Budweiser beer has been a staple at gay bars, backrooms and at gay pri celebratns for s. So this year Anhser-Bch Bud Light sends s current…
Contents:
- CHARL BARKLEY FENDS LGBTQIA+ MUNY, BUD LIGHT EXPLETIVE-FILLED RANT: ‘IF YOU’RE GAY, GOD BLS YOU’
- CANNED CKTAIL ‘GAY WATER’ AIMS TO SH ON BUD LIGHT’S DYLAN MULVANEY DISASTER
- ANHSER-BCH CELEBRAT LGBT PRIDE WH BUD LIGHT PARTY GAY WEDDG COMMERCIAL – VIO
- BUD LIGHT PROUDLY SUPPORTS GAY MARRIAGE AD PARTNERSHIP WH ELLEN
CHARL BARKLEY FENDS LGBTQIA+ MUNY, BUD LIGHT EXPLETIVE-FILLED RANT: ‘IF YOU’RE GAY, GOD BLS YOU’
Rex Fuller, CEO of the Gay Lbian Bisexual and Transgenr Communy Center of Colorado, which aniz the para, told Axs Denver that no sponsors of the Denver Pri Para have exprsed ncern about potential backlash or cricism for their sponsorship of the event.
“We are a time perd when n be que fashnable some rners to pretty openly exprs homophobic, transphobic (sentiments) and racism, and I thk that n make this unfortable at some pots.”. Ziegler said he is a 13-year special agent wh the IRS’ Crimal Invtigatn Divisn and scribed himself as a “gay Democrat married to a man.
In a sea of nned cktails, Gay Water wants to stand out. In other words, where Bud Light has buckled unr prsure as bigotry grows agast the LGBTQ+ muny, Gay Water’s creator Spencer Hodson wants his new boozy brand to be the anthis of that. “The key issue that Bud Light tapped to was the fact that they didn’t unrstand their re dience and know enough about them,” Hodson, a gay man, told CNN about the ntroversy that began when the Anhser-Bch beer brand sent fluencer Dylan Mulvaney a n of beer.
CANNED CKTAIL ‘GAY WATER’ AIMS TO SH ON BUD LIGHT’S DYLAN MULVANEY DISASTER
Gay Water, however, is out and proud. The nned cktail is named after a lloquialism given to the popular mixed drk (vodka and soda) orred at bars by the gay muny. “Puttg a product wh the word gay the tle is reprentatn self,” which he hop reclaims the word om the negativy ’s sometim associated wh.
He thought of creatg Gay Water about a year ago while on a vatn wh his iend that had got a job wh the beverage dtry.
The two chatted about the limed amount of gay people wh , and wh Hodson burnt out om his tradnal day job tech, started the nned cktail.
ANHSER-BCH CELEBRAT LGBT PRIDE WH BUD LIGHT PARTY GAY WEDDG COMMERCIAL – VIO
Hodson built up a strong social media followg on TikTok and Instagram durg Covid-19 and is g some of the money om that (as well as om iends and fay) to help fund Gay Water. “Gay is an umbrella term and the ia behd the brand is to be as clive as possible, which means we want alli, we want straight people to be part of this muny we’re buildg.”. For now, Gay Water is sold largely onle (wh a few retailers) and four sugar-ee flavors — watermelon, lime, peach and grapeu — at lnch.
Gay Water might not have the ep pockets pared to s petors, like Whe Claw, but “even at small sle, pani of many siz are havg succs makg spir-based seltzers and premixed cktails,” Bryan Roth, an analyst for Feel Goods Company and edor of the alhol beverage newsletter, Sightl+, told CNN.
“There’s lots of space the spir-based seltzer tegory which Gay Water n play, pecially if the brand n offer a cultural or emotnal nnectn that will feel more excg than the prospect of another peapple-flavored vodka seltzer om natnal or ternatnal rporatns,” Roth said.
BUD LIGHT PROUDLY SUPPORTS GAY MARRIAGE AD PARTNERSHIP WH ELLEN
Of urse, other drks e the word “gay,” too, cludg Gay Beer and So Gay Rosé, Hodson noted, which are also tryg to reach the queer muny and offer them an alternative the straight-domated space. An entreprenr lnched a nned cktail this week lled “Gay Water” that’s aimed at LGBTQ drkers — and said he’s lookg to palize on Bud Light’s mistak. But “Gay Water” — which adopts a moniker the gay muny has long given to the simple vodka and soda cktail — has been spired by the dtup to bee even bolr about the dience ’s targetg, founr and CEO Spencer Hodson told The Post.