummaryItemBaseByle-fFbXkY jbnRem summary-em__byle"><div class="summary-em__byle__ntent"><div data-ttid="BylWrapper" class="BylWrapper-KIudk irTIfE byl"><p class="ByleWrapper-jWHrLH bfGBQB byle byl__byle" data-ttid="ByleWrapper" emProp="thor" emType="><span emProp="name" class="ByleNamWrapper-jbHncj fuDQVo"><span data-ttid="ByleName" class="ByleName-kwmrLn cYaBaU byle__name"><span class="BaseWrap-sc-gjQpdd BaseText-ewhhUZ BylePreamble-iJolpQ iUEiRd dlWgVJ gnILss byle__preamble">By </span>Adam Chng</span></span></p></div></div></div></div></div></div><div class="SummaryItemWrapper-iwvBff cTOQrv summary-em summary-em--has-mobile-borr summary-em--ARTICLE summary-em--no-in summary-em--text-align-left summary-em--layout-placement-text-below-sktop-only summary-em--layout-posn-image-left summary-em--layout-proportns-33-66 summary-em--si-by-si-align-top summary-em--si-by-si-image-right-mobile-false summary-em--standard SummaryCollectnGridSummaryItem-WColm hMhLgM" role="button" tabx="0"><div class="SummaryItemAssetContaer-gwhFFH VOyg summary-em__asset-ntaer"><a class="SummaryItemImageLk-dshqxb USLvL summary-em__image-lk summary-em-trackg__image-lk" href=" aria-hidn="te" tabx="-1" data-ponent-type="recirc-river" data-recirc-id="em-image-6" data-recirc-pattern="summary-em" target="_self"><span class="SpanWrapper-umhxW kGxnNB rponsive-asset SummaryItemRponsiveAsset-hjGIGg egpoQR summary-em__image"><div data-tt="aspect-rat-ntaer" class="AspectRatContaer-bJHpJz hlQxkn"><div class="aspect-rat--overlay-ntaer"><picture class="RponsiveImagePicture-cWuUZO dUOtEa SummaryItemRponsiveAsset-hjGIGg egpoQR summary-em__image rponsive-image"><noscript><source media="(max-width: 767px)" srcSet="" siz="100vw"/><source media="(m-width: 768px)" srcSet="" siz="100vw"/><img alt="Boss taps eternal boss for a masterclass on how to be, well, a boss" class="RponsiveImageContaer-eybHBd fptoWY rponsive-image__image" src="></noscript></picture></div></div></span></a></div><div class="SummaryItemContent-eiDYMl eFAulD summary-em__ntent"><div class="RubricWrapper-dKmCNX kpuNXj bric SummaryItemRubric-dguGKN lapGFj summary-em__bric"><span class="RubricName-fVtemz cLxcNi">Fashn</span></div><a class="SummaryItemHedLk-civM fFPekr summary-em-trackg__hed-lk summary-em__hed-lk" data-ponent-type="recirc-river" data-recirc-id="em-hed-6" data-recirc-pattern="summary-em" href=" target="_self"><div data-ttid="ClampWrapper" class="ClampWrapper-kZxfkB hTTNGO clamp SummaryItemHedBase-hiFYpQ ejPNRQ summary-em__hed"><div class="ClampContent-hilPkr jVhSBH"><div class="SummaryItemHedTag-TWblf dipRRs" data-ttid="SummaryItemHed">Boss taps eternal boss for a masterclass on how to be, well, a boss</div></div></div></a><div class="BaseWrap-sc-gjQpdd BaseText-ewhhUZ SummaryItemDek-CRfsi iUEiRd flGlLZ fJbnjS summary-em__k">Naomi Campbell, Lee M-ho and Matteo Berretti are but three big stars the latt mpaign</div><div class="SummaryItemByleWrapper-boCfbi cuRXdL summary-em__byle-date-in"><div class="SummaryItemBaseByle-fFbXkY jbnRem summary-em__byle"><div class="summary-em__byle__ntent"><div data-ttid="BylWrapper" class="BylWrapper-KIudk irTIfE byl"><p class="ByleWrapper-jWHrLH bfGBQB byle byl__byle" data-ttid="ByleWrapper" emProp="thor" emType="><span emProp="name" class="ByleNamWrapper-jbHncj fuDQVo"><span data-ttid="ByleName" class="ByleName-kwmrLn cYaBaU byle__name"><span class="BaseWrap-sc-gjQpdd BaseText-ewhhUZ BylePreamble-iJolpQ iUEiRd dlWgVJ gnILss byle__preamble">By </span>The Edors of GQ</span></span></p></div></div></div></div></div></div><div class="SummaryItemWrapper-iwvBff cTOQrv summary-em summary-em--has-mobile-borr summary-em--ARTICLE summary-em--no-in summary-em--text-align-left summary-em--layout-placement-text-below-sktop-only summary-em--layout-posn-image-left summary-em--layout-proportns-33-66 summary-em--si-by-si-align-top summary-em--si-by-si-image-right-mobile-false summary-em--standard SummaryCollectnGridSummaryItem-WColm