(PDF) Out of the Closet: The Role of Gay Men as Reflected the Philippe Advertisements | Aileen Btista

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The rol of men and women a society are reflected upon how they are portrayed var advertisements (Salonga, 2018). However, the Philippe society that is known to be the top 10 among the "gay-iendly" untri (Tubeza,

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IS GAY WDOW ADVERTISG OUT OF THE CLOSET?

From ads that sailed below the radar for straight folks to glter and rabows galore, the tone, targetg and imagery of LGBTQ+ reprentatn advertisements has gone through untls eratns as the muny faced pivotal moments like the AIDS epimic and changg there was queerbag, there was “gay vague. The ncept of g below the radar language and symbols targetg specifilly queer nsumers was referred to as gay wdow the ntrary, Ikea took the road ls travelled.

OUT OF THE CLOSET: THE ROLE OF GAY MEN AS REFLECTED THE PHILIPPE ADVERTISEMENTSOUT OF THE CLOSET: THE ROLE OF GAY MEN AS REFLECTED THE PHILIPPE ADVERTISEMENTSOUT OF THE CLOSET: THE ROLE OF GAY MEN AS REFLECTED THE PHILIPPE ADVERTISEMENTSOUT OF THE CLOSET: THE ROLE OF GAY MEN AS REFLECTED THE PHILIPPE ADVERTISEMENTSOUT OF THE CLOSET: THE ROLE OF GAY MEN AS REFLECTED THE PHILIPPE ADVERTISEMENTS

In 1994, the brand featured a gay uple, shoppg for a dg table, the mercial stirred up passnate nversatn followed by a sense of motn.

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