Bands Face Backlash Over Bud Light Concert Tour - Towleroad Gay News

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Lnchg Thursday is a brightly lored nned vodka and soda beverage lled Gay Water that proudly displays who ’s for, stead of backg off om support for the LGBTQ+ muny like Bud Light did.

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CANNED CKTAIL ‘GAY WATER’ AIMS TO SH ON BUD LIGHT’S DYLAN MULVANEY DISASTER

An entreprenr lnched a nned cktail this week lled “Gay Water” that’s aimed at LGBTQ drkers — and said he’s lookg to palize on Bud Light’s mistak.

But “Gay Water” — which adopts a moniker the gay muny has long given to the simple vodka and soda cktail — has been spired by the dtup to bee even bolr about the dience ’s targetg, founr and CEO Spencer Hodson told The Post. Gay Water — a nned cktail brand that plays on the gay muny’s lloquialism for the vodka-and-soda mixed drk — lnched on Wednday and promis to unrstand s dience better than Bud Light.

The 30-year-old Hodson said he is g suggtive — albe playful — msagg and imagery Gay Water’s social media and webse, cludg a provotive nod to the 12-ounce n’s 6. “Our missn is to -stigmatize the word ‘gay’ and start to create reprentatn spac that tradnally don’t have queer-owned products, let alone products wh the word ‘gay’ their tle, ” Hodson told The Post. “When was the last time you saw the word gay at a rtrant, bar, liquor store, or grocery store?

GAY WATER, A NEW NNED CKTAIL, WANTS TO BE THE ANTI-BUD LIGHT

The word ‘gay’ origally was fed as happy, and we’re hopg to remd folks of that by beg prent, ” he add.

CHARL BARKLEY FENDS LGBTQIA+ MUNY, BUD LIGHT EXPLETIVE-FILLED RANT: ‘IF YOU’RE GAY, GOD BLS YOU’

Founr Spencer Hodson, a gay man, says the brand is about reclaimg the word “gay” as a word that “jt means happy. Gay Water’s brandg is full of playful, suggtive msagg.

“Part of the pot of lnchg outsi of Pri month is to rerce the msage that Gay Water is here to make the LGBTQ+ muny more visible 365 days a year, not jt a sgle month, ” he said.

“I’m not bothered by gay people or transsexual people. … If you’re gay, bls you.

GAY WATER, A NEW NNED CKTAIL, WANTS TO BE THE ANTI-BUD LIGHT

As I said last night, if you’re gay, God bls you. Ryan Gaydos is a senr edor for Fox News Digal. New York (CNN) — In a sea of nned cktails, Gay Water wants to stand out.

In other words, where Bud Light has buckled unr prsure as bigotry grows agast the LGBTQ+ muny, Gay Water’s creator Spencer Hodson wants his new boozy brand to be the anthis of that. “The key issue that Bud Light tapped to was the fact that they didn’t unrstand their re dience and know enough about them, ” Hodson, a gay man, told CNN about the ntroversy that began when the Anhser-Bch beer brand sent fluencer Dylan Mulvaney a n of beer. Gay Water, however, is out and proud.

RON DESANTIS CONSIRS SUG BUD LIGHT OVER ANTI-GAY BOYTTS BEE WHY NOT?

The nned cktail is named after a lloquialism given to the popular mixed drk (vodka and soda) orred at bars by the gay muny. “Puttg a product wh the word gay the tle is reprentatn self, ” which he hop reclaims the word om the negativy ’s sometim associated wh. He thought of creatg Gay Water about a year ago while on a vatn wh his iend that had got a job wh the beverage dtry.

The two chatted about the limed amount of gay people wh , and wh Hodson burnt out om his tradnal day job tech, started the nned cktail.

Hodson built up a strong social media followg on TikTok and Instagram durg Covid-19 and is g some of the money om that (as well as om iends and fay) to help fund Gay Water. “Gay is an umbrella term and the ia behd the brand is to be as clive as possible, which means we want alli, we want straight people to be part of this muny we’re buildg.

