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Contents:

• GAY PRI MERCHANDISE FOR MEN. GAY FASHN LGBTQ - PL GAY BEAR PRI, PRI CLOTHG, APPAREL, PRI JEWELRY, GAY MEN RGS, BRACELETS, PENDANTS, NECKLAC, MEN'S GAY PRI FLAG, UNRWEAR, SHIRTS, PARTY SUPPLI, AND MORE.
• THE WHOLE GAY CATALOG
• MORE GAY TRAVEL INFO
• OUTFT SCREENS ‘ALL MAN’ DOCUMENTARY ON INTERNATNAL MALE CATALOGUE THAT WKED AT GAY REARS AND CHANGED FASHN FOREVER
• NEW DOC UNVERS HOW "INTERNATNAL MALE" CAPTURED THE GAY GAZE—ONE BULGE AT A TIMEYOUR FAVORE PEC-AND-POUCH-FILLED FASHN TALOG IS FALLY GETTG THE RETROSPECTIVE SERV. {FONT:NORMAL 800 1.2REM/1.2 "D BOLD",SANS-SERIF;TEXT-TRANSFORM:NORMAL;LOR:HER;DISPLAY:LE-BLOCK;PADDG-BOTTOM:6PX;POSN:RELATIVE;TEXT-TRANSFORM:UPPERSE;}{BACKGROUND:#89308A;BOTTOM:0;NTENT:'';DISPLAY:BLOCK;HEIGHT:2PX;LEFT:0;POSN:ABSOLUTE;RIGHT:0;-WEBK-TRANSN:ALL 0.2S EASE;TRANSN:ALL 0.2S EASE;WIDTH:100%;}{LEFT:51%;RIGHT:51%;WIDTH:0;}{FONT:NORMAL 800 1.2REM/1.2 "D BOLD",SANS-SERIF;TEXT-TRANSFORM:NORMAL;LOR:HER;DISPLAY:LE-BLOCK;PADDG-BOTTOM:6PX;POSN:RELATIVE;TEXT-TRANSFORM:UPPERSE;}{BACKGROUND:#89308A;BOTTOM:0;NTENT:'';DISPLAY:BLOCK;HEIGHT:2PX;LEFT:0;POSN:ABSOLUTE;RIGHT:0;-WEBK-TRANSN:ALL 0.2S EASE;TRANSN:ALL 0.2S EASE;WIDTH:100%;}{LEFT:51%;RIGHT:51%;WIDTH:0;}LIFEBY MICHAEL MTOJANUARY 27, 2020/1:41 {HEIGHT:HER;DISPLAY:-WEBK-BOX;DISPLAY:-WEBK-FLEX;DISPLAY:-MS-FLEXBOX;DISPLAY:FLEX;POSN:RELATIVE;-WEBK-FLEX-WRAP:WRAP;-MS-FLEX-WRAP:WRAP;FLEX-WRAP:WRAP;-WEBK-ALIGN-EMS:CENTER;-WEBK-BOX-ALIGN:CENTER;-MS-FLEX-ALIGN:CENTER;ALIGN-EMS:CENTER;-WEBK-BOX-PACK:CENTER;-WEBK-JTIFY-NTENT:CENTER;-MS-FLEX-PACK:CENTER;JTIFY-NTENT:CENTER;-WEBK-TRANSFORM-ORIG:CENTER;-MS-TRANSFORM-ORIG:CENTER;TRANSFORM-ORIG:CENTER;} IMG{HEIGHT:100%;WIDTH:100%;OBJECT-F:VER;}{HEIGHT:2043PX;WIDTH:2048PX;}BRAWN, LLCBY MICHAEL MTOJANUARY 27, 2020 / 1:41 PM{"@NTEXT":","@TYPE":"NEWSARTICLE","HEADLE":"NEW DOC UNVERS HOW \"INTERNATNAL MALE\" CAPTURED THE GAY GAZE—ONE BULGE AT A TIME","THUMBNAILURL":","DATEPUBLISHED":"2020-01-27T18:41:51.000+0000","DATEMODIFIED":"2020-01-27T18:41:51.000+0000","IMAGE":{"@NTEXT":","@TYPE":"IMAGEOBJECT","URL":","WIDTH":1920,"HEIGHT":1080},"URL":","THOR":{"@TYPE":"ORGANIZATN","NAME":"LOGO TV"},"MAENTYOFPAGE":{"@TYPE":"WEBPAGE","@ID":"},"PUBLISHER":{"@TYPE":"ORGANIZATN","@ID":","NAME":"LOGO TV","URL":","LOGO":{"@TYPE":"IMAGEOBJECT"}},"CREATOR":"MICHAEL MTO","KEYWORDS":"MTO UNFILTERED","ARTICLESECTN":"LIFE"}{BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}STARTG THE 1970S, THE INTERNATNAL MALE TALOG HAD A D APPEAL TO GAYS ANX TO GAWK AT THROBBG PECS, SHOP FOR SOME OFFBEAT CHIC, AND MAYBE GIGGLE A LTLE. AT THE SAME TIME, STRAIGHTS PICKED UP ON S REVISNIST TAKE ON HOW MAL WERE ALLOWED TO LOOK, PLETE WH MCLY MOLS WHE PIRATE SHIRTS AND BLUE BOXERS WH A “NTOUR POUCH."{BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}THE TALOG’S PRE-STARDOM MOLS CLUD THE LIK OF SHEMAR MOORE, KEV SORBO, DAVID CHOKACHI, AND REICHEN LEHMKUHL, AND S ADMIRERS WERE EVERYONE OM CALV KLE TO MOVIE AND THEATER STUME SIGNERS LOOKG FOR THREADS AND IAS. AT S PEAK, THE 1990S, THERE WERE ABOUT THREE LN TALOGS SENT OUT EVERY QUARTER, WH AN AMASSED REVENUE OF WELL OVER $100 LN.ALL {BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}THE RULTG PHENOMENON IS FALLY THE SUBJECT OF A DOCUMENTARY: ALL MAN, DIRECTED BY BRYAN DARLG AND JSE FLEY REED. “MORE THAN OUTRAGEO FASHNS, HUNKY MOLS, AND SNDALO UNDI, ALL MAN IS A JOURNEY ACROSS THREE S OF THE INTERNATNAL MALE TALOG’S LASTG IMPACT ON FASHN, MASCULY, AND GAY RIGHTS," READS THE DOCUMENTARY'S MISSN STATEMENT. THE FILM IS CURRENTLY PRODUCTN, WH NO NCRETE RELEASE {BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}I TALKED TO THE DIRECTORS ABOUT THE PROJECT AND WHAT MA INTERNATNAL MALE SO “READABLE."{BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}HI, GUYS. I ALWAYS HAPPENED TO GET THE INTERNATNAL MALE TALOG THE MAIL. I HAVE TO ADM I WONRED HOW THEY GOT MY NAME, BUT I WAS KD OF THRILLED THAT THEY {BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}JSE FLEY REED: THAT’S THE NUMBER ONE QUTN. “HOW DID THEY GET MY NAME?” THEY BOUGHT MAILG LISTS. IT WAS A MAGIL THG FOR ME. THIS THG STARTED G, AND I THOUGHT, DID THE BOYS AT SCHOOL WHO TEASE ME SEND THIS TO ME? I DIDN’T {BOX-SIZG:BORR-BOX;DISPLAY:-WEBK-BOX;DISPLAY:-WEBK-FLEX;DISPLAY:-MS-FLEXBOX;DISPLAY:FLEX;-WEBK-BOX-PACK:CENTER;-WEBK-JTIFY-NTENT:CENTER;-MS-FLEX-PACK:CENTER;JTIFY-NTENT:CENTER;} .TWTER-TWEET-RENRED, {M-WIDTH:65%;WIDTH:TO !IMPORTANT;} {WIDTH:100%;} {MARG-LEFT:TO !IMPORTANT;MARG-RIGHT:TO !IMPORTANT;} IMG{MAX-WIDTH:100%;WIDTH:100%;} > IAME{BORR:NONE;MAX-WIDTH:100%;} > *{MAX-WIDTH:NONE !IMPORTANT;}{BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}BRYAN DARLG: IN OUR MOVIE, CARSON KRSLEY SCRIB THE EXPERIENCE OF GETTG SUCH UNBELIEVABLE TAIL. IT WOULD BE SENT TO HIS OLR BROTHER AND CARSON WOULD GO TO THE MAILBOX TO GET FIRST AND TAKE TO THE BASEMENT REC ROOM. AT SOME POT, HE NVCED HIS MOTHER TO BUY HIM SOME CLOTH OUT OF {BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}WAS HIS BROTHER GAY?{BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}JFR: NO. LET’S SAY YOU HAD GOTTEN PLAYBOY, GQ, OR COLUMBIA HOE RERDS. THEY’D BUY THOSE MAILG LISTS AND SEND TALOGS, ASSUMG THAT WAS THE MOGRAPHIC THEY WERE GOG AFTER. YOU HAVE ALL THE MEN THEIR 20S AND 30S THAT HAD SUBSCRIPTNS TO SOMETHG AND WOULD JT GO TO THEM. A LOT OF THE CLIENTELE WERE STRAIGHT AND A LOT WERE WOMEN BUYG FOR THEIR {BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}WOULD YOU SAY ALSO APPEALED TO A LOT OF CLOSET S?{BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}BD: {BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}JFR: IT WAS SAFE TO HAVE ON THE FFEE TABLE. IT ULD GO THE REGULAR MAIL WHOUT A SPECIAL ENVELOPE. IT WAS A GATEWAY TO A DIFFERENT WORLD—A WAY OF LOOKG AT MEN AND MEN’S BODI. THAT WAS SUPER POWERFUL TO GAY PEOPLE BEE REPRENTATNS OF GAYNS WERE HORRIFIC THE ‘80S. HERE WERE MEN TRAVELG THE WORLD AND LGHG AND WEARG UNRWEAR.BRAWN, {BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}BD: GAY MEN HAVE ALWAYS BEEN MORE AWARE OF THEIR BODI THAN OTHER MEN, AND STRAIGHT MEN WERE NEVER ALLOWED THE EEDOM TO DO THAT. IN A LOT OF WAYS, INTERNATNAL MALE WAS TG AND GIVG PERMISSN FOR MEN AS A WHOLE TO LOOK AT EACH OTHER AND THEMSELV A WAY WHERE SEXUALY IS OPEN AND THE BODY IS SOMETHG TO BE CELEBRATED AND LOOKED AT, AND YOU ULD WEAR LORFUL PRTS AND WILD CLOTH AND NOT BE GAY OR NOT BE FEME. YOU’RE STILL MASCULE, STILL A {BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}JFR: THAT’S WHY THEY CHOSE SUPER MASCULE, RIPPED, ABLE-BODIED {BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}BD: THE IAS OF BEG SEXUALIZED AND BODY-NSC HAD ALWAYS BEEN RERVED FOR WOMEN. IF GUYS DID THAT, PEOPLE THOUGHT THEY HAD TO BE GAY BEE THAT’S A GOOD-LOOKG GUY WAS NOT AS MON AS NOW. INTERNATNAL MALE HELPED NORMALIZE THE WAY STRAIGHT MEN ULD LOOK AT OTHER MEN AND SAY, “THAT’S A HOT GUY. I WANT TO LOOK LIKE THAT.”BRAWN, {BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}TO ME, THE TALOG TRIPLED AS KSCH, PORN, AND A EFUL {BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}JFR: IT WAS PERMISSN FOR NOT-YET-OUT GAY BOYS TO LOOK, FOR STRAIGHT WOMEN WHO WANT TO SEE WHAT THEY NSIR A SEXY DON JOHNSON-TYPE GUY AND DRS THEIR BOYIEND THAT WAY, AND FOR A STRAIGHT GUY WHO WANTS TO BE A LTLE MORE {BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}HOW DID INTERNATNAL MALE START?{BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}BD: GENE BURKARD—A GAY MAN WHO’S NOW ABOUT 89 OR 90 AND IS STILL SAN DIEGO—STARTED 1972 WH A PIECE OF UNRWEAR LLED THE JOCK SOCK. HE WAS WALKG DOWN THE STREETS OF LONDON AND ME ACROSS A MEDIL STORE FULL OF NTENCE EMS WHERE HE SAW A PAIR OF ADULT MEN'S UNRWEAR. HE WAS TRIGUED AND BROUGHT BACK, THEN HIRED A PATTERN MAKER TO MODIFY AND MAKE THE JOCK SOCK. HE PUT AN AD PLAYBOY AND THAT’S WHEN TOOK OFF. IN 1976, THE FIRST TALOG WENT OUT.BRAWN, {BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}JFR: AH-MEN WAS A TALOG THAT PRECED INTERNATNAL MALE, AND GENE FELT THEIR CLOTH WEREN’T MASCULE {BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}BD: IT WAS THAT SORT OF NT GAY LOOK OF THE ‘70S—FTANS AND BATHG SUS. GENE FELT WAS TOO {BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}BUT HE STILL WHIPPED UP LOTS OF {BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}JFR: SOME OF GENE’S IAL SPIRATN WAS, “WHY ARE MEN DRSG SO BORGLY, PARED TO EUROPE?” THAT’S WHAT HE WANTED TO BUILD {BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}BD: A LOT OF THE PEOPLE THAT ME ON BOARD AT THE BEGNG OF INTERNATNAL MALE WERE YOUNG AND EXPERIENCED. THEY WERE DOG BY THE SEAT OF THEIR PANTS AND HAD NO IA WHAT THEY WERE DOG. IT STARTED A TTAGE WH TERM. IT WASN’T UNTIL THE ‘80S THAT PEOPLE WERE BROUGHT TO PROFSNALIZE AND STREAMLE . THEY WANTED TO MAKE SOMETHG SEXY AND DIFFERENT AND FUN.BRAWN, {BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}JFR: IT WAS A BAND OF OUTSIRS THAT ME TOGETHER. THE STAFF WAS ALL GAY MEN OR WOMEN. IT WAS AMAZG TO GO TO WORK. TO WORK A PLACE WHERE YOU ULD BE SO OPEN WAS SOMETHG NOT EXPERIENCED. AND WOMEN LEARNED WHAT GAY WAS. AS FOR THE MOLS, WAS THE HIGHT PAYG JOB A MOL ULD GET THE DTRY. THIS WAS THE BEGNG OF THE MALE MOL AND SUPERMOLS. SOME WERE MOLS FOR VERSACE AND HERB RTS, BUT THEY MA THEIR BREAD AND BUTTER WORKG FOR INTERNATNAL MALE AND BOUGHT THEIR HO OM . GENE WANTED A “MAGALOGUE”—PART MAGAZE, PART TALOG. HE SAID, “I WANT TO DO A TIGHT HEADSHOT OF A MOL ON THE VER TO MAKE LIKE A GLOSSY MAGAZE.”{BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}WHY WAS CALYN JENNER ON THE VER 1980?{BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}BD: IT WAS A WAY FOR JENNER TO GET [HER] NAME AND CLOTH AND BRAND OUT THERE. FOR INTERNATNAL MALE, WAS A WAY TO LEGIMIZE THEIR BRAND. THERE WAS ALWAYS A LETTER OM THE EDOR, GENE. THE ONE OM THAT TALOG IS SO GOOD BEE THAT WAS THE TIME JENNER AND [HER] PEOPLE WERE PHG [HER] TO BE MORE OF A CELEBRY. IT TALKS ABOUT 1980 BEG WONRFUL BEE A MOVIE LLED CAN’T STOP THE MIC [A BIG FLOP STARRG THE VILLAGE PEOPLE AND JENNER] WAS G OUT. IT SAID, “FROM EARLY SH, WE N TELL YOU ’S HOT.”{BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}WHAT WERE THE MOST OUTRAGEO EMS SOLD BY INTERNATNAL MALE, ASI OM THE JOCK SOCK?{BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}BD: ONE OF THE FIRST EMS THEY FOUND WAS THIS BRISH NAVY SHIRT LLED THE STOKER. IT WAS A PLETELY KN MH SHIRT, WHICH LOOKED LIKE YOU WERE WEARG A . ON THE NAVY SHIP, SOAKED UP SWEAT WHEN THEY WERE SHOVELG AL TO THE ENGE. THEY BROUGHT THAT BACK AND CREATED A STORY AROUND . WHEN YOU LOOK AT , ’S PRETTY GAY. IT WAS SUCH A HUGE SELLER THAT THEY RAN OUT OF AND EVENTUALLY BEGAN TO KNOCK OFF.ALL {BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}JFR: IN THE ‘80S, THEY SOLD A JUMPSU WH LOTS OF ZIPPERS A SOFT LAVENR. IT’S AMAZG. IT WAS A PIECE THEIR FOREIGN LEGN {BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}HOW DID THE BRAND EVOLVE THROUGH THE YEARS?{BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}JFR: GENE SOLD THE PANY 1986. IT WAS TAKEN OVER BY HANOVER DIRECT, A NGLOMERATE WHICH PREVLY HAD NVENTNAL, MIDDLE AMERIN TALOGS. THEY HAD THE SIRE TO BLOW UP THE TALOG, MASTREAM {BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}BD: IN THE ‘90S, YOU SAW CHANG. THEY WERE TRYG TO MAKE SEXY, BUT NOT SEXUALIZED. THEY WANTED TO STRADDLE THIS LE TO GET MORE STRAIGHT MAL, A BROAR MOGRAPHIC. THEY WANTED TO KEEP THE GAY CTOMER, BUT ALSO EXPAND . IT GREW TO AN ENORMO EXTENT. THEY WERE HEAVILY FLUENTIAL CREATG THE YOUNG MEN’S CLOTHG MARKET.BRAWN, {BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}WHY DID THE BRAND FA OUT 2007? WAS THE TER?{BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}JFR: THERE WAS THE TER, AND I THK THEY LOST THEIR WAY. YOU N SEE THEM OSCILLATE BETWEEN EXTREM—SUPER TRASHY ONE ISSUE AND SUPER NSERVATIVE THE NEXT. THE CULTURE CHANGED AND THEY LOST THEIR {BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}BD: IF YOU LOOK AT THEIR LATER CLOTH, THERE WAS NOTHG SPECIAL ABOUT THEM. IN THE ‘90S, WHO IS WEARG THIS GIANT LEOPARD PRT OUTF? IT ALMOST BEME A RTOON OR PARODY OF SELF. INTERNATNAL MALE ACTUALLY SIGNED A LOT OF CLOTH -HOE—THEY DIDN’T JT BUY CLOTH—BUT AT A CERTA POT, THEY WERE NO LONGER NOVATG. THEY WERE TRYG TO APPEAL TO FATHERS. ALL OF A SUDN, KIDS AND FAI STARTED APPEARG THE TALOG. I HATE TO P ON THE TER BEE THEY DID HAVE A SE. IT’S MORE THAT THE PEOPLE OWNG DIDN’T KNOW WHAT TO DO WH {BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}WELL, THANKS FOR KEEPG ALIVE. I’LL LOOK FOR YOUR MOVIE THE {BOX-SIZG:BORR-BOX;CLEAR:BOTH;}MTO {BOX-SIZG:BORR-BOX;MARG:0 TO;WIDTH:90%;M-WIDTH:288PX;MAX-WIDTH:1440PX;M-HEIGHT:194PX;}LATT NEWS

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OUTFT SCREENS ‘ALL MAN’ DOCUMENTARY ON INTERNATNAL MALE CATALOGUE THAT WKED AT GAY REARS AND CHANGED FASHN FOREVER

In 1967, the talog featured a small sectn advertisg gay-themed books.

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NEW DOC UNVERS HOW "INTERNATNAL MALE" CAPTURED THE GAY GAZE—ONE BULGE AT A TIMEYOUR FAVORE PEC-AND-POUCH-FILLED FASHN TALOG IS FALLY GETTG THE RETROSPECTIVE SERV. {FONT:NORMAL 800 1.2REM/1.2 "D BOLD",SANS-SERIF;TEXT-TRANSFORM:NORMAL;LOR:HER;DISPLAY:LE-BLOCK;PADDG-BOTTOM:6PX;POSN:RELATIVE;TEXT-TRANSFORM:UPPERSE;}{BACKGROUND:#89308A;BOTTOM:0;NTENT:'';DISPLAY:BLOCK;HEIGHT:2PX;LEFT:0;POSN:ABSOLUTE;RIGHT:0;-WEBK-TRANSN:ALL 0.2S EASE;TRANSN:ALL 0.2S EASE;WIDTH:100%;}{LEFT:51%;RIGHT:51%;WIDTH:0;}{FONT:NORMAL 800 1.2REM/1.2 "D BOLD",SANS-SERIF;TEXT-TRANSFORM:NORMAL;LOR:HER;DISPLAY:LE-BLOCK;PADDG-BOTTOM:6PX;POSN:RELATIVE;TEXT-TRANSFORM:UPPERSE;}{BACKGROUND:#89308A;BOTTOM:0;NTENT:'';DISPLAY:BLOCK;HEIGHT:2PX;LEFT:0;POSN:ABSOLUTE;RIGHT:0;-WEBK-TRANSN:ALL 0.2S EASE;TRANSN:ALL 0.2S EASE;WIDTH:100%;}{LEFT:51%;RIGHT:51%;WIDTH:0;}LIFEBY MICHAEL MTOJANUARY 27, 2020/1:41 {HEIGHT:HER;DISPLAY:-WEBK-BOX;DISPLAY:-WEBK-FLEX;DISPLAY:-MS-FLEXBOX;DISPLAY:FLEX;POSN:RELATIVE;-WEBK-FLEX-WRAP:WRAP;-MS-FLEX-WRAP:WRAP;FLEX-WRAP:WRAP;-WEBK-ALIGN-EMS:CENTER;-WEBK-BOX-ALIGN:CENTER;-MS-FLEX-ALIGN:CENTER;ALIGN-EMS:CENTER;-WEBK-BOX-PACK:CENTER;-WEBK-JTIFY-NTENT:CENTER;-MS-FLEX-PACK:CENTER;JTIFY-NTENT:CENTER;-WEBK-TRANSFORM-ORIG:CENTER;-MS-TRANSFORM-ORIG:CENTER;TRANSFORM-ORIG:CENTER;} IMG{HEIGHT:100%;WIDTH:100%;OBJECT-F:VER;}{HEIGHT:2043PX;WIDTH:2048PX;}BRAWN, LLCBY MICHAEL MTOJANUARY 27, 2020 / 1:41 PM{"@NTEXT":","@TYPE":"NEWSARTICLE","HEADLE":"NEW DOC UNVERS HOW \"INTERNATNAL MALE\" CAPTURED THE GAY GAZE—ONE BULGE AT A TIME","THUMBNAILURL":","DATEPUBLISHED":"2020-01-27T18:41:51.000+0000","DATEMODIFIED":"2020-01-27T18:41:51.000+0000","IMAGE":{"@NTEXT":","@TYPE":"IMAGEOBJECT","URL":","WIDTH":1920,"HEIGHT":1080},"URL":","THOR":{"@TYPE":"ORGANIZATN","NAME":"LOGO TV"},"MAENTYOFPAGE":{"@TYPE":"WEBPAGE","@ID":"},"PUBLISHER":{"@TYPE":"ORGANIZATN","@ID":","NAME":"LOGO TV","URL":","LOGO":{"@TYPE":"IMAGEOBJECT"}},"CREATOR":"MICHAEL MTO","KEYWORDS":"MTO UNFILTERED","ARTICLESECTN":"LIFE"}{BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}STARTG THE 1970S, THE INTERNATNAL MALE TALOG HAD A D APPEAL TO GAYS ANX TO GAWK AT THROBBG PECS, SHOP FOR SOME OFFBEAT CHIC, AND MAYBE GIGGLE A LTLE. AT THE SAME TIME, STRAIGHTS PICKED UP ON S REVISNIST TAKE ON HOW MAL WERE ALLOWED TO LOOK, PLETE WH MCLY MOLS WHE PIRATE SHIRTS AND BLUE BOXERS WH A “NTOUR POUCH."{BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}THE TALOG’S PRE-STARDOM MOLS CLUD THE LIK OF SHEMAR MOORE, KEV SORBO, DAVID CHOKACHI, AND REICHEN LEHMKUHL, AND S ADMIRERS WERE EVERYONE OM CALV KLE TO MOVIE AND THEATER STUME SIGNERS LOOKG FOR THREADS AND IAS. AT S PEAK, THE 1990S, THERE WERE ABOUT THREE LN TALOGS SENT OUT EVERY QUARTER, WH AN AMASSED REVENUE OF WELL OVER $100 LN.ALL {BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}THE RULTG PHENOMENON IS FALLY THE SUBJECT OF A DOCUMENTARY: ALL MAN, DIRECTED BY BRYAN DARLG AND JSE FLEY REED. “MORE THAN OUTRAGEO FASHNS, HUNKY MOLS, AND SNDALO UNDI, ALL MAN IS A JOURNEY ACROSS THREE S OF THE INTERNATNAL MALE TALOG’S LASTG IMPACT ON FASHN, MASCULY, AND GAY RIGHTS," READS THE DOCUMENTARY'S MISSN STATEMENT. THE FILM IS CURRENTLY PRODUCTN, WH NO NCRETE RELEASE {BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}I TALKED TO THE DIRECTORS ABOUT THE PROJECT AND WHAT MA INTERNATNAL MALE SO “READABLE."{BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}HI, GUYS. I ALWAYS HAPPENED TO GET THE INTERNATNAL MALE TALOG THE MAIL. I HAVE TO ADM I WONRED HOW THEY GOT MY NAME, BUT I WAS KD OF THRILLED THAT THEY {BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}JSE FLEY REED: THAT’S THE NUMBER ONE QUTN. “HOW DID THEY GET MY NAME?” THEY BOUGHT MAILG LISTS. IT WAS A MAGIL THG FOR ME. THIS THG STARTED G, AND I THOUGHT, DID THE BOYS AT SCHOOL WHO TEASE ME SEND THIS TO ME? I DIDN’T {BOX-SIZG:BORR-BOX;DISPLAY:-WEBK-BOX;DISPLAY:-WEBK-FLEX;DISPLAY:-MS-FLEXBOX;DISPLAY:FLEX;-WEBK-BOX-PACK:CENTER;-WEBK-JTIFY-NTENT:CENTER;-MS-FLEX-PACK:CENTER;JTIFY-NTENT:CENTER;} .TWTER-TWEET-RENRED, {M-WIDTH:65%;WIDTH:TO !IMPORTANT;} {WIDTH:100%;} {MARG-LEFT:TO !IMPORTANT;MARG-RIGHT:TO !IMPORTANT;} IMG{MAX-WIDTH:100%;WIDTH:100%;} > IAME{BORR:NONE;MAX-WIDTH:100%;} > *{MAX-WIDTH:NONE !IMPORTANT;}{BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}BRYAN DARLG: IN OUR MOVIE, CARSON KRSLEY SCRIB THE EXPERIENCE OF GETTG SUCH UNBELIEVABLE TAIL. IT WOULD BE SENT TO HIS OLR BROTHER AND CARSON WOULD GO TO THE MAILBOX TO GET FIRST AND TAKE TO THE BASEMENT REC ROOM. AT SOME POT, HE NVCED HIS MOTHER TO BUY HIM SOME CLOTH OUT OF {BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}WAS HIS BROTHER GAY?{BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}JFR: NO. LET’S SAY YOU HAD GOTTEN PLAYBOY, GQ, OR COLUMBIA HOE RERDS. THEY’D BUY THOSE MAILG LISTS AND SEND TALOGS, ASSUMG THAT WAS THE MOGRAPHIC THEY WERE GOG AFTER. YOU HAVE ALL THE MEN THEIR 20S AND 30S THAT HAD SUBSCRIPTNS TO SOMETHG AND WOULD JT GO TO THEM. A LOT OF THE CLIENTELE WERE STRAIGHT AND A LOT WERE WOMEN BUYG FOR THEIR {BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}WOULD YOU SAY ALSO APPEALED TO A LOT OF CLOSET S?{BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}BD: {BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}JFR: IT WAS SAFE TO HAVE ON THE FFEE TABLE. IT ULD GO THE REGULAR MAIL WHOUT A SPECIAL ENVELOPE. IT WAS A GATEWAY TO A DIFFERENT WORLD—A WAY OF LOOKG AT MEN AND MEN’S BODI. THAT WAS SUPER POWERFUL TO GAY PEOPLE BEE REPRENTATNS OF GAYNS WERE HORRIFIC THE ‘80S. HERE WERE MEN TRAVELG THE WORLD AND LGHG AND WEARG UNRWEAR.BRAWN, {BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}BD: GAY MEN HAVE ALWAYS BEEN MORE AWARE OF THEIR BODI THAN OTHER MEN, AND STRAIGHT MEN WERE NEVER ALLOWED THE EEDOM TO DO THAT. IN A LOT OF WAYS, INTERNATNAL MALE WAS TG AND GIVG PERMISSN FOR MEN AS A WHOLE TO LOOK AT EACH OTHER AND THEMSELV A WAY WHERE SEXUALY IS OPEN AND THE BODY IS SOMETHG TO BE CELEBRATED AND LOOKED AT, AND YOU ULD WEAR LORFUL PRTS AND WILD CLOTH AND NOT BE GAY OR NOT BE FEME. YOU’RE STILL MASCULE, STILL A {BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}JFR: THAT’S WHY THEY CHOSE SUPER MASCULE, RIPPED, ABLE-BODIED {BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}BD: THE IAS OF BEG SEXUALIZED AND BODY-NSC HAD ALWAYS BEEN RERVED FOR WOMEN. IF GUYS DID THAT, PEOPLE THOUGHT THEY HAD TO BE GAY BEE THAT’S A GOOD-LOOKG GUY WAS NOT AS MON AS NOW. INTERNATNAL MALE HELPED NORMALIZE THE WAY STRAIGHT MEN ULD LOOK AT OTHER MEN AND SAY, “THAT’S A HOT GUY. I WANT TO LOOK LIKE THAT.”BRAWN, {BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}TO ME, THE TALOG TRIPLED AS KSCH, PORN, AND A EFUL {BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}JFR: IT WAS PERMISSN FOR NOT-YET-OUT GAY BOYS TO LOOK, FOR STRAIGHT WOMEN WHO WANT TO SEE WHAT THEY NSIR A SEXY DON JOHNSON-TYPE GUY AND DRS THEIR BOYIEND THAT WAY, AND FOR A STRAIGHT GUY WHO WANTS TO BE A LTLE MORE {BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}HOW DID INTERNATNAL MALE START?{BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}BD: GENE BURKARD—A GAY MAN WHO’S NOW ABOUT 89 OR 90 AND IS STILL SAN DIEGO—STARTED 1972 WH A PIECE OF UNRWEAR LLED THE JOCK SOCK. HE WAS WALKG DOWN THE STREETS OF LONDON AND ME ACROSS A MEDIL STORE FULL OF NTENCE EMS WHERE HE SAW A PAIR OF ADULT MEN'S UNRWEAR. HE WAS TRIGUED AND BROUGHT BACK, THEN HIRED A PATTERN MAKER TO MODIFY AND MAKE THE JOCK SOCK. HE PUT AN AD PLAYBOY AND THAT’S WHEN TOOK OFF. IN 1976, THE FIRST TALOG WENT OUT.BRAWN, {BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}JFR: AH-MEN WAS A TALOG THAT PRECED INTERNATNAL MALE, AND GENE FELT THEIR CLOTH WEREN’T MASCULE {BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}BD: IT WAS THAT SORT OF NT GAY LOOK OF THE ‘70S—FTANS AND BATHG SUS. GENE FELT WAS TOO {BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}BUT HE STILL WHIPPED UP LOTS OF {BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}JFR: SOME OF GENE’S IAL SPIRATN WAS, “WHY ARE MEN DRSG SO BORGLY, PARED TO EUROPE?” THAT’S WHAT HE WANTED TO BUILD {BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}BD: A LOT OF THE PEOPLE THAT ME ON BOARD AT THE BEGNG OF INTERNATNAL MALE WERE YOUNG AND EXPERIENCED. THEY WERE DOG BY THE SEAT OF THEIR PANTS AND HAD NO IA WHAT THEY WERE DOG. IT STARTED A TTAGE WH TERM. IT WASN’T UNTIL THE ‘80S THAT PEOPLE WERE BROUGHT TO PROFSNALIZE AND STREAMLE . THEY WANTED TO MAKE SOMETHG SEXY AND DIFFERENT AND FUN.BRAWN, {BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}JFR: IT WAS A BAND OF OUTSIRS THAT ME TOGETHER. THE STAFF WAS ALL GAY MEN OR WOMEN. IT WAS AMAZG TO GO TO WORK. TO WORK A PLACE WHERE YOU ULD BE SO OPEN WAS SOMETHG NOT EXPERIENCED. AND WOMEN LEARNED WHAT GAY WAS. AS FOR THE MOLS, WAS THE HIGHT PAYG JOB A MOL ULD GET THE DTRY. THIS WAS THE BEGNG OF THE MALE MOL AND SUPERMOLS. SOME WERE MOLS FOR VERSACE AND HERB RTS, BUT THEY MA THEIR BREAD AND BUTTER WORKG FOR INTERNATNAL MALE AND BOUGHT THEIR HO OM . GENE WANTED A “MAGALOGUE”—PART MAGAZE, PART TALOG. HE SAID, “I WANT TO DO A TIGHT HEADSHOT OF A MOL ON THE VER TO MAKE LIKE A GLOSSY MAGAZE.”{BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}WHY WAS CALYN JENNER ON THE VER 1980?{BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}BD: IT WAS A WAY FOR JENNER TO GET [HER] NAME AND CLOTH AND BRAND OUT THERE. FOR INTERNATNAL MALE, WAS A WAY TO LEGIMIZE THEIR BRAND. THERE WAS ALWAYS A LETTER OM THE EDOR, GENE. THE ONE OM THAT TALOG IS SO GOOD BEE THAT WAS THE TIME JENNER AND [HER] PEOPLE WERE PHG [HER] TO BE MORE OF A CELEBRY. IT TALKS ABOUT 1980 BEG WONRFUL BEE A MOVIE LLED CAN’T STOP THE MIC [A BIG FLOP STARRG THE VILLAGE PEOPLE AND JENNER] WAS G OUT. IT SAID, “FROM EARLY SH, WE N TELL YOU ’S HOT.”{BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}WHAT WERE THE MOST OUTRAGEO EMS SOLD BY INTERNATNAL MALE, ASI OM THE JOCK SOCK?{BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}BD: ONE OF THE FIRST EMS THEY FOUND WAS THIS BRISH NAVY SHIRT LLED THE STOKER. IT WAS A PLETELY KN MH SHIRT, WHICH LOOKED LIKE YOU WERE WEARG A . ON THE NAVY SHIP, SOAKED UP SWEAT WHEN THEY WERE SHOVELG AL TO THE ENGE. THEY BROUGHT THAT BACK AND CREATED A STORY AROUND . WHEN YOU LOOK AT , ’S PRETTY GAY. IT WAS SUCH A HUGE SELLER THAT THEY RAN OUT OF AND EVENTUALLY BEGAN TO KNOCK OFF.ALL {BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}JFR: IN THE ‘80S, THEY SOLD A JUMPSU WH LOTS OF ZIPPERS A SOFT LAVENR. IT’S AMAZG. IT WAS A PIECE THEIR FOREIGN LEGN {BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}HOW DID THE BRAND EVOLVE THROUGH THE YEARS?{BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}JFR: GENE SOLD THE PANY 1986. IT WAS TAKEN OVER BY HANOVER DIRECT, A NGLOMERATE WHICH PREVLY HAD NVENTNAL, MIDDLE AMERIN TALOGS. THEY HAD THE SIRE TO BLOW UP THE TALOG, MASTREAM {BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}BD: IN THE ‘90S, YOU SAW CHANG. THEY WERE TRYG TO MAKE SEXY, BUT NOT SEXUALIZED. THEY WANTED TO STRADDLE THIS LE TO GET MORE STRAIGHT MAL, A BROAR MOGRAPHIC. THEY WANTED TO KEEP THE GAY CTOMER, BUT ALSO EXPAND . IT GREW TO AN ENORMO EXTENT. THEY WERE HEAVILY FLUENTIAL CREATG THE YOUNG MEN’S CLOTHG MARKET.BRAWN, {BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}WHY DID THE BRAND FA OUT 2007? WAS THE TER?{BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}JFR: THERE WAS THE TER, AND I THK THEY LOST THEIR WAY. YOU N SEE THEM OSCILLATE BETWEEN EXTREM—SUPER TRASHY ONE ISSUE AND SUPER NSERVATIVE THE NEXT. THE CULTURE CHANGED AND THEY LOST THEIR {BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}BD: IF YOU LOOK AT THEIR LATER CLOTH, THERE WAS NOTHG SPECIAL ABOUT THEM. IN THE ‘90S, WHO IS WEARG THIS GIANT LEOPARD PRT OUTF? IT ALMOST BEME A RTOON OR PARODY OF SELF. INTERNATNAL MALE ACTUALLY SIGNED A LOT OF CLOTH -HOE—THEY DIDN’T JT BUY CLOTH—BUT AT A CERTA POT, THEY WERE NO LONGER NOVATG. THEY WERE TRYG TO APPEAL TO FATHERS. ALL OF A SUDN, KIDS AND FAI STARTED APPEARG THE TALOG. I HATE TO P ON THE TER BEE THEY DID HAVE A SE. IT’S MORE THAT THE PEOPLE OWNG DIDN’T KNOW WHAT TO DO WH {BOX-SIZG:BORR-BOX;PADDG:24PX 0;} A{LOR:#354A4E;-WEBK-TEXT-RATN:UNRLE;TEXT-RATN:UNRLE;} A:HOVER, A:FOC{-WEBK-TEXT-RATN:NONE;TEXT-RATN:NONE;} B, STRONG{FONT-WEIGHT:700;}WELL, THANKS FOR KEEPG ALIVE. I’LL LOOK FOR YOUR MOVIE THE {BOX-SIZG:BORR-BOX;CLEAR:BOTH;}MTO {BOX-SIZG:BORR-BOX;MARG:0 TO;WIDTH:90%;M-WIDTH:288PX;MAX-WIDTH:1440PX;M-HEIGHT:194PX;}LATT NEWS

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