One newly lnched pany is releasg "Gay Water" a rponse to the backlash Bud Light suffered after partnerg wh trans TikTok star Dylan Mulvaney.
Contents:
- MOVE OVER BUD LIGHT, GAY WATER IS HERE AND IT’S QUEER
- GAY WATER, A NEW NNED CKTAIL, WANTS TO BE THE ANTI-BUD LIGHT
- CANNED CKTAIL ‘GAY WATER’ AIMS TO SH ON BUD LIGHT’S DYLAN MULVANEY DISASTER
- GAY WATER CLAPS BACK AT BUD LIGHT'S INSCERE LGBTQ+ SUPPORT
- COMPANY GO FULL-ON BUD LIGHT WH ‘GAY WATER’ RELEASE
MOVE OVER BUD LIGHT, GAY WATER IS HERE AND IT’S QUEER
Gay Water is here to turn the tis wh a premixed cktail that was tentnally signed for everyone. * bud light gay instagram *
This turn has led to a rponse of an altogether more lic variety: Gay Water, a new premium nned cktail brand packaged lorful ntaers and named after the slang term ed for vodka and soda water wh lemon or lime, a popular drk served gay bars. Gay Water offers four different varieti of sugar-ee, gluten-ee vodka and soda cktails bed wh var, well, uy flavorg agents: watermelon, peach, lime, and grapeu.
GAY WATER, A NEW NNED CKTAIL, WANTS TO BE THE ANTI-BUD LIGHT
Gay means happy.
CANNED CKTAIL ‘GAY WATER’ AIMS TO SH ON BUD LIGHT’S DYLAN MULVANEY DISASTER
Appearg time to take advantage of the nned cktail boom, Gay Water won't be direct petn wh Bud Light, which is a beer brand. Hodson, a gay man, is not only terted Gay Water appealg to LGTBQ+ nsumers, of urse.
The natn's largt LGBTQ advocy group is takg actn agast Anhser-Bch over s handlg of the nservative backlash to transgenr fluencer Dylan Mulvaney, accg the multatnal beer pany of vg to polil a May 9 letter shared exclively wh USA TODAY, the Human Rights Campaign rmed the Bud Light maker that has spend s Corporate Equaly Inx sre – a tool that sr pani on their polici for lbian, gay, bisexual, transgenr and queer employe. "“Anhser-Bch had a key moment to really stand up and monstrate the importance of their valu of diversy, equy and cln and their rponse really fell short, ” Bloem gay the boardroom:Why so few LGBTQ executiv lead Ameri's largt paniBloem said Anhser-Bch has not rpond to quiri om the Human Rights Campaign.
’s Gay Nightlife.
GAY WATER CLAPS BACK AT BUD LIGHT'S INSCERE LGBTQ+ SUPPORT
New York (CNN) — In a sea of nned cktails, Gay Water wants to stand out. In other words, where Bud Light has buckled unr prsure as bigotry grows agast the LGBTQ+ muny, Gay Water’s creator Spencer Hodson wants his new boozy brand to be the anthis of that. “The key issue that Bud Light tapped to was the fact that they didn’t unrstand their re dience and know enough about them, ” Hodson, a gay man, told CNN about the ontroversy that began when the Anhser-Bch beer brand sent fluencer Dylan Mulvaney a n of beer.
”Gay Water, however, is out and proud. The nned cktail is named after a lloquialism given to the popular mixed drk (vodka and soda) orred at bars by the gay muny. “Puttg a product wh the word gay the tle is reprentatn self, ” which he hop reclaims the word om the negativy ’s sometim associated thought of creatg Gay Water about a year ago while on a vatn wh his iend that had got a job wh the beverage dtry.
COMPANY GO FULL-ON BUD LIGHT WH ‘GAY WATER’ RELEASE
The two chatted about the limed amount of gay people wh , and wh Hodson burnt out om his tradnal day job tech, started the nned onleHodson built up a strong social media followg on TikTok and Instagram durg Covid-19 and is g some of the money om that (as well as om iends and fay) to help fund Gay Water.