RON DESANTIS CAN'T HELP HIMSELF, LNCH INQUIRY INTO BUD LIGHT FOR AD WH TRANS ACTRSIF YOU THOUGHT DISNEY WAS ENOUGH TO OCCUPY THE FLORIDA ERNOR, PLEASE THK AGA.BY ERIC LUTZJULY 21, 2023RON DESANTIS MPAIGNS ANKENY, IOWA JULY 15.STT OLSON/GETTY IMAGSAVE THIS STORYSAVESAVE THIS STORYSAVERON DESANTIS IS A BULLY. AND LIKE MANY BULLI, ALL THE BLTER AND CHT-PUFFG MOSTLY SERV TO BETRAY HIS OWN GLARG AQUACY—NAMELY, THAT HE’S AN ABSURD WEIRDO WHOSE AMBNS FAR EXCEED HIS APTUS. CASE POT: THE FLORIDA ERNOR’S THREAT TO BEG AN “QUIRY” TO BUD LIGHT’S QUICKLY-ABANDONED MARKETG MPAIGN FEATURG TRANSGENR SOCIAL MEDIA STAR DYLAN MULVANEY.“WE BELIEVE THAT WHEN YOU TAKE YOUR EYE OFF THE BALL LIKE THAT, YOU’RE NOT FOLLOWG YOUR FIDUCIARY DUTY,” DESANTIS TOLD FOX NEWS’ JSE WATTERS THURSDAY EVENG, ANNOUNCG PLANS TO VTIGATE THE BEER BRAND’S PARENT PANY, AB INBEV. “IT ULD BE SOMETHG THAT LEADS TO A RIVATIVE LAWSU FILED ON BEHALF OF THE SHAREHOLRS OF THE FLORIDA PENSN FUND, BEE AT THE END OF THE DAY, THERE’S GOTTA BE PENALTI FOR WHEN YOU PUT BS ASI TO FOC ON YOUR SOCIAL AGENDA AT THE EXPENSE OF HARDWORKG PEOPLE.”TWTER NTENTTHIS NTENT N ALSO BE VIEWED ON THE SE ORIGAT OM.THE IA—WHICH DESANTIS ALSO RAISED A LETTER THURSDAY TO FLORIDA’S STATE BOARD OF ADMISTRATN—IS SO PATENTLY STUPID THAT BARELY SERV A FULL REUNTG. SO THE GIST IS THIS: BACK APRIL, BUD LIGHT PARTNERED WH MULVANEY FOR A MARKETG MPAIGN, WHICH QUICKLY ABANDONED AFTER NSERVATIV THREW A TANTM. DPE THROWG MULVANEY UNR THE B, BUD LIGHT HAS NTUED TO SUFFER THE WRATH OF THE RIGHT, AND HAS STGGLED TO REGA S SAL NUMBERS. ACRDG TO DESANTIS, THAT DIP SAL—WHICH NSERVATIV THEMSELV BROUGHT ABOUT—MAY MEAN THE PANY “BREACHED LEGAL DUTI OWED TO S SHAREHOLRS.”“ALL OPTNS ARE ON THE TABLE,” DESANTIS WROTE, ACCG THE PANY OF “VIRTUE SIGNALG.”IF THIS IDTIC “QUIRY” TO THE BEER PANY SOUNDS FAIAR, ’S PERHAPS BEE TEXAS SENATOR TED CZ—A FAILED GOP PRINTIAL NDIDATE WHOSE RANKS DESANTIS SEEMS POISED TO JO—ALREADY ANNOUNCED A PROBE OF HIS OWN TO THIS MATTER OF GRAVE NATNAL IMPORT BACK MAY. SO NOT ONLY IS THIS PERFORMANCE BY DESANTIS STUPID; ’S ALSO UNORIGAL.WHICH ISN’T SURPRISG: MUCH OF DESANTIS’S ACT IS BORROWED OM DONALD TMP. AND EVEN ONE OF HIS MOST HIGH-PROFILE STUNTS—SENDG MIGRANTS TO BLUE ENCLAV (I.E., G HUMAN BEGS AS PAWNS TO PROTT JOE BIN’S BORR POLICI)—WAS CRIBBED OM THE GREG ABBOTT PLAYBOOK. DESANTIS’S TRANSFORMATN OF FLORIDA TO A PETRI DISH OF FAR-RIGHT POLICY MAY HAVE MA HIM A NATNAL FIGURE. BUT THAT HAS NOT BEEN ABLE TO MAKE UP FOR HIS SIGNIFINT FICIENCI AS A NATNAL NDIDATE—CLUDG, BUT NOT LIMED TO, HIS LACK OF ANYTHG APPROXIMATG PERSONALY OR CHARISMA.THAT’S LEFT HIM WH NOTHG BUT CULTURE WAR. IT MAY PLAY WH ANY MEMBERS OF THE VERY-ONLE RIGHT STILL THKG ABOUT BUD LIGHT, BUT IS MORE LIKELY TO NFE ANYONE WHO LOGGED OFF OM THIS ANE NTROVERSY MONTHS AGO. PERHAPS WILL EVEN IRK REPUBLINS WHO DON’T LIKE THE IA OF ERNMENT TRYG TO EXERT NTROL OVER RPORATNS’ AD MPAIGNS, OR AT LEAST THOSE WHO WOULD PREFER THEIR PARTY LEARS FOC ON SOMETHG OTHER THAN PISSG NTTS WH BUD LIGHT AND DISNEY, THE LATTER OF WHICH DESANTIS HAS BEEN FDG WH FOR MORE THAN A YEAR OVER S THEN-CEO’S RELUCTANT, D-CRICISM OF FLORIDA’S HIO “DON’T SAY GAY” LAW.BETWEEN THAT DISNEY DT-UP AND HIS PRINTIAL BID, MAY BE HARD FOR DESANTIS TO FD THE TIME TO BATTLE BUD LIGHT. BUT ’S POSSIBLE HIS SCHLE ULD BE EEG UP PRETTY SOON, BASED ON RECENT REPORTS OUT OF HIS FLOUNRG RACE FOR THE GOP NOD: “THE ENTIRE MPAIGN IS ON THE BRK,” A SOURCE FAIAR WH THE MATTER TOLD NBC NEWS AFTER DESANTIS FIRED ABOUT A DOZEN STAFFERS THIS WEEK. “I’VE NEVER SEEN ANYTHG LIKE .”MORE GREAT STORI FROM VANY FAIRRILEY KEOUGH ON GROWG UP PRLEY, INHERG GRACELAND, AND MORETE CRIME, TE FAH: THE SERIAL KILLER AND THE TEXAS MOM WHO STOPPED HIMTHE TAN SUBMERSIBLE DISASTER WAS YEARS THE MAKG, NEW DETAILS REVEALWHY THE GEIA INDICTMENT AGAST TMP AND HIS ALLI IS THE MOST SWEEPG YETIVANKA TMP IS NOT LETTG HER DAD’S MOUNTG LEGAL WO RU HER SUMMER25 PERFECT TV EPISOS FROM THE LAST 25 YEARSA NEW SLIM AARONS BOOK CAPTUR A LOST WORLDFROM THE ARCHIVE: TOO HEPBURN FOR HOLLYWOOD (2006)MOST POPULAROUR FLAG MEANS DEATH SEASON 2: EXCLIVE FIRST LOOKBY SARAH CATHERALLFLORENCE PUGH SAYS CHRISTOPHER NOLAN “APOLOGIZED” FOR HER SMALL OPPENHEIMER ROLEBY SAVANNAH WALSHHOW MK, THIEL, ZUCKERBERG, AND ANDRESEN—FOUR BILLNAIRE TECHNO-OLIGARCHS—ARE CREATG AN ALTERNATE, AUTOCRATIC REALYBY JONATHAN TAPLERIC LUTZ

