Canned cktail 'Gay Water' aims to sh on Bud Light's mistak

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JAGUARS’ KEV MAXEN IS FIRST MALE ACH TO E OUT AS GAY US MEN’S PRO SPORTS

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An entreprenr lnched a nned cktail this week lled “Gay Water” that’s aimed at LGBTQ drkers — and said he’s lookg to palize on Bud Light’s mistak.

But “Gay Water” — which adopts a moniker the gay muny has long given to the simple vodka and soda cktail — has been spired by the dtup to bee even bolr about the dience ’s targetg, founr and CEO Spencer Hodson told The Post. Gay Water — a nned cktail brand that plays on the gay muny’s lloquialism for the vodka-and-soda mixed drk — lnched on Wednday and promis to unrstand s dience better than Bud Light.Spencer Hodson/Instagram.

CANNED CKTAIL ‘GAY WATER’ AIMS TO SH ON BUD LIGHT’S DYLAN MULVANEY DISASTER

Jacksonville Jaguars associate strength ach Kev Maxen is believed to be the first openly gay male ach major North Amerin men's sports after g out publicly an terview wh Outsports. * gay tiktok trends *

The 30-year-old Hodson said he is g suggtive — albe playful — msagg and imagery Gay Water’s social media and webse, cludg a provotive nod to the 12-ounce n’s 6.1-ch height. “Our missn is to -stigmatize the word ‘gay’ and start to create reprentatn spac that tradnally don’t have queer-owned products, let alone products wh the word ‘gay’ their tle,” Hodson told The Post.

“When was the last time you saw the word gay at a rtrant, bar, liquor store, or grocery store? The word ‘gay’ origally was fed as happy, and we’re hopg to remd folks of that by beg prent,” he add. Founr Spencer Hodson, a gay man, says the brand is about reclaimg the word “gay” as a word that “jt means happy.”Spencer Hodson/Instagram.

JAGUARS’ KEV MAXEN IS FIRST MALE ACH TO E OUT AS GAY US MEN’S PRO SPORTS

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Gay Water’s brandg is full of playful, suggtive msagg.

“Part of the pot of lnchg outsi of Pri month is to rerce the msage that Gay Water is here to make the LGBTQ+ muny more visible 365 days a year, not jt a sgle month,” he said. Jacksonville Jaguars associate strength ach Kev Maxen is believed to be the first openly gay male ach major North Amerin men's sports after g out publicly an terview wh Outsports.

”Maxen is believed to be the first openly gay male ach the NFL and all of major Amerin men's pro sports, acrdg to Outsports. " San Francis 49ers assistant Katie Sowers, a pneer among female ach the NFL, me out as the the league's first openly gay ach 2017, acrdg to Outsports. He add that he reached out last year for advice on g out om former Las Vegas Rairs lebacker Carl Nassib, who beme the first active openly gay player NFL history 2021.

CANNED CKTAIL ‘GAY WATER’ AIMS TO SH ON BUD LIGHT’S DYLAN MULVANEY DISASTER

Jacksonville Jaguars associate strength ach Kev Maxen is believed to be the first openly gay male ach major North Amerin men's sports after g out publicly an terview wh Outsports. * gay tiktok trends *

Gay Water — a nned cktail brand that plays on the gay muny’s lloquialism for the vodka-and-soda mixed drk — lnched on Wednday and promis to unrstand s dience better than Bud Light.

The 30-year-old Hodson said he is g suggtive — albe playful — msagg and imagery Gay Water’s social media and webse, cludg a provotive nod to the 12-ounce n’s 6.

“Our missn is to -stigmatize the word ‘gay’ and start to create reprentatn spac that tradnally don’t have queer-owned products, let alone products wh the word ‘gay’ their tle, ” Hodson told The Post. The word ‘gay’ origally was fed as happy, and we’re hopg to remd folks of that by beg prent, ” he add.

JAGUARS’ KEV MAXEN IS FIRST MALE ACH TO E OUT AS GAY US MEN’S PRO SPORTS

Jacksonville Jaguars associate strength ach Kev Maxen is believed to be the first openly gay male ach major North Amerin men's sports after g out publicly an terview wh Outsports. * gay tiktok trends *

Founr Spencer Hodson, a gay man, says the brand is about reclaimg the word “gay” as a word that “jt means happy. “Part of the pot of lnchg outsi of Pri month is to rerce the msage that Gay Water is here to make the LGBTQ+ muny more visible 365 days a year, not jt a sgle month, ” he said. Gay men?

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Jaguars’ Kev Maxen Is First Publicly Gay Male Coach US Men’s Pro Sports .

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