hMhLgM" role="button" tabx="0"><div class="SummaryItemAssetContaer-gwhFFH VOyg summary-em__asset-ntaer"><a class="SummaryItemImageLk-dshqxb USLvL summary-em__image-lk summary-em-trackg__image-lk" href=" aria-hidn="te" tabx="-1" data-ponent-type="recirc-river" data-recirc-id="em-image-7" data-recirc-pattern="summary-em" target="_self"><span class="SpanWrapper-umhxW kGxnNB rponsive-asset SummaryItemRponsiveAsset-hjGIGg egpoQR summary-em__image"><div data-tt="aspect-rat-ntaer" class="AspectRatContaer-bJHpJz hlQxkn"><div class="aspect-rat--overlay-ntaer"><picture class="RponsiveImagePicture-cWuUZO dUOtEa SummaryItemRponsiveAsset-hjGIGg egpoQR summary-em__image rponsive-image"><noscript><source media="(max-width: 767px)" srcSet="" siz="100vw"/><source media="(m-width: 768px)" srcSet="" siz="100vw"/><img alt="How Oakley got so ol" class="RponsiveImageContaer-eybHBd fptoWY rponsive-image__image" src="></noscript></picture></div></div></span></a></div><div class="SummaryItemContent-eiDYMl eFAulD summary-em__ntent"><div class="RubricWrapper-dKmCNX kpuNXj bric SummaryItemRubric-dguGKN lapGFj summary-em__bric"><span class="RubricName-fVtemz cLxcNi">Fashn</span></div><a class="SummaryItemHedLk-civM fFPekr summary-em-trackg__hed-lk summary-em__hed-lk" data-ponent-type="recirc-river" data-recirc-id="em-hed-7" data-recirc-pattern="summary-em" href=" target="_self"><div data-ttid="ClampWrapper" class="ClampWrapper-kZxfkB hTTNGO clamp SummaryItemHedBase-hiFYpQ ejPNRQ summary-em__hed"><div class="ClampContent-hilPkr jVhSBH"><div class="SummaryItemHedTag-TWblf dipRRs" data-ttid="SummaryItemHed">How Oakley got so ol</div></div></div></a><div class="BaseWrap-sc-gjQpdd BaseText-ewhhUZ SummaryItemDek-CRfsi iUEiRd flGlLZ fJbnjS summary-em__k">The si track on a brand that went om Olympic cyclists to club kids and supermols</div><div class="SummaryItemByleWrapper-boCfbi cuRXdL summary-em__byle-date-in"><div class="SummaryItemBaseByle-fFbXkY jbnRem summary-em__byle"><div class="summary-em__byle__ntent"><div data-ttid="BylWrapper" class="BylWrapper-KIudk irTIfE byl"><p class="ByleWrapper-jWHrLH bfGBQB byle byl__byle" data-ttid="ByleWrapper" emProp="thor" emType="><span emProp="name" class="ByleNamWrapper-jbHncj fuDQVo"><span data-ttid="ByleName" class="ByleName-kwmrLn cYaBaU byle__name"><span class="BaseWrap-sc-gjQpdd BaseText-ewhhUZ BylePreamble-iJolpQ iUEiRd dlWgVJ gnILss byle__preamble">By </span>Murray Clark </span></span></p></div></div></div></div></div></div><div class="SummaryItemWrapper-iwvBff cTOQrv summary-em summary-em--has-mobile-borr summary-em--ARTICLE summary-em--no-in summary-em--text-align-left summary-em--layout-placement-text-below-sktop-only summary-em--layout-posn-image-left summary-em--layout-proportns-33-66 summary-em--si-by-si-align-top summary-em--si-by-si-image-right-mobile-false summary-em--standard SummaryCollectnGridSummaryItem-WColm hMhLgM" role="button" tabx="0"><div class="SummaryItemAssetContaer-gwhFFH VOyg summary-em__asset-ntaer"><a class="SummaryItemImageLk-dshqxb USLvL summary-em__image-lk summary-em-trackg__image-lk" href=" aria-hidn="te" tabx="-1" data-ponent-type="recirc-river" data-recirc-id="em-image-8" data-recirc-pattern="summary-em" target="_self"><span class="SpanWrapper-umhxW kGxnNB rponsive-asset SummaryItemRponsiveAsset-hjGIGg egpoQR summary-em__image"><div data-tt="aspect-rat-ntaer" class="AspectRatContaer-bJHpJz hlQxkn"><div class="aspect-rat--overlay-ntaer"><picture class="RponsiveImagePicture-cWuUZO dUOtEa SummaryItemRponsiveAsset-hjGIGg egpoQR summary-em__image rponsive-image"><noscript><source media="(max-width: 767px)" srcSet="" siz="100vw"/><source media="(m-width: 768px)" srcSet="" siz="100vw"/><img alt="How the dnk party anthem sobered up" class="RponsiveImageContaer-eybHBd fptoWY rponsive-image__image" src="></noscript></picture></div></div></span></a></div><div class="SummaryItemContent-eiDYMl eFAulD summary-em__ntent"><div class="RubricWrapper-dKmCNX kpuNXj bric SummaryItemRubric-dguGKN lapGFj summary-em__bric"><span class="RubricName-fVtemz cLxcNi">Culture</span></div><a class="SummaryItemHedLk-civM fFPekr summary-em-trackg__hed-lk summary-em__hed-lk" data-ponent-type="recirc-river" data-recirc-id="em-hed-8" data-recirc-pattern="summary-em" href=" target="_self"><div data-ttid="ClampWrapper" class="ClampWrapper-kZxfkB hTTNGO clamp SummaryItemHedBase-hiFYpQ ejPNRQ summary-em__hed"><div class="ClampContent-hilPkr jVhSBH"><div class="SummaryItemHedTag-TWblf dipRRs" data-ttid="SummaryItemHed">How the dnk party anthem sobered up</div></div></div></a><div class="BaseWrap-sc-gjQpdd BaseText-ewhhUZ SummaryItemDek-CRfsi iUEiRd flGlLZ fJbnjS summary-em__k">Songs about gettg wasted ed to domate the club. The days we're all cryg the on that are left</div><div class="SummaryItemByleWrapper-boCfbi cuRXdL summary-em__byle-date-in"><div class="SummaryItemBaseByle-fFbXkY jbnRem summary-em__byle"><div class="summary-em__byle__ntent"><div data-ttid="BylWrapper" class="BylWrapper-KIudk irTIfE byl"><p class="ByleWrapper-jWHrLH bfGBQB byle byl__byle" data-ttid="ByleWrapper" emProp="thor" emType="><span emProp="name" class="ByleNamWrapper-jbHncj fuDQVo"><span data-ttid="ByleName" class="ByleName-kwmrLn cYaBaU byle__name"><span class="BaseWrap-sc-gjQpdd BaseText-ewhhUZ BylePreamble-iJolpQ iUEiRd dlWgVJ gnILss byle__preamble">By </span>Daisy Jon</span></span></p></div></div></div></div></div></div></div><div class="SummaryCollectnGridToActnWrapper-gnReGN eGayfk"></div></div></div></div></div></div><div class="RowWrapper-UmqTg HEhan"><div class="AdWrapper-dQtivb fZrssQ ad ad--footer should-hold-space"><div class="ad__slot ad__slot--footer" data-no-id="qouwun"></div></div></div></div></div></ma><div class="BasePageMaFooterFiller-hTlZph jSriYf page__ma-footer-filler"></div><div class="RowWrapper-UmqTg HEhan"><div class="ConsumerMarketgUnThemedWrapper-iUTMTf jssHut nsumer-marketg-un nsumer-marketg-un--cm-footer" role="prentatn" aria-hidn="te"><div class="nsumer-marketg-un__slot nsumer-marketg-un__slot--cm-footer"></div><div class="journey-un"></div></div></div><div class="RowWrapper-UmqTg HEhan BasePageSeFooterRow-kpEBGH jqlJed"><div class="GridWrapper-cAzTTK eRggVV grid grid-margs grid-ems-0 BasePageSeFooterRowGrid-iBGjXL zQNeb"><div class="GridItem-buujkM kHPPIF grid--em"><footer class="SeFooterWrapper-bXjkRY cWRwDX se-footer--wh-store"><div class="SeFooterGridNoMargs-jSrXSj kdlxBX" data-ttid="SeFooterGridNoMargs"><div class="SeFooterBrandInfo-cdoqKy cdkwFG"><div class="SeFooterLogo-eYlNHY eigdAF se-footer__logo"><a href="/"><span class="SpanWrapper-umhxW jvZaPI rponsive-asset SeFooterLogoRponsiveAsset-ckjzWk kubVDn se-footer__rponsive-image"><picture class="RponsiveImagePicture-cWuUZO dUOtEa SeFooterLogoRponsiveAsset-ckjzWk kubVDn se-footer__rponsive-image rponsive-image"><img alt="GQ-UK" class="RponsiveImageContaer-eybHBd fptoWY rponsive-image__image" src="/verso/static/gq-global/assets/" srcSet="" siz="100vw"/></picture></span></a></div><div data-ttid="SeFooterAbout" class="SeFooterAbout-lflfWa eVMDfx"><div class="SeFooterAboutText-XXKBX blTbmF"></div></div><div class="SocialInsWrapper-hKMEXV hZUtgL social-ins social-ins--footer SeFooterSocialIns-cLAKVY pJQob"><ul data-ttid="socialInslist" class="SocialInsList-cHVTIA gBoIvv social-ins__list"><li class="SocialInsListItem-mbhR gQILrJ social-ins__list-em social-ins__list-em--facebook social-ins__list-em--footer"><a aria-label="Follow on Facebook" class="external-lk SocialInExternalLk-huuzOU kIrcWf social-ins__lk social-ins__lk--facebook" data-event-click="{"element":"ExternalLk","outgogURL":"" href=" rel="nofollow noopener" target="_blank"><div class="SocialInContaer-huXzUC pMzVC social-ins__in-ntaer"><svg class="SocialInNetworkInComponent-cZaKGz dlOAhZ in in-facebook" focable="false" viewBox="0 0 32 32" width="32" height="32" fill="none" xmlns="><tle>Facebook

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