For now, Gay Water is sold largely onle (wh a few retailers) and four sugar-ee flavors — watermelon, lime, peach and grapeu — at lnch. Gay Water might not have the ep pockets pared to s petors, like Whe Claw, but “even at small sle, pani of many siz are havg succs makg spir-based seltzers and premixed cktails, ” Bryan Roth, an analyst for Feel Goods Company and edor of the alhol beverage newsletter, Sightl+, told CNN.

“There’s lots of space the spir-based seltzer tegory which Gay Water n play, pecially if the brand n offer a cultural or emotnal nnectn that will feel more excg than the prospect of another peapple-flavored vodka seltzer om natnal or ternatnal rporatns, ” Roth said. Of urse, other drks e the word “gay, ” too, cludg Gay Beer and So Gay Rosé, Hodson noted, which are also tryg to reach the queer muny and offer them an alternative the straight-domated space. ” Gay Water, however, is out and proud.

Big onle Hodson built up a strong social media followg on TikTok and Instagram durg Covid-19 and is g some of the money om that (as well as om iends and fay) to help fund Gay Water. ” For now, Gay Water is sold largely onle (wh a few retailers) and four sugar-ee flavors — watermelon, lime, peach and grapeu — at lnch. ” Of urse, other drks e the word “gay, ” too, cludg Gay Beer and So Gay Rosé, Hodson noted, which are also tryg to reach the queer muny and offer them an alternative the straight-domated space.

WATCH: ACTOR PERFORMS “BUD LIGHT IS GAY” SONG

He tried to e his office to retaliate agast Disney for admtg that gay people exist and disvered that Disney is much better at law-talk’ stuff than his merry band of bh leaguers. " Ball lik to pot out that rporatns are far om perfect, wh disturbgly homogeno workplac that are far om beg tly diverse, clive or equal.

A Harvard Universy study that analyzed data om over 4 ln tts of attus between 2007 and 2016 found anti-gay bias had creased by 33% over the 10-year perd.

'WAKE-UP CALL': BUD LIGHT GETS WORST NEWS OM POPULAR GAY BARS

In an terview on 60 Mut 1997, Disney CEO Michael Eisner fend his pany's clive stance: "We do not put up signs that say, 'No Blacks Allowed, No Jews Allowed, No Homosexuals Allowed'... Perhaps will even irk Republins who don’t like the ia of ernment tryg to exert ntrol over rporatns’ ad mpaigns, or at least those who would prefer their party lears foc on somethg other than pissg ntts wh Bud Light and Disney, the latter of which DeSantis has been fdg wh for more than a year over s then-CEO’s reluctant, d-cricism of Florida’s hio “Don’t Say Gay” law. A Broadway actor rpond to the ntroversy surroundg Bud Light beer by rebrandg the drk as “pafully gay” a song performed at 54 Below Cabaret on May 4.

*BEAR-MAGAZINE.COM* BUD LIGHT GAY NEWS

Gay Water, a new nned cktail, wants to be the anti-Bud Light - East Idaho News .

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