Tom of Fland exhib celebrat Nordic untry's gay in

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A new exhibn showg the works of Too Laaksonen, better known by his psdonym Tom of Fland, adds a personal touch to the late Fnish artist whose homoerotic drawgs of mcular men gaed a followg the gay muny om the 1950s

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KEV MAXEN BE FIRST MALE ACH A US MEN’S PROFSNAL SPORTS LEAGUE TO PUBLICLY E OUT AS GAY

Kev Maxen has bee the first male ach a US men’s profsnal sports league to e out as gay. * finland gay icon *

In a sea of nned cktails, Gay Water wants to stand out. In other words, where Bud Light has buckled unr prsure as bigotry grows agast the LGBTQ+ muny, Gay Water’s creator Spencer Hodson wants his new boozy brand to be the anthis of that.

TOM OF FLAND EXHIB CELEBRAT NORDIC COUNTRY'S GAY IN

HELSINKI (AP) — A new exhibn showg the works of Too Laaksonen, better known by his psdonym Tom of Fland, adds a personal touch to the late Fnish artist whose homoerotic drawgs of mcular men gaed a followg the gay muny om the 1950s. * finland gay icon *

“The key issue that Bud Light tapped to was the fact that they didn’t unrstand their re dience and know enough about them, ” Hodson, a gay man, told CNN about the ntroversy that began when the Anhser-Bch beer brand sent fluencer Dylan Mulvaney a n of beer.

TOM OF FLAND EXHIB CELEBRAT NORDIC UNTRY’S GAY IN

* finland gay icon *

Gay Water, however, is out and proud.

The nned cktail is named after a lloquialism given to the popular mixed drk (vodka and soda) orred at bars by the gay muny.

TOM OF FLAND EXHIB CELEBRAT NORDIC UNTRY’S GAY IN

“Puttg a product wh the word gay the tle is reprentatn self, ” which he hop reclaims the word om the negativy ’s sometim associated wh. He thought of creatg Gay Water about a year ago while on a vatn wh his iend that had got a job wh the beverage dtry.

The two chatted about the limed amount of gay people wh , and wh Hodson burnt out om his tradnal day job tech, started the nned cktail. Hodson built up a strong social media followg on TikTok and Instagram durg Covid-19 and is g some of the money om that (as well as om iends and fay) to help fund Gay Water. “Gay is an umbrella term and the ia behd the brand is to be as clive as possible, which means we want alli, we want straight people to be part of this muny we’re buildg.

TOM OF FLAND EXHIB CELEBRAT NORDIC UNTRY’S GAY IN

For now, Gay Water is sold largely onle (wh a few retailers) and four sugar-ee flavors — watermelon, lime, peach and grapeu — at lnch. Gay Water might not have the ep pockets pared to s petors, like Whe Claw, but “even at small sle, pani of many siz are havg succs makg spir-based seltzers and premixed cktails, ” Bryan Roth, an analyst for Feel Goods Company and edor of the alhol beverage newsletter, Sightl+, told CNN.

TOM OF FLAND EXHIB CELEBRAT NORDIC UNTRY’S GAY IN

“There’s lots of space the spir-based seltzer tegory which Gay Water n play, pecially if the brand n offer a cultural or emotnal nnectn that will feel more excg than the prospect of another peapple-flavored vodka seltzer om natnal or ternatnal rporatns, ” Roth said. Of urse, other drks e the word “gay, ” too, cludg Gay Beer and So Gay Rosé, Hodson noted, which are also tryg to reach the queer muny and offer them an alternative the straight-domated space.

Kev Maxen has bee the first male ach a US men’s profsnal sports league to e out as gay. Per Outsports, as of September 2022, there have only ever been 16 players NFL history to publicly e out as gay or bisexual.

Carl Nassib beme the first active NFL player league history to announce that he is gay 2021. Per Outsports, Maxen is the “first publicly out male ach a major Amerin men’s pro sports league, ” wh WNBA ach Curt Miller, who publicly me out to the media as gay 2015, also a publicly out male ach an Amerin profsnal sports league. HELSINKI (AP) — A new exhibn showg the works of Too Laaksonen, better known by his psdonym Tom of Fland, adds a personal touch to the late Fnish artist whose homoerotic drawgs of mcular men gaed a followg the gay muny om the 1950s.

TOM OF FLAND EXHIB CELEBRAT NORDIC UNTRY'S GAY IN

Laaksonen's cheerful, sexually explic works ma an impact the art world at a time when homosexualy was illegal or classified as a disease untri around the world, cludg his native Fland.

TOM OF FLAND EXHIB CELEBRAT NORDIC UNTRY’S GAY IN

Polil Cartoons“His art has been liberatg and empowerg for untls gay men and sexual mori for s, ” the mm said a chiseled male characters picted by Laaksonen, cludg lumberjacks, bikers, sailors, soldiers and policemen, “exu valy, joy and pri, ” Kiasma retrospective of Laaksonen's works is piled by the Tom of Fland Foundatn Los Angel and the Kiasma mm, which is part of the Fnish Natnal Gallery. Haapala said Laaksonen's works had directly fluenced several well-known artists like Robert Mapplethorpe, Bce Weber and David Hockney, and may have even spired mic acts like the Village Fland, his art is now embraced far beyond the gay muny. Laaksonen’s cheerful, sexually explic works ma an impact the art world at a time when homosexualy was illegal or classified as a disease untri around the world, cludg his native Fland.

“His art has been liberatg and empowerg for untls gay men and sexual mori for s, ” the mm said a statement.

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Tom of Fland exhib celebrat Nordic untry's gay in